TY - JOUR T1 - Setting Out Unwillingly: A Qualitative Analysis of the ‘Career Drift’ Experience Through Social Media Narratives TT - İstemeden Yola Çıkmak: “Kariyer Sürüklenmesi” Deneyiminin Sosyal Medya Anlatıları Üzerinden Niteliksel Analizi AU - Boğazlıyan, Emre Emrullah PY - 2025 DA - August Y2 - 2025 DO - 10.26466/opusjsr.1698452 JF - OPUS Journal of Society Research JO - OPUS JSR PB - İdeal Kent Yayınları WT - DergiPark SN - 2791-9862 SP - 798 EP - 809 VL - 22 IS - 4 LA - en AB - This study examines the increasingly visible phenomenon of "career drift" in the context of 21st-century work life, characterized by uncertainty, fragility, and flexibility, through the lens of social media narratives. Employing a qualitative research design, the study analyzed 120 publicly available posts collected from Twitter (now X) and Ekşi Sözlük using purposive sampling. Thematic analysis revealed five key themes: externally driven career orientation, occupational meaninglessness and identity ambiguity, permanence of temporary solutions, digital lamentation and narrative coping, and reorientation and deferred future construction. The findings reveal that users often make career choices based on coincidences, economic constraints, or environmental pressures, and experience significant ruptures in terms of meaning, identity, and belonging in these decisions. It was also observed that individuals express these experiences on social media through humor, irony, and a critical tone, using these platforms as a form of emotional coping. The study emphasizes the need to conceptualize career drift within a distinct theoretical framework and offers structural recommendations for career counseling practices and vocational guidance services. KW - Career drift KW - life narrative KW - digital narratives KW - career counseling N2 - Bu çalışma, 21. yüzyılın belirsizlik, kırılganlık ve esneklikle tanımlanan iş yaşamı bağlamında giderek görünür hâle gelen “kariyer sürüklenmesi” olgusunu sosyal medya anlatıları üzerinden incelemeyi amaçlamaktadır. Nitel araştırma desenine göre yapılandırılan araştırmada, Twitter (X) ve Ekşi Sözlük platformlarından kamuya açık 120 paylaşım amaçlı örnekleme yoluyla toplanmış; elde edilen veriler tematik analiz yöntemiyle çözümlenmiştir. Analizler sonucunda beş ana tema ortaya çıkmıştır: kontrol dışı mesleki yönelim, mesleki anlamsızlık ve kimlik belirsizliği, geçici çözümün kalıcılaşması, dijital serzeniş ve anlatısal başa çıkma, yeniden yönelme ve geç gelecek kurgusu. 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