Year 2019, Volume 3 , Issue 2, Pages 58 - 61 2019-06-28

Consumers’ willingness to pay for organic agriculture products: a case study of Nepalgunj city, Banke

Anish Shrestha [1] , Samata Baral [2]


This study was carried in Nepalgunj Sub-Metropolitan City, Nepal to understand awareness of consumers’ about organic product, consumers’ willingness to pay for organic products and socio-economic factors affecting their decision of willingness to pay for consumption of organic goods. Total of 200 respondents were selected as sample population. Among total respondents, 85.5% of respondent were aware about organic products, among which only 53% respondents were well informed about organic products and their importance. Out of 200 randomly selected respondents only 114 respondents were willing to pay addition cost or price premium for organic products. Among ten socioeconomic variables listed only seven variables found to be determinant of willingness to pay premium price for organic agricultural products, which are gender, occupation, income level and education of respondents, and awareness about chemical residue absence in organic agriculture products, perception of higher nutrition on organic products and awareness about health benefit from organic products. Result showed that income level and health consciousness are two most important determining factor.  So, there is a need to find a way so that more and more people can be made aware about organic agricultural products and provide organic products at reasonable price premium. 

 

Consumer preference, Organic agriculture, Socioeconomic, Willingness to pay
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Primary Language en
Subjects Agricultural, Engineering
Published Date June 2019
Journal Section Research Articles
Authors

Orcid: 0000-0003-2941-9828
Author: Anish Shrestha
Institution: Agriculture and Forestry University, Chitwan, Nepal
Country: Nepal


Orcid: 0000-0002-5981-5779
Author: Samata Baral
Institution: Agriculture and Forestry University, Chitwan, Nepal
Country: Nepal


Dates

Application Date : September 1, 2018
Acceptance Date : March 19, 2019
Publication Date : June 28, 2019

Bibtex @research article { jaefs456701, journal = {International Journal of Agriculture Environment and Food Sciences}, issn = {}, eissn = {2618-5946}, address = {Dicle University Faculty of Agriculture Department of Horticulture, 21280 Diyarbakir / Turkey}, publisher = {Gültekin ÖZDEMİR}, year = {2019}, volume = {3}, pages = {58 - 61}, doi = {10.31015/jaefs.2019.2.2}, title = {Consumers’ willingness to pay for organic agriculture products: a case study of Nepalgunj city, Banke}, key = {cite}, author = {Shrestha, Anish and Baral, Samata} }
APA Shrestha, A , Baral, S . (2019). Consumers’ willingness to pay for organic agriculture products: a case study of Nepalgunj city, Banke. International Journal of Agriculture Environment and Food Sciences , 3 (2) , 58-61 . DOI: 10.31015/jaefs.2019.2.2
MLA Shrestha, A , Baral, S . "Consumers’ willingness to pay for organic agriculture products: a case study of Nepalgunj city, Banke". International Journal of Agriculture Environment and Food Sciences 3 (2019 ): 58-61 <https://dergipark.org.tr/en/pub/jaefs/issue/43810/456701>
Chicago Shrestha, A , Baral, S . "Consumers’ willingness to pay for organic agriculture products: a case study of Nepalgunj city, Banke". International Journal of Agriculture Environment and Food Sciences 3 (2019 ): 58-61
RIS TY - JOUR T1 - Consumers’ willingness to pay for organic agriculture products: a case study of Nepalgunj city, Banke AU - Anish Shrestha , Samata Baral Y1 - 2019 PY - 2019 N1 - doi: 10.31015/jaefs.2019.2.2 DO - 10.31015/jaefs.2019.2.2 T2 - International Journal of Agriculture Environment and Food Sciences JF - Journal JO - JOR SP - 58 EP - 61 VL - 3 IS - 2 SN - -2618-5946 M3 - doi: 10.31015/jaefs.2019.2.2 UR - https://doi.org/10.31015/jaefs.2019.2.2 Y2 - 2019 ER -
EndNote %0 International Journal of Agriculture Environment and Food Sciences Consumers’ willingness to pay for organic agriculture products: a case study of Nepalgunj city, Banke %A Anish Shrestha , Samata Baral %T Consumers’ willingness to pay for organic agriculture products: a case study of Nepalgunj city, Banke %D 2019 %J International Journal of Agriculture Environment and Food Sciences %P -2618-5946 %V 3 %N 2 %R doi: 10.31015/jaefs.2019.2.2 %U 10.31015/jaefs.2019.2.2
ISNAD Shrestha, Anish , Baral, Samata . "Consumers’ willingness to pay for organic agriculture products: a case study of Nepalgunj city, Banke". International Journal of Agriculture Environment and Food Sciences 3 / 2 (June 2019): 58-61 . https://doi.org/10.31015/jaefs.2019.2.2
AMA Shrestha A , Baral S . Consumers’ willingness to pay for organic agriculture products: a case study of Nepalgunj city, Banke. int. j. agric. environ. food sci.. 2019; 3(2): 58-61.
Vancouver Shrestha A , Baral S . Consumers’ willingness to pay for organic agriculture products: a case study of Nepalgunj city, Banke. International Journal of Agriculture Environment and Food Sciences. 2019; 3(2): 61-58.