TY  - JOUR
T1  - The role corporate social responsibility of SMEs : Turkish and Poland Case
TT  - KOBİ'lerin Kurumsal Sosyal Sorumluluk Rolü: Türkiye ve Polonya Örneği
AU  - Yavuz, Hasan Bilgehan
AU  - Stawicka, Ewa
PY  - 2018
DA  - August
Y2  - 2018
DO  - 10.26466/opus.428346
JF  - OPUS International Journal of Society Researches
JO  - opus
PB  - İdeal Kent Yayınları
WT  - DergiPark
SN  - 2528-9527
SP  - 1716
EP  - 1733
VL  - 8
IS  - 15
LA  - en
AB  - The importance ofsocially responsible practices in the area of: market, natural environment,society, employees is growing. Business is more and more involved in theimplementation of sustainable development goals. The aim of the article is topresent the results of research on the issue of corporate social responsibilityin the field of entrepreneurship of small and medium enterprises in Poland andTurkey. The detailed objectives of the conducted research are: - the level ofknowledge of entrepreneurs from the SME sector on CSR, - recognition of theapproach (differences and similarities) to the implementation of CSR solutionsin the surveyed enterprises. The research covered enterprises of the SME sectorin Poland in the Masovian voivodeshipand Turkey in the Mediterranean region. The article is a contribution tofurther research on the relations of CSR strategies conditioned by thehistorical and cultural differences of both countries. In the SME sector, thestrategy is still little known. Entrepreneurs are more and more oftenimplementing CSR solutions specific to their strategies, thus benefiting fromspecific benefits. Factors such as: strengthening the brand's reputation,attracting and retaining talented employees, increasing efficiency, meetingsociety's expectations, protecting the natural environment, creating newbusiness opportunities are highlighted. as: increased trust in the company onthe market, energy saving, employment of better quality human capital,improvement of economic results.
KW  - Social Responsibility
KW  - Sustainable Development
KW  - Culture
KW  - Ethics
N2  - Sosyal sorumluluk taşıyan uygulamaların önemi:Pazar, doğal çevre, toplum, çalışanlar büyüyor. İş sürdürülebilir kalkınmahedeflerinin uygulanmasında giderek daha fazla yer almaktadır. Makalenin amacı,Polonya ve Türkiye'deki küçük ve orta ölçekli işletmelerin girişimcilikalanında kurumsal sosyal sorumluluk konusu ile ilgili araştırma sonuçlarınısunmaktır. Yapılan araştırmanın ayrıntılı hedefleri şunlardır: - KOBİsektöründen KSS konusunda girişimci bilgi düzeyi, - Ankete katılan işletmelerdeKSS çözümlerinin uygulanmasına yaklaşımın (farklılıklar ve benzerlikler)tanınması. Araştırma, Polonya'daki KOBİ sektörünün Masovian voyvodalığında veTürkiye’de Akdeniz bölgesindeki işletmelerini ele almıştır. Makale, her ikiülkenin tarihsel ve kültürel farklılıkları olan KSS strateji ilişkilerihakkında daha fazla araştırma yapılmasına yardımcı olacaktır. Girişimciler,stratejilerine özgü çözümlerini gittikçe daha çok uygulamakta ve böylece belirlifaydalardan faydalanmaktadırlar. Bu konudaki çeşitli faktörler: markanınitibarını güçlendirmek, yetenekli çalışanları cezbetmek ve elde tutmak,verimliliği artırmak, toplumun beklentilerini karşılamak, doğal çevreyikorumak, yeni iş fırsatları yaratmak, şirkette piyasada artan güven, enerjitasarrufu, daha kaliteli insan sermayesi istihdamı, ekonomik sonuçlarıniyileştirilmesi.
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UR  - https://doi.org/10.26466/opus.428346
L1  - https://dergipark.org.tr/en/download/article-file/492734
ER  -