Abstract
Health tourism which has been popular around the world for the last 10-15 years, is just
becoming popular in Turkey. As this study shows health tourism is an alternative tourism source for
Turkey which will help Turkey gain another income. This method, also called the Ishikawa diagram is
firstly used by Kaoru Ishikawa, a professor in Tokyo University, in 1953. Another name used for this
method is cause-effect diagram since it tries to figure out the reasons and results of a problem
systematically
This study aims to determine the main opportunities and problems health tourism faces with
the fishbone method. The universe of the study consists of the 210 last grade students of Suleyman
Demirel University Health Management Department and Tourism Management Department. The
fishbone diagram drawn in the Adobe Illustrator program is distributed to 30 students at a time. The
study is done 7 times so that brain storming can be done more effectively. As a result of this study one
can see that in order to solve the problems the participants have defined both the public and private
sector have to work really hard. It is easily seen from this study that by the development of health
tourism, the tourism season in Turkey will get longer and this will help increase the tourism income
overall.
Keywords
SAĞLIK YÖNETİMİ VE TURİZM İŞLETMECİLİĞİ ÖĞRENCİLERİNİN MEDİKAL TURİZME BAKIŞ AÇILARININ DEĞERLENDİRİLMESİ
Abstract
Details
| Other ID | JA23CC87TD |
|---|---|
| Journal Section | Research Article |
| Authors | |
| Publication Date | May 1, 2016 |
| Published in Issue | Year 2016 Volume: 1 Issue: 1 |
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