The Influence of Management Capability, Marketing Capability and Competitive Advantage on Malaysian Construction Project Performance

Baderisham Jolly; Filzah Md Isa; Siti Norezam Othman; Muhd Afiq Syazwan Ahmdon

The Influence of Management Capability, Marketing Capability and Competitive Advantage on Malaysian Construction Project Performance

Year 2016, Volume: 6 Issue: 8, 142 - 148, 01.10.2016

Baderisham Jolly Filzah Md Isa Siti Norezam Othman Muhd Afiq Syazwan Ahmdon

Abstract

Many construction projects in Malaysia experience a reducing performance. There are many factors affecting the performance of construction projects such as poor site management, inadequate planning, ineffective marketing efforts, etc. which usually lead to project delay and cost overrun. Thus, the purpose of this study was to examine the influence of management capability, marketing capability and competence advantage on Malaysian construction project performance. The sample size of this study was 420 selected construction company’s project managers. The hypothesis of this study confirmed the management capability, marketing capability and competence advantage have a relationship with the success of project performance. This research brings a better understanding of the success factors for Malaysian construction project performance.

Keywords

Management capability, marketing capability, competence advantage, project management

Year 2016, Volume: 6 Issue: 8, 142 - 148, 01.10.2016

Baderisham Jolly Filzah Md Isa Siti Norezam Othman Muhd Afiq Syazwan Ahmdon

Abstract

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Details

Other ID	JA84AC98SF
Journal Section	Research Article
Authors	Baderisham Jolly This is me Filzah Md Isa This is me Siti Norezam Othman This is me Muhd Afiq Syazwan Ahmdon This is me
Publication Date	October 1, 2016
Published in Issue	Year 2016 Volume: 6 Issue: 8

Cite

APA	Jolly, B., Isa, F. M., Othman, S. N., Ahmdon, M. A. S. (2016). The Influence of Management Capability, Marketing Capability and Competitive Advantage on Malaysian Construction Project Performance. International Review of Management and Marketing, 6(8), 142-148.
AMA	Jolly B, Isa FM, Othman SN, Ahmdon MAS. The Influence of Management Capability, Marketing Capability and Competitive Advantage on Malaysian Construction Project Performance. IRMM. October 2016;6(8):142-148.
Chicago	Jolly, Baderisham, Filzah Md Isa, Siti Norezam Othman, and Muhd Afiq Syazwan Ahmdon. “The Influence of Management Capability, Marketing Capability and Competitive Advantage on Malaysian Construction Project Performance”. International Review of Management and Marketing 6, no. 8 (October 2016): 142-48.
EndNote	Jolly B, Isa FM, Othman SN, Ahmdon MAS (October 1, 2016) The Influence of Management Capability, Marketing Capability and Competitive Advantage on Malaysian Construction Project Performance. International Review of Management and Marketing 6 8 142–148.
IEEE	B. Jolly, F. M. Isa, S. N. Othman, and M. A. S. Ahmdon, “The Influence of Management Capability, Marketing Capability and Competitive Advantage on Malaysian Construction Project Performance”, IRMM, vol. 6, no. 8, pp. 142–148, 2016.
ISNAD	Jolly, Baderisham et al. “The Influence of Management Capability, Marketing Capability and Competitive Advantage on Malaysian Construction Project Performance”. International Review of Management and Marketing 6/8 (October 2016), 142-148.
JAMA	Jolly B, Isa FM, Othman SN, Ahmdon MAS. The Influence of Management Capability, Marketing Capability and Competitive Advantage on Malaysian Construction Project Performance. IRMM. 2016;6:142–148.
MLA	Jolly, Baderisham et al. “The Influence of Management Capability, Marketing Capability and Competitive Advantage on Malaysian Construction Project Performance”. International Review of Management and Marketing, vol. 6, no. 8, 2016, pp. 142-8.
Vancouver	Jolly B, Isa FM, Othman SN, Ahmdon MAS. The Influence of Management Capability, Marketing Capability and Competitive Advantage on Malaysian Construction Project Performance. IRMM. 2016;6(8):142-8.