TY - JOUR T1 - Green Supply Chain from the Decision Makers’ Perspective: A Field Study AU - Yaşa Özeltürkay, Eda AU - Akdemir Ündağ, Sebahat PY - 2025 DA - November Y2 - 2025 DO - 10.26650/JTL.2025.1623157 JF - Journal of Transportation and Logistics JO - JTL PB - Istanbul University WT - DergiPark SN - 2459-1718 SP - 501 EP - 518 VL - 10 IS - 2 LA - en AB - This research investigates the perspectives and implementation levels of business executives in Adana and Mersin provinces towards green supply chain management (GSCM). Within the framework of qualitative research methodology, semi-structured interviews with 13 business managers were analyzed using tracing and exploratory techniques. The findings show that GSCM practices contribute positively to business performance in terms of ensuring environmental sustainability, reducing costs and increasing customer satisfaction. Strategies such as as green logistics, recycling processes, and green supplier selection support green production processes by increasing resource efficiency. In addition, government policies, industry standards, and external pressures are also found to be determinants of GSCM effectiveness and business performance. As a result, increasing the level of GSCM implementation is strategically important for companies to gain a competitive advantage and achieve sustainable growth. KW - Green supply chain management KW - Sustainability KW - Company performance KW - Qualitative research KW - Managerial perspectives CR - Acar, A., Yılmaz, H., & Demir, S. (2021). The effect of green supply chain management on business performance. Journal of Environmental Sciences, 9(2), 45-59. google scholar CR - Achillas, C., Aidonis, D., Vlachokostas, C., & Moussiopoulos, N. (2019). Green supply chain management: Trends and future directions. 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