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Municipal Awareness and Citizen Satisfaction: The Case of the Northern Borders in Saudi Arabia

Year 2015, Volume: 5 Issue: 2, 94 - 101, 01.06.2015

Sultan O. Almarshad

Abstract

The literature suggests a strong relationship between municipal awareness and citizen satisfaction. This study aims at examining the determinants of municipal awareness, and their impacts on citizen satisfaction. The model of this study was validated in the context of the kingdom of Saudi Arabia with 250 inhabitants in the region of Northern Borders. The study data is collected and processed using exploratory and confirmatory analysis, based on survey methods and structural equations. The results revealed a positive association between municipal awareness and citizen satisfaction. Overall, findings suggest that knowledge, discussion, participation and learning about municipal achievements, as indicators of municipal awareness, affect citizen satisfaction with the quality of the municipal services.

Keywords

Municipal awareness citizen satisfaction local development.

Year 2015, Volume: 5 Issue: 2, 94 - 101, 01.06.2015

Sultan O. Almarshad

Abstract

There are 0 citations in total.

Details

Other ID JA96EJ44NZ
Journal Section Research Article
Authors

Sultan O. Almarshad This is me

Publication Date June 1, 2015
Published in Issue Year 2015 Volume: 5 Issue: 2

Cite

APA Almarshad, S. O. (2015). Municipal Awareness and Citizen Satisfaction: The Case of the Northern Borders in Saudi Arabia. International Review of Management and Marketing, 5(2), 94-101.
AMA Almarshad SO. Municipal Awareness and Citizen Satisfaction: The Case of the Northern Borders in Saudi Arabia. IRMM. June 2015;5(2):94-101.
Chicago Almarshad, Sultan O. “Municipal Awareness and Citizen Satisfaction: The Case of the Northern Borders in Saudi Arabia”. International Review of Management and Marketing 5, no. 2 (June 2015): 94-101.
EndNote Almarshad SO (June 1, 2015) Municipal Awareness and Citizen Satisfaction: The Case of the Northern Borders in Saudi Arabia. International Review of Management and Marketing 5 2 94–101.
IEEE S. O. Almarshad, “Municipal Awareness and Citizen Satisfaction: The Case of the Northern Borders in Saudi Arabia”, IRMM, vol. 5, no. 2, pp. 94–101, 2015.
ISNAD Almarshad, Sultan O. “Municipal Awareness and Citizen Satisfaction: The Case of the Northern Borders in Saudi Arabia”. International Review of Management and Marketing 5/2 (June 2015), 94-101.
JAMA Almarshad SO. Municipal Awareness and Citizen Satisfaction: The Case of the Northern Borders in Saudi Arabia. IRMM. 2015;5:94–101.
MLA Almarshad, Sultan O. “Municipal Awareness and Citizen Satisfaction: The Case of the Northern Borders in Saudi Arabia”. International Review of Management and Marketing, vol. 5, no. 2, 2015, pp. 94-101.
Vancouver Almarshad SO. Municipal Awareness and Citizen Satisfaction: The Case of the Northern Borders in Saudi Arabia. IRMM. 2015;5(2):94-101.