Research Article
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Investigation of Selected Companies' Websites for Online Recruitment and Sustainability Indicators

Year 2021, Volume: 22 Issue: 2, 456 - 479, 08.11.2021
https://doi.org/10.37880/cumuiibf.994540

Abstract

Sustainability is the ability to use resources rationally, follow technological development, and show institutional change continuity. This research analyzes the researched companies' activities for sustainable human resources management through career web pages. In addition, it is aimed to analyze how they benefit from websites in electronic recruitment and innovation approaches in human resources management. The human resources and career websites analysis method developed by Cober, Brown, and Levy (2004) was used in the research. In the research, the companies' human resources and career websites included in the Borsa Istanbul (BIST) Sustainability Index for November 2019-October 2020 were analyzed and analyzed. It has been determined that sustainable companies use innovative tools in human resources management, benefit from digital systems in their recruitment methods, and share information that can affect potential applicants. Organizations within the scope of the research state that they evaluate the innovative ideas of their human resources by developing innovative projects. However, sustainability reports, where employees are seen as an essential capital, may not be fully known by job applicants. Online platforms should be established to access and communicate employee and potential employee candidates to Human Resources. The era we live in is called the information age and the most important concept defining this era is change and the increase in the speed of change. We think it is necessary, even mandatory, to update their employment policies according to information technologies and move some of their activities to virtual environments. Emphasizing the importance of organizations moving their human resources functions to virtual environments makes this research unique, essential, and functional.

References

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  • Koçer, S., & Öksüz, G. (2015). Elektronik işe alma sürecinde özel istihdam bürolarının rolü: Adecco Türkiye ve Kariyer.net İncelemesi. Uluslararası Yönetim İktisat ve İşletme Dergisi, 11(24), 181-203. https://doi.org/10.17130/ijmeb.2015.11.24.690
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Seçilmiş Firmaların Web Sitelerinin Online İşe Alım ve Sürdürülebilirlik Göstergeleri Açısından İncelenmesi

Year 2021, Volume: 22 Issue: 2, 456 - 479, 08.11.2021
https://doi.org/10.37880/cumuiibf.994540

Abstract

Sürdürülebilirlik kaynakların rasyonel kullanımı, teknolojik gelişmenin takibi ve kurumsal değişimin süreklilik göstermesi yeteneğidir. Bu araştırmanın temel amacı, araştırma yapılan firmaların sürdürülebilir insan kaynakları yönetimi için ne tür faaliyetler yaptıklarının kariyer web sayfaları üzerinden analizini yapmaktır. Ayrıca, elektronik işe almada web sitelerinden nasıl yararlandıkları ve insan kaynakları yönetiminde inovasyon yaklaşımlarının analizi amaçlanmıştır. Araştırmada, Cober et al. (2004) tarafından geliştirilmiş insan kaynakları ve kariyer web siteleri analiz yöntemi kullanılmıştır. Araştırmada Kasım 2019- Ekim 2020 döneminde Borsa İstanbul (BIST) Sürdürülebilirlik Endeksi’nde yer alan firmaların insan kaynakları ve kariyer web siteleri incelenip analiz edilmiştir. Sürdürülebilir firmaların insan kaynakları yönetiminde inovatif araçlar kullandığı, işe alım yöntemlerinde dijital sistemlerden yararlandığı ve potansiyel başvuru yapabilecek adayları etkileyebilecek içerikte bilgi paylaşımında bulunduğu tespit edilmiştir. Araştırma kapsamındaki örgütler insan kaynağının yenilikçi fikirlerini inovatif projeler geliştirerek değerlendirdiklerini dile getirmektedirler. Ancak çalışanların önemli bir sermaye olarak görüldüğü sürdürülebilirlik raporları, iş başvurusunda bulunan adaylar tarafından tam olarak bilinemeyebilir. Çalışan ve potansiyel çalışan adaylarına ulaşmak ve İnsan Kaynaklarına iletmek için online platformlar oluşturulmalıdır. Bu araştırmadan elde edilen bilgiler, istihdam web sitesi stratejisi ve tasarımı alanında gelecekteki araştırma ve uygulamalar için yol gösterici olması yönüyle literatürdeki boşluğun doldurulmasına önemli katkı sağlayabilecektir.

References

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  • Ardito, L., & Petruzzelli, A.M. (2017), “Breadth of external knowledge sourcing and product innovation: the moderating role of strategic human resource practices”. European Management Journal, 35(2), 261-272. https://doi.org/10.1016/j.emj.2017.01.005
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  • Bejtkovský, J. Rózsa, Z., & Mulyaningsih, H. D. (2018). A phenomenon of digitalization and E-recruitment in the business environment. Polish Journal of Management Studies, 18(1), 58-68. https://doi.org/10.17512/pjms.2018.18.1.05
  • Bilan, Y., Hussain, H. I., Haseeb, M., & Kot, S. (2020). Sustainability and economic performance: Role of organizational learning and innovation. Engineering Economics, 31(1), 93-103.
  • Breaugh, J. A., & Starke, M. 2000. Research on employee recruitment: So many studies, so many remaining questions. Journal of Management, 26(3): 405-435. https://doi.org/10.1177/014920630002600303
  • Cappelli, P. (2001). Making the most of online recruiting. Harvard Business Review, 79(3), 139-148.
  • Capra, F. (2015). "The systems view of life; a unifying conception of mind, matter, and life". Cosmos and History. The Journal of Natural and Social Philosophy, 11 (2), 242-249. http://cosmosandhistory.org/index.php/journal/article/view/503
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  • Cober, R. T. Brown, D. J., & Levy, P. E. (2004). Form, content, and function: An evaluative methodology for corporate employment websites. Human Resource Management: Published in Cooperation with the School of Business Administration, The University of Michigan and in alliance with the Society of Human Resources Management, 43(2‐3), 201-218. https://doi.org/10.1002/hrm.20015
  • Cober, R. T. Brown, D. J. Keeping, L. M., & Levy, P. E. (2004). Recruitment on the Net: How do organizational Web site characteristics influence. Journal of Management, 30(5), 623-646. https://doi.org/10.1016/j.jm.2004.03.001
  • Cober, R. T. Brown, D. J. Levy, P. E. Cober, A. B., & Keeping, L. M. (2003). Organizational web sites: Web site content and style as determinants of organizational attraction. International Journal of Selection and Assessment, 11(2‐3), 158-169. https://doi.org/10.1111/1468-2389.00239
  • Dwivedi, P., Chaturvedi, V., & Vashist, J. K. (2021). Innovation for organizational sustainability: The role of HR practices and theories. International Journal of Organizational Analysis. https://doi.org/10.1108/IJOA-07-2021-2859
  • Ehnert, I. (2009). Sustainability and human resource management: reasoning and applications on corporate websites. European Journal of International Management, 3(4), 419-438. https://doi.org/10.1504/EJIM.2009.028848
  • Esen, D., & Esen, M. (2018). Türkiye’de yayınlanan sürdürülebilirlik raporlarının sürdürülebilir insan kaynakları yönetimi bağlamında incelenmesi: Nitel bir araştırma. Uluslararası İktisadi ve İdari İncelemeler Dergisi, (17. UİK Özel Sayısı), 827-844. https://doi.org/10.18092/ulikidince.433623
  • Esen, D., & Özer, P. S. (2020). Sustainable human resources management (hrm) a study in turkey context and developing a sustainable Hrm questionnaire. Uluslararası Yönetim İktisat ve İşletme Dergisi, 16(3), 550-580. https://doi.org/10.17130/ijmeb.798548
  • Esfahani, S. A. Rezaii, H. Koochmeshki, N., & Parsa, S. S. (2017). Sustainable and flexible human resource management for innovative organizations. AD-minister, (30), 195-215.
  • Guerci, Marco., & Matteo Pedrini, (2014). “The consensus between Italian HR and sustainability managers on HR management for sustainabilitydriven change – towards a ‘strong' HR management system”. The International Journal of Human Resource Management, 25(13), 1787-1814. https://doi.org/10.1080/09585192.2013.860388
  • Holm, A. B. (2012). E-Recruitment: The Move towards a Virtually Organized Recruitment Process1. In Human resource management in the digital economy: Creating synergy between competency models and information (pp. 80-95). IGI Global.
  • James, Paul, Magee, Liam, Scerri, Andy, Steger., & Manfred B. (2015). Urban Sustainability in Theory and Practice. Routledge. 1.
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  • Kapse, A. S. Patil, V. S., & Patil, N. V. (2012). E-recruitment. International Journal of Engineering and Advanced Technology, 1(4), 82-86.
  • Koçer, S., & Öksüz, G. (2015). Elektronik işe alma sürecinde özel istihdam bürolarının rolü: Adecco Türkiye ve Kariyer.net İncelemesi. Uluslararası Yönetim İktisat ve İşletme Dergisi, 11(24), 181-203. https://doi.org/10.17130/ijmeb.2015.11.24.690
  • Lazaretti, K. Giotto, O. T. Sehnem, S., & Bencke, F. F. (2020). Building sustainability and innovation in organizations. Benchmarking: An International Journal, 27(7), 2166-2188. https://doi.org/10.1108/BIJ-08-2018-0254
  • Lebekwe, M., & Güran, R. (2018). Türkiye'de elektronik işe alım kullanımına yönelik bir araştırma. Marmara İktisat Dergisi, 2(1), 89-104. https://dergipark.org.tr/en/pub/mje/issue/36764/418740
  • Magee, L. Scerri, A. James, P. Thom, J. A. Padgham, L. Hickmott, S. ..., & Cahill, F. (2013). Reframing social sustainability reporting: Towards an engaged approach. Environment, Development and Sustainability, 15(1), 225-243. https://doi.org/10.1007/s10668-012-9384-2
  • Maier, D. Maier, A. Așchilean, I. Anastasiu, L., & Gavriș, O. (2020). The relationship between innovation and sustainability: A bibliometric review of the literature. Sustainability, 12(10), 4083. https://doi.org/10.3390/su12104083
  • Ma Prieto, I. and Pilar Pérez-Santana, M. (2014), “Managing innovative work behavior: the role of human resource practices”, Personnel Review, 43(2), 184-208. https://doi.org/10.1108/PR-11-2012-0199
  • Mauri-Castello, J. Alonso-Gonzalez, A., & Peris-Ortiz, M. (2019). Applied innovation methodology: A proposal for a dynamic, sustainable environment for the generation of innovation and knowledge management practices in SMEs. In Knowledge, Innovation and Sustainable Development in Organizations (pp. 61-76). Springer, Cham.
  • Mazzola, B. G. Junior, M. M. O. Esteves, K., & Mello, B. L. F. B. P. (2018). Innovation management in micro, small and medium-sized companies: a study in a Brazilian electro-electronic cluster. Independent Journal of Management and Production, 9(4), 1354-1371. http://orcid.org/0000-0003-2059-8639
  • Melane-Lavado, A., & Álvarez-Herranz, A. (2018). Different ways to access knowledge for sustainability-oriented innovation. The effect of foreign direct investment. Sustainability, 10(11), 4206. https://doi.org/10.3390/su10114206
  • Mishra, S., & Kumar, S. P. (2019). E-recruitment and training comprehensiveness: untapped antecedents of employer branding. Industrial and commercial training. 51(2), 125-136. https://doi.org/10.1108/ICT-12-2017-0106
  • Orsato, R. J. Garcia, A. Mendes-Da-Silva, W. Simonetti, R., & Monzoni, M. (2015). Sustainability indexes: why join in? A study of the 'Corporate Sustainability Index (ISE)' in Brazil. Journal of Cleaner Production, 96, 161-170. https://doi.org/10.1016/j.jclepro.2014.10.071
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There are 55 citations in total.

Details

Primary Language English
Subjects Business Administration
Journal Section Makaleler
Authors

Hasan Tutar 0000-0001-8383-1464

Gamze Ay 0000-0003-1299-8552

Publication Date November 8, 2021
Submission Date September 13, 2021
Published in Issue Year 2021Volume: 22 Issue: 2

Cite

APA Tutar, H., & Ay, G. (2021). Investigation of Selected Companies’ Websites for Online Recruitment and Sustainability Indicators. Cumhuriyet Üniversitesi İktisadi Ve İdari Bilimler Dergisi, 22(2), 456-479. https://doi.org/10.37880/cumuiibf.994540

Cumhuriyet University Journal of Economics and Administrative Sciences is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License (CC BY NC).