@article{article_280369, title={POPULAR TV FICTION, MEDIASCAPE, AND MALAY CULTURAL IDENTITIES}, journal={IJASOS- International E-journal of Advances in Social Sciences}, volume={2}, pages={706–710}, year={2016}, DOI={10.18769/ijasos.280369}, author={Idrus, Mohd Muzhafar and Hashim, Ruzy Suliza and M, Raihanah M. and Sidek, Harison Mohd and Baharun, Hazleena and Mat Saad, Noor Saazai and Abdul Hamid, Yurni Emilia and Selamat, Suzanah}, keywords={Popular culture, postcolonial literature, Malayness, media, TV fiction}, abstract={<p class="MsoNormal" style="margin-top:0cm;"> <span lang="en-gb" xml:lang="en-gb">In Malaysia, a number of issues have transpired
concerning the proliferation of TV fiction. Many of these complications
include, but are not limited to concerns regarding feminism, patriarchy, economic
imbalance, equity, power, social inequity, and religion. In this paper, we aim
to locate TV fiction and Malay cultural identities across mediascape. Two
primary objectives are central; firstly, this review embodies contextualization
of TV fiction through examining some trajectories in which many popular TV
fiction have been established. Secondly, this paper places Malay cultural
identities in relation to the development and progress of mediascape. By
examining these two central questions, we explore some of the many
possibilities in which Malay cultural identities are explored, preserved,
contested, and blurred in times of changing and challenging realities of
Malaysian mediascape.  </span> </p> <p> </p>}, number={6}, publisher={OCERINT International Organization Center of Academic Research}