Year 2019, Volume 19, Issue 1, Pages 103 - 118 2019-01-01

A Structural Analysis of the Turkish Hospital Industry Using Porter’s Diamond Framework: A Case from an Emerging Market
Porter’ın Elmas Modeli ile Türk Hastanecilik Sektörünün Yapılsal Analizi: Gelişmekte olan Piyasadan Bir Vaka

Pınar ÖZBILEN [1]

89 224

This study applies Porter’s diamond framework to the Turkish Hospital industry, in an attempt to explicate the sources of international competitive advantage. The main objective is to provide insights into the competitive structure of the Turkish Hospital Industry and assess whether the framework can be applied to a developing country setting. A detailed case study of the Turkish hospital industry has been conducted with an examination of secondary data from publications of prestigious consultancy firms and national and international reports, and field interviews with four company executives from the hospitals most preferred by foreign patients and two industry association representatives from private insurance and medical device industries (related/ supporting industries). The results are generally supportive of Porter (1990); meaning that the Turkish hospital industry exhibits the characteristics proposed by the diamond framework for a country at an investment-driven stage. In brief, Turkey enjoys high technology, modern facilities, well-trained relatively low-paid medical staff, favorable air transportation and strong government support but lacks the satisfactorily sophisticated home demand, advanced support and related industries.

Bu çalışma, Porter’ın elmas modelini Türk Hastane endüstrisine uygulayarak, endüstrinin uluslararası rekabet avantajı kaynaklarını açıklamaktadır. Çalışmanın amacı, Türk Hastane Sektörünün rekabetçi yapısını anlamak ve elmas modelinin gelişmekte olan ülkelere uygulanabilir olup olmadığını değerlendirmektir. Bu çalışmada yapılan Türk hastane endüstrisine ilişkin ayrıntılı vaka incelemesi, saygın danışmanlık firmalarının yayınlarından ve ulusal ve uluslararası raporlardan elde edilen ikincil verilerin ve sektör temsilcileriyle yapılan mülakatların analizi ile gerçekleştirilmiştir. Sonuçlar genellikle Porter’ın modelini desteklemektedir. Şöyle ki, Türk hastane endüstrisi, yatırım-odaklı seviyede bulunan bir ülkenin elmas modeline ait karakteristikleri göstermektedir. Kısacası, Türkiye; yüksek teknoloji, modern tesisler, iyi eğitim almış nispeten düşük ücretli sağlık personeli, uygun hava taşımacılığı ve güçlü hükümet desteğinden yararlanırken tatmin edici derecede sofistike ulusal talepten ve gelişmiş destek endüstrilerinden yoksundur.

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Primary Language en
Subjects Management
Journal Section Research Article
Authors

Orcid: 0000-0002-2499-0550
Author: Pınar ÖZBILEN (Primary Author)

Dates

Publication Date: January 1, 2019

Bibtex @research article { eab517404, journal = {Ege Academic Review}, issn = {1303-099X}, address = {Ege University}, year = {2019}, volume = {19}, pages = {103 - 118}, doi = {}, title = {A Structural Analysis of the Turkish Hospital Industry Using Porter’s Diamond Framework: A Case from an Emerging Market}, key = {cite}, author = {ÖZBILEN, Pınar} }
APA ÖZBILEN, P . (2019). A Structural Analysis of the Turkish Hospital Industry Using Porter’s Diamond Framework: A Case from an Emerging Market. Ege Academic Review, 19 (1), 103-118. Retrieved from http://dergipark.org.tr/eab/issue/42803/517404
MLA ÖZBILEN, P . "A Structural Analysis of the Turkish Hospital Industry Using Porter’s Diamond Framework: A Case from an Emerging Market". Ege Academic Review 19 (2019): 103-118 <http://dergipark.org.tr/eab/issue/42803/517404>
Chicago ÖZBILEN, P . "A Structural Analysis of the Turkish Hospital Industry Using Porter’s Diamond Framework: A Case from an Emerging Market". Ege Academic Review 19 (2019): 103-118
RIS TY - JOUR T1 - A Structural Analysis of the Turkish Hospital Industry Using Porter’s Diamond Framework: A Case from an Emerging Market AU - Pınar ÖZBILEN Y1 - 2019 PY - 2019 N1 - DO - T2 - Ege Academic Review JF - Journal JO - JOR SP - 103 EP - 118 VL - 19 IS - 1 SN - 1303-099X- M3 - UR - Y2 - 2018 ER -
EndNote %0 Ege Academic Review A Structural Analysis of the Turkish Hospital Industry Using Porter’s Diamond Framework: A Case from an Emerging Market %A Pınar ÖZBILEN %T A Structural Analysis of the Turkish Hospital Industry Using Porter’s Diamond Framework: A Case from an Emerging Market %D 2019 %J Ege Academic Review %P 1303-099X- %V 19 %N 1 %R %U
ISNAD ÖZBILEN, Pınar . "A Structural Analysis of the Turkish Hospital Industry Using Porter’s Diamond Framework: A Case from an Emerging Market". Ege Academic Review 19 / 1 (January 2019): 103-118.
AMA ÖZBILEN P . A Structural Analysis of the Turkish Hospital Industry Using Porter’s Diamond Framework: A Case from an Emerging Market. eab. 2019; 19(1): 103-118.
Vancouver ÖZBILEN P . A Structural Analysis of the Turkish Hospital Industry Using Porter’s Diamond Framework: A Case from an Emerging Market. Ege Academic Review. 2019; 19(1): 118-103.