TY - JOUR TT - FACTORS OF INFLUENCE INTO THE STUDENTS DECISION ON CHOOSING THE DIRECTION OF STUDIES IN THE REPUBLIC OF KOSOVA AU - Snopce, Halil AU - Alija, Sadri AU - Luma, Artan PY - 2016 DA - September JF - The Eurasia Proceedings of Educational and Social Sciences JO - EPESS PB - ISRES Publishing WT - DergiPark SN - 2587-1730 SP - 93 EP - 98 VL - 5 KW - Education KW - selection KW - studies KW - department KW - student N2 - Every year,students who complete the high education, and who intend continuing theirpost-secondary education, are faced with the problem of selecting the directionof studies. The selection process of conducting studies usually starts yearsago, and many factors are involved in this process. Identification and analysisof factors that influence the selection process of direction of studies bystudents was the purpose of this research. To identify the factors that havegreater weight in determining the direction of studies by students, 1345 highschool students in Kosova were surveyed using a questionnaire prepared for thispurpose. These data provided descriptive information, quantitative andstatistical interpretation. The statistical analysis of the data is made byusing the SPSS software. Findingsfrom this study indicate that a significant number of factors are taken intoaccount by students during this process. Economic factors proved dominantduring data analysis. Also a qualified majority of respondents would choose apublic institution to further their education. Students in determining thedirection of studies are mainly based on their inclinations and less onacademic skills they have shown during their High school. A big impact in thisprocess have parents, however the final decision is made by the students. Abouta third of respondents had difficulty or distraction in determining thedirection of studies. About the fifth of them are not sure concerning theirdecision. At the end of this researchwe describe the implementation of an application which helps the interestedsides; such are the students, parents and mentors in this process of decisionmaking. CR - Johnson, R- J., & Chapman, D. W. (1979). An assessment of college literature: Does the high school senior understand it? Research in Higher Education. 11(4), 309-319. Galotti, K. M. (1999). Making a “major” real-life decision: College students choosing an academic major.Journal of Educational Psychology, 91, 379- 387. Barry Wellman & Keith Hampton, (1999), Living network in a Wired world, Contemporary Sociology, Vol. 28, No. 6, November 1999. Porter, S. R., & Umbach, P.D. (2006). College major choice: An analysis of person-environment fit. Research in Higher Education, 47, 429 – 449. Malgwi, C. A., Howe, M. A., & Burnaby, P. A. (2005). Influences on students’choice of college major. Journal of Education for Business, 80, 275-282. Litten, L. (1982). Different strokes in the applicant pool: Some refinements in a model of student college choice. Journal of Higher Education, 53(4), 383-402. Kealy, M. J., & Rockel, M. L. (1987). Student perceptions of college quality: The influence of college recruitment policies. The Journal of Higher Education, 58(6), 683-703. Hossler, D., Braxton, J., & Coopersmith, G. (1989). Understanding student college choice. In J. C. Smart (Ed.) Higher education and research. Volume V. (pp. 213-288) New York: Agathon Press. Yazici, S., & Yazici, A. (2010). Students’ Choice of College Major and their Perceived Fairness of the Procedure: Evidence from Turkey. Educational Research and Evalutation, 16(4), 371-382. Hossler D. (1999). Promising practices in recruitment, remediation, and retention . San Francisco: Jossey-Bass Publishers. Murtagh, N., Lopes, P.N., & Lyons, E. (2011). Decion Making in Voluntary CareerChange: An Other-Than-Rational Perspective. The Career Development Quarterly, 249-263. Paulsen, M. B. (1990). College choice: Understanding student enrollment ,George Washington University. Cabrera, A. F., & Nasa, S. M. L. (2000). Understanding the college-choice process San Francisco, Jossey-Bass Publishers. Ilanfeldt, W. (1980). Achieving optimal enrollments and tuition revenues; A guide to modem methods of market research, student recruitment, and institutional pricing. San Francisco: Jossey- Bass. Kotler, P., & Fox, K.F.A. (1995) Strategic marketing for educational institutions. Engelwood Cliffs, NJ, Prince Hall. MASHT (2012) http://www.masht-gov.net/advCms/?id=20,1764,82,6,2012&lng=Alb. ASK (2013) ask.rks-gov.net/arsimi/publikimet/doc_download/1120-statistikat-e-arsimit-2012-2013. Smart C. John, (2008). Higher Education: Handbook of theory and research. Volume XXIII. Published by Springer. UR - https://dergipark.org.tr/en/pub/epess/issue//332913 L1 - https://dergipark.org.tr/en/download/article-file/332286 ER -