Research Article
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Vague Quantifiers and Duration Reporting in Social Media Usage Frequency Measurement

Year 2022, , 72 - 84, 31.12.2022
https://doi.org/10.34231/iuyd.1186724

Abstract

Conducting behavioral measurement with vague quantifiers is a common way in questionnaires. When the survey method is used in social media-themed studies, the effort to determine the frequency / duration of social media use stands out. For this purpose, questions whose alternatives are vague quantifiers and / or questions that require time notifications are used. In this study, it is aimed to examine the meanings of the vague quantifiers used in the questionnaires for the participants, considering the time notifications. The research data were obtained from 295 university students using the survey method and telephone usage report. As a result of the research, it was found that vague quantifiers do not have the same meaning for all participants, the expression "never" does not always correspond to zero in terms of duration, and that the duration reported and the actual duration may differ.

References

  • Al Baghal, T. (2014). Numeric Estimation and Response Options: An Examination of the Accuracy of Numeric and Vague Quantifier Responses. Journal of Methods and Measurement in the Social Sciences, 5(2), 58–75.
  • Bradburn, N. M., & Miles, C. (1979). Vague Quantifiers. The Public Opinion Quarterly, 43(1), 92–101.
  • Cates, K. L., & Messick, D. M. (1996). Frequentistic Adverbs as Measures of Egocentric Biases. Eur. J. Soc. Psychol., 26, 155-161.
  • Coventry, K. R., Cangelosi, A., Newstead, S. E., & Bugmann, D. (2010). Talking About Quantities in Space: Vague Quantifiers, Context and Similarity. Language and Cognition, 2(2), 221-241.
  • Griffin, J. (2013). On the Use of Latent Variable Models to Detect Differences in the Interpretation of Vague Quantifiers. Public Opinion Quarterly, 77(S1), 124-144.
  • Haşıloğlu, S. B., Baran, T., & Aydın, O. (2015). Pazarlama Araştırmalarındaki Potansiyel Problemlere Yönelik Bir Araştırma: Kolayda Örnekleme ve Sıklık İfadeli Ölçek Maddeleri. Pamukkale İşletme ve Bilişim Yönetimi Dergisi, 2(1), 19-28.
  • Kaiser, R. B., & Kaplan, R. E. (2005). Overlooking Overkill? Beyond the 1-to-5 Rating Scale. Human Resources Planning, 28(3), 7-11.
  • Kidston, J. S. (1985). The Validity of Questionnaire Responses. The Library Quarterly, 55(2), 133-150.
  • Kitchenham, B. A., & Pfleeger, S. L. (2008). Personal Opinion Surveys. In: Shull F., Singer J., Sjøberg D. I. K. (eds) Guide to Advanced Empirical Software Engineering. Springer, London.
  • Menold, N., & Kemper, C. J. (2015). The Impact of Frequency Rating Scale Formats on the Measurement of Latent Variables in Web Surveys – An Experimental Investigation Using a Measure of Affectivity as an Example. Psihologija, 48(4), 431-449.
  • Nelson Laird, T. F., Korkmaz, A., & Chen, P-S. D. (2008). How Often Is “Often” Revisited: The Meaning and Linearity of Vague Quantifiers Used on the National Survey of Student Engagement. Paper Presented at the Annual Meeting of the American Educational Research Association, San Diego, C A.
  • O'Muircheartaigh, C., & Gaskell, G. (1994). The Basis of Norms for Vague Quantifiers. Proceedings of the Survey Research Methods Section, American Statistical Association, 1327-1332. Papers Presented at the 49th Annual Conference of the American Association for Public Opinion Research, May 11-15, 1994, Danvers, Massachusetts.
  • Pohl, N. F. (1981). Scale Considerations in Using Vague Quantifiers. The Journal of Experimental Education, 49(4), 235-240.
  • Robert Pace, C., & Friedlander, J. (1982). The Meaning of Response Categories: How often is “Occasionally,” “Often,” and “Very Often”? Research in Higher Education, 17(3), 267-281.
  • Rocconi, L. M., Dumford, A. D., & Butler, B. (2020). Examining the Meaning of Vague Quantifiers in Higher Education: How Often is “Often”? Research in Higher Education, 61, 229-247.
  • Schaeffer, N. C. (1991). Hardly Ever or Constantly? Group Comparisons Using Vague Quantifiers. Public Opinion Quarterly, 55(3), 395-423.
  • Schwarz, N. (2007). Evaluating Surveys and Questionnaires. In R. J. Sternberg, H. L. Roediger, III, & D. F. Halpern (Eds.), Critical Thinking in Psychology (pp. 54-74). Cambridge University Press.
  • Wänke, M. (2002). Conversational Norms and the Interpretation of Vague Quantifiers. Appl. Cognit. Psychol., 16, 301-307.

Sosyal Medya Kullanım Sıklığı Ölçümünde Belirsiz Niceleyiciler ve Süre Bildirimi

Year 2022, , 72 - 84, 31.12.2022
https://doi.org/10.34231/iuyd.1186724

Abstract

Anketlerde davranış ölçümünün belirsiz niceleyicilerle (vague quantifiers) gerçekleştirilmesi sıklıkla başvurulan bir yoldur. Sosyal medyayı konu edinen araştırmalarda anket yöntemi kullanıldığında katılımcıların sosyal medya kullanım sıklığını/süresini belirleme çabası ortaya çıkar. Bu amaçla genellikle cevap alternatifleri belirsiz niceleyiciler ve/veya süre bildirimleri olan sorular kullanılır. Bu araştırmada, anketlerde kullanılan belirsiz niceleyicilerin katılımcılar için ifade ettiği anlamların süre bildirimleri göz önüne alınarak incelenmesi amaçlanmaktadır. Araştırma verileri anket yöntemi ve telefon kullanım raporu ile 295 üniversite öğrencisinden elde edilmiştir. Araştırma sonucunda belirsiz niceleyicilerin tüm katılımcılar için aynı anlama sahip olmadığı, “hiçbir zaman” ifadesinin her zaman süre olarak sıfıra karşılık gelmediği, bildirilen süreler ile gerçekleşen sürelerin farklı olabileceği bulgularına ulaşılmıştır.

References

  • Al Baghal, T. (2014). Numeric Estimation and Response Options: An Examination of the Accuracy of Numeric and Vague Quantifier Responses. Journal of Methods and Measurement in the Social Sciences, 5(2), 58–75.
  • Bradburn, N. M., & Miles, C. (1979). Vague Quantifiers. The Public Opinion Quarterly, 43(1), 92–101.
  • Cates, K. L., & Messick, D. M. (1996). Frequentistic Adverbs as Measures of Egocentric Biases. Eur. J. Soc. Psychol., 26, 155-161.
  • Coventry, K. R., Cangelosi, A., Newstead, S. E., & Bugmann, D. (2010). Talking About Quantities in Space: Vague Quantifiers, Context and Similarity. Language and Cognition, 2(2), 221-241.
  • Griffin, J. (2013). On the Use of Latent Variable Models to Detect Differences in the Interpretation of Vague Quantifiers. Public Opinion Quarterly, 77(S1), 124-144.
  • Haşıloğlu, S. B., Baran, T., & Aydın, O. (2015). Pazarlama Araştırmalarındaki Potansiyel Problemlere Yönelik Bir Araştırma: Kolayda Örnekleme ve Sıklık İfadeli Ölçek Maddeleri. Pamukkale İşletme ve Bilişim Yönetimi Dergisi, 2(1), 19-28.
  • Kaiser, R. B., & Kaplan, R. E. (2005). Overlooking Overkill? Beyond the 1-to-5 Rating Scale. Human Resources Planning, 28(3), 7-11.
  • Kidston, J. S. (1985). The Validity of Questionnaire Responses. The Library Quarterly, 55(2), 133-150.
  • Kitchenham, B. A., & Pfleeger, S. L. (2008). Personal Opinion Surveys. In: Shull F., Singer J., Sjøberg D. I. K. (eds) Guide to Advanced Empirical Software Engineering. Springer, London.
  • Menold, N., & Kemper, C. J. (2015). The Impact of Frequency Rating Scale Formats on the Measurement of Latent Variables in Web Surveys – An Experimental Investigation Using a Measure of Affectivity as an Example. Psihologija, 48(4), 431-449.
  • Nelson Laird, T. F., Korkmaz, A., & Chen, P-S. D. (2008). How Often Is “Often” Revisited: The Meaning and Linearity of Vague Quantifiers Used on the National Survey of Student Engagement. Paper Presented at the Annual Meeting of the American Educational Research Association, San Diego, C A.
  • O'Muircheartaigh, C., & Gaskell, G. (1994). The Basis of Norms for Vague Quantifiers. Proceedings of the Survey Research Methods Section, American Statistical Association, 1327-1332. Papers Presented at the 49th Annual Conference of the American Association for Public Opinion Research, May 11-15, 1994, Danvers, Massachusetts.
  • Pohl, N. F. (1981). Scale Considerations in Using Vague Quantifiers. The Journal of Experimental Education, 49(4), 235-240.
  • Robert Pace, C., & Friedlander, J. (1982). The Meaning of Response Categories: How often is “Occasionally,” “Often,” and “Very Often”? Research in Higher Education, 17(3), 267-281.
  • Rocconi, L. M., Dumford, A. D., & Butler, B. (2020). Examining the Meaning of Vague Quantifiers in Higher Education: How Often is “Often”? Research in Higher Education, 61, 229-247.
  • Schaeffer, N. C. (1991). Hardly Ever or Constantly? Group Comparisons Using Vague Quantifiers. Public Opinion Quarterly, 55(3), 395-423.
  • Schwarz, N. (2007). Evaluating Surveys and Questionnaires. In R. J. Sternberg, H. L. Roediger, III, & D. F. Halpern (Eds.), Critical Thinking in Psychology (pp. 54-74). Cambridge University Press.
  • Wänke, M. (2002). Conversational Norms and the Interpretation of Vague Quantifiers. Appl. Cognit. Psychol., 16, 301-307.
There are 18 citations in total.

Details

Primary Language Turkish
Subjects Business Administration
Journal Section Research Article
Authors

Yaren Karcıoğlu

Çetin Kalburan

Publication Date December 31, 2022
Published in Issue Year 2022

Cite

APA Karcıoğlu, Y., & Kalburan, Ç. (2022). Sosyal Medya Kullanım Sıklığı Ölçümünde Belirsiz Niceleyiciler ve Süre Bildirimi. İnternet Uygulamaları Ve Yönetimi Dergisi, 13(2), 72-84. https://doi.org/10.34231/iuyd.1186724