<?xml version="1.0" encoding="UTF-8"?>
<!DOCTYPE article PUBLIC "-//NLM//DTD JATS (Z39.96) Journal Publishing DTD v1.4 20241031//EN"
        "https://jats.nlm.nih.gov/publishing/1.4/JATS-journalpublishing1-4.dtd">
<article  article-type="research-article"        dtd-version="1.4">
            <front>

                <journal-meta>
                                                                <journal-id>saucis</journal-id>
            <journal-title-group>
                                                                                    <journal-title>Sakarya University Journal of Computer and Information Sciences</journal-title>
            </journal-title-group>
                                        <issn pub-type="epub">2636-8129</issn>
                                                                                            <publisher>
                    <publisher-name>Sakarya University</publisher-name>
                </publisher>
                    </journal-meta>
                <article-meta>
                                        <article-id pub-id-type="doi">10.35377/saucis...1596931</article-id>
                                                                <article-categories>
                                            <subj-group  xml:lang="en">
                                                            <subject>Environmentally Sustainable Engineering</subject>
                                                    </subj-group>
                                            <subj-group  xml:lang="tr">
                                                            <subject>Çevresel Olarak Sürdürülebilir Mühendislik</subject>
                                                    </subj-group>
                                    </article-categories>
                                                                                                                                                        <title-group>
                                                                                                                        <article-title>Facilitating Decision-Making Processes in Packaging and Graphic Media: A Review of MCDM Methods from 2008 to 2024</article-title>
                                                                                                                                        </title-group>
            
                                                    <contrib-group content-type="authors">
                                                                        <contrib contrib-type="author">
                                                                    <contrib-id contrib-id-type="orcid">
                                        https://orcid.org/0000-0003-3527-3730</contrib-id>
                                                                <name>
                                    <surname>Bozkurt Uzan</surname>
                                    <given-names>Şeyma</given-names>
                                </name>
                                                                    <aff>BEYKENT ÜNİVERSİTESİ, MÜHENDİSLİK-MİMARLIK FAKÜLTESİ</aff>
                                                            </contrib>
                                                                                </contrib-group>
                        
                                        <pub-date pub-type="pub" iso-8601-date="20250630">
                    <day>06</day>
                    <month>30</month>
                    <year>2025</year>
                </pub-date>
                                        <volume>8</volume>
                                        <issue>2</issue>
                                        <fpage>286</fpage>
                                        <lpage>300</lpage>
                        
                        <history>
                                    <date date-type="received" iso-8601-date="20241205">
                        <day>12</day>
                        <month>05</month>
                        <year>2024</year>
                    </date>
                                                    <date date-type="accepted" iso-8601-date="20250411">
                        <day>04</day>
                        <month>11</month>
                        <year>2025</year>
                    </date>
                            </history>
                                        <permissions>
                    <copyright-statement>Copyright © 2018, Sakarya University Journal of Computer and Information Sciences</copyright-statement>
                    <copyright-year>2018</copyright-year>
                    <copyright-holder>Sakarya University Journal of Computer and Information Sciences</copyright-holder>
                </permissions>
            
                                                                                                <abstract><p>This study reviews how Multi-Criteria Decision Making (MCDM) methods, like AHP, TOPSIS, and VIKOR, transform packaging and graphic media decision-making. These tools simplify complex choices by evaluating multiple criteria, aiding in tasks like material selection and design optimization. The findings highlight that MCDM improves decision-making efficiency, accuracy, and sustainability. It also emphasizes the potential of integrating these methods with AI and machine learning to unlock further innovation. The study calls for standardizing data practices and fostering global collaborations to drive progress. This research provides a practical guide to harnessing MCDM for smarter, sustainable industry practices.</p></abstract>
                                                                                    
            
                                                            <kwd-group>
                                                    <kwd>Multi-Criteria Decision Making (MCDM)</kwd>
                                                    <kwd>  Packing and Graphic Media</kwd>
                                                    <kwd>  Sustainability</kwd>
                                                    <kwd>  Analytic Hierarchy Process (AHP)</kwd>
                                                    <kwd>  Design Optimization.</kwd>
                                            </kwd-group>
                                                        
                                                                                                                                                    </article-meta>
    </front>
    <back>
                            <ref-list>
                                    <ref id="ref1">
                        <label>1</label>
                        <mixed-citation publication-type="journal">L. Azzabi, D. Azzabi, and A. Kobi, The Multi-Criteria Approach For Decision Support. International Series in Operations Research and Management Science, 2020.</mixed-citation>
                    </ref>
                                    <ref id="ref2">
                        <label>2</label>
                        <mixed-citation publication-type="journal">M. Cinelli, S. R. Coles, and K. Kirwan, &quot;Analysis of multi-criteria decision-making methods and their impacts on sustainability assessment indices,&quot; Journal of Cleaner Production, vol. 248, pp. 119-198, 2020.</mixed-citation>
                    </ref>
                                    <ref id="ref3">
                        <label>3</label>
                        <mixed-citation publication-type="journal">K. Govindan, S. Rajendran, J. Sarkis, and P. Murugesan, &quot;Multi-criteria decision making approaches for green supplier evaluation and selection: a literature review,&quot; Journal of Cleaner Production, vol. 98, pp. 68, 2015.</mixed-citation>
                    </ref>
                                    <ref id="ref4">
                        <label>4</label>
                        <mixed-citation publication-type="journal">A. Mardani, A. Jusoh, K. M. Nor, Z. Khalifah, N. Zakwan, and A. Valipour, &quot;Multiple criteria decision-making techniques and their applications – A review of the literature from 2000 to 2014,&quot; Economic Research-Ekonomska Istraživanja, vol. 28, no. 1, pp. 516-571, 2015.</mixed-citation>
                    </ref>
                                    <ref id="ref5">
                        <label>5</label>
                        <mixed-citation publication-type="journal">M. Stojčić, E.K. Zavadskas, D. Pamučar, Z. Stević, and A. Mardani, &quot;Application of MCDM methods in sustainability engineering: A literature review 2008–2018,&quot; Symmetry, 11(3), 350, 2019.</mixed-citation>
                    </ref>
                                    <ref id="ref6">
                        <label>6</label>
                        <mixed-citation publication-type="journal">J. P. Brans and P. Vincke, &quot;A preference ranking organisation method: The PROMETHEE method for multiple criteria decision-making,&quot; Management Science, vol. 31, no. 6, pp. 647-656, 1985.</mixed-citation>
                    </ref>
                                    <ref id="ref7">
                        <label>7</label>
                        <mixed-citation publication-type="journal">B. Roy, &quot;Classement et choix en présence de points de vue multiples: La méthode ELECTRE,&quot; Revue Française d&#039;Informatique et de Recherche Opérationnelle, vol. 2, no. 8, pp. 57-75, 1968.</mixed-citation>
                    </ref>
                                    <ref id="ref8">
                        <label>8</label>
                        <mixed-citation publication-type="journal">E. K. Zavadskas, Z. Turskis, J. Antucheviciene, and A. Zakarevicius, &quot;Optimization of weighted aggregated sum product assessment,&quot; Elektronika ir Elektrotechnika, vol. 122, no. 6, pp. 3-6, 2012.</mixed-citation>
                    </ref>
                                    <ref id="ref9">
                        <label>9</label>
                        <mixed-citation publication-type="journal">J. R. Mendoza, &quot;Application of MCDM methods in environmental sustainability: A review,&quot; Environmental Impact Assessment Review, vol. 45, pp. 1-12, 2018.</mixed-citation>
                    </ref>
                                    <ref id="ref10">
                        <label>10</label>
                        <mixed-citation publication-type="journal">K. Govindan, S. Rajendran, J. Sarkis, and P. Murugesan, &quot;Multi-criteria decision making approaches for green supplier evaluation and selection: a literature review,&quot; Journal of Cleaner Production, vol. 98, pp. 73, 2015.</mixed-citation>
                    </ref>
                                    <ref id="ref11">
                        <label>11</label>
                        <mixed-citation publication-type="journal">M. Stojčić, E.K. Zavadskas, D. Pamučar, Z. Stević, and A. Mardani, &quot;Application of MCDM methods in sustainability engineering: A literature review,&quot; Sustainability, vol. 11, no. 13, p. 3506, 2019.</mixed-citation>
                    </ref>
                                    <ref id="ref12">
                        <label>12</label>
                        <mixed-citation publication-type="journal">J. R. Figueira, S. Greco, and M. Ehrgott, Multiple Criteria Decision Analysis: State of the Art Surveys. Springer, 2016.</mixed-citation>
                    </ref>
                                    <ref id="ref13">
                        <label>13</label>
                        <mixed-citation publication-type="journal">R. K. Dhurkari, &quot;MCDM methods: Practical difficulties and future directions for improvement,&quot; RAIRO-Operations Research, 56(4), 2221-2233, 2022.</mixed-citation>
                    </ref>
                                    <ref id="ref14">
                        <label>14</label>
                        <mixed-citation publication-type="journal">P. Kotler and K. L. Keller, Marketing Management, 15th ed., Pearson, 2016.</mixed-citation>
                    </ref>
                                    <ref id="ref15">
                        <label>15</label>
                        <mixed-citation publication-type="journal">L. L. Garber and E. M. Hyatt, &quot;The role of package color in consumer purchase consideration and choice,&quot; Journal of Marketing Theory and Practice, vol. 11, no. 2, pp. 19-28, 2003.</mixed-citation>
                    </ref>
                                    <ref id="ref16">
                        <label>16</label>
                        <mixed-citation publication-type="journal">D. A. Aaker, Building Strong Brands, Simon and Schuster, 2010.</mixed-citation>
                    </ref>
                                    <ref id="ref17">
                        <label>17</label>
                        <mixed-citation publication-type="journal">D. Elkhattat, and  M. Medhat, &quot;Creativity in packaging design as a competitive promotional tool,&quot; Information Sciences Letters, 11(1), 135-145, 2022.</mixed-citation>
                    </ref>
                                    <ref id="ref18">
                        <label>18</label>
                        <mixed-citation publication-type="journal">H. Kipphan, (Ed.),. Handbook of print media: technologies and production methods, Springer Science &amp; Business Media, 2001.</mixed-citation>
                    </ref>
                                    <ref id="ref19">
                        <label>19</label>
                        <mixed-citation publication-type="journal">J. W. Palmer and M. L. Markus, &quot;The challenges of sustainable packaging: A review of industry practices and regulatory requirements,&quot; Journal of Cleaner Production, vol. 265, p. 121702, 2020.</mixed-citation>
                    </ref>
                                    <ref id="ref20">
                        <label>20</label>
                        <mixed-citation publication-type="journal">K. L. Keller and P. Kotler, Marketing Management, 16th ed., Pearson, 2021.</mixed-citation>
                    </ref>
                                    <ref id="ref21">
                        <label>21</label>
                        <mixed-citation publication-type="journal">A. M. Bocken, S. W. Short, P. Rana, and S. Evans, &quot;A literature and practice review to develop sustainable business model archetypes,&quot; Journal of Cleaner Production, vol. 65, pp. 42-56, 2014.</mixed-citation>
                    </ref>
                                    <ref id="ref22">
                        <label>22</label>
                        <mixed-citation publication-type="journal">R. Verghese, H. Lewis, and K. Fitzpatrick, Packaging for Sustainability, Springer, 2012.</mixed-citation>
                    </ref>
                                    <ref id="ref23">
                        <label>23</label>
                        <mixed-citation publication-type="journal">L. A. Al-Kindi, and Z. Al-Baldawi, &quot;Green packaging for durable engineering products in Iraqi markets. In IOP Conference Series: Earth and Environmental Science,&quot; Vol. 779, No. 1, p. 012004, IOP Publishing, 2021.</mixed-citation>
                    </ref>
                                    <ref id="ref24">
                        <label>24</label>
                        <mixed-citation publication-type="journal">Albayrak, Ö. K. (2021). A hybrid multi-criteria decision-making method proposal for the solution of the packaging supplier selection problem. İnsan ve Toplum Bilimleri Araştırmaları Dergisi, 10(2), 1118-1139.</mixed-citation>
                    </ref>
                                    <ref id="ref25">
                        <label>25</label>
                        <mixed-citation publication-type="journal">L. Anojkumar, M. Ilangkumaran, and V. Sasirekha, Comparative analysis of MCDM methods for pipe material selection in sugar industry. Expert systems with applications, 41(6), 2964-2980, 2014.</mixed-citation>
                    </ref>
                                    <ref id="ref26">
                        <label>26</label>
                        <mixed-citation publication-type="journal">C. Horvath, and L. Koltai, &quot;Key recommendations for the printed packaging in the circular economy,&quot; In 1st International Conference on Circular Packaging (CPC), Ljubljana, Slovenia, pp. 26-27, 2019.</mixed-citation>
                    </ref>
                                    <ref id="ref27">
                        <label>27</label>
                        <mixed-citation publication-type="journal">M.M. Da Cruz, R.G.G Caiado,  and R.S. Santos, &quot;Industrial Packaging Performance Indicator Using a Group Multicriteria Approach: An Automaker Reverse Operations Case,&quot; Logistics, 6(3), 58, 2022.</mixed-citation>
                    </ref>
                                    <ref id="ref28">
                        <label>28</label>
                        <mixed-citation publication-type="journal">M.P. Desole, A. Gisario, L. Fedele, and M. Barletta, &quot;Life Cycle Assessment (LCA) and Multi Criteria Decision Analysis (MCDA) of eco-friendly packaging for dairy products and fourth range,&quot; Procedia CIRP, 122, 927-932, 2024.</mixed-citation>
                    </ref>
                                    <ref id="ref29">
                        <label>29</label>
                        <mixed-citation publication-type="journal">Elkhattat, D., &amp; Medhat, M. (2022). Creativity in packaging design as a competitive promotional tool. Information Sciences Letters, 11(1), 135-145.</mixed-citation>
                    </ref>
                                    <ref id="ref30">
                        <label>30</label>
                        <mixed-citation publication-type="journal">B. Gulsun, and P. Mic, &quot;An integrated fuzzy multi criteria decision making method for sustainable (green) packaging materials selection: An application in Turkey,&quot; FEB Fresenius Environmental Bulletin, 2653, 2020.</mixed-citation>
                    </ref>
                                    <ref id="ref31">
                        <label>31</label>
                        <mixed-citation publication-type="journal">W. Habsar, T. Djatna, F. Udin, and Y. Arkeman, &quot;A Multi-Criteria decision-making approach using AHP for pudak packaging supplier selection,&quot; Jurnal Teknologi Industri Pertanian, 32(2), 197-203, 2022.</mixed-citation>
                    </ref>
                                    <ref id="ref32">
                        <label>32</label>
                        <mixed-citation publication-type="journal">L. Huo, and K. Saito, &quot;Multi-criteria evaluation techniques for sustainable packaging system,&quot; Japan Packaging Institute, 17(3), 167-178, 2008.</mixed-citation>
                    </ref>
                                    <ref id="ref33">
                        <label>33</label>
                        <mixed-citation publication-type="journal">J. Jeon, S. Krishnan, T. Manirathinam, S. Narayanamoorthy, M. Nazir Ahmad, M. Ferrara, and A. Ahmadian, &quot;An innovative probabilistic hesitant fuzzy set MCDM perspective for selecting flexible packaging bags after the prohibition on single-use plastics,&quot; Scientific Reports, 13(1), 10206, 2023.</mixed-citation>
                    </ref>
                                    <ref id="ref34">
                        <label>34</label>
                        <mixed-citation publication-type="journal">H.Y. Kang, A.H. Lee, and C.Y. Yang, &quot;A fuzzy ANP model for supplier selection as applied to IC packaging,&quot; Journal of Intelligent Manufacturing, 23, 1477-1488, 2012.</mixed-citation>
                    </ref>
                                    <ref id="ref35">
                        <label>35</label>
                        <mixed-citation publication-type="journal">L. Ling, R. Anping, and X. Di, &quot;Proposal of a hybrid decision-making framework for the prioritization of express packaging recycling patterns,&quot; Environment, Development and Sustainability, 25(3), 2610-2647, 2023.</mixed-citation>
                    </ref>
                                    <ref id="ref36">
                        <label>36</label>
                        <mixed-citation publication-type="journal">A. Mahajan, I. Singh, and N. Arora, &quot;An integrated multi-criteria decision-making framework for the selection of sustainable, biodegradable polymer for food packaging applications,&quot; Environment, Development and Sustainability, 26(4), 8399-8420, 2024</mixed-citation>
                    </ref>
                                    <ref id="ref37">
                        <label>37</label>
                        <mixed-citation publication-type="journal">S. Pongpimol, Y.F. Badir, B.L. Erik, V. Sukhotu,  &quot;A multi-criteria assessment of alternative sustainable solid waste management of flexible packaging,&quot; Management of Environmental Quality: An International Journal, 31(1), 201-222, 2020.</mixed-citation>
                    </ref>
                                    <ref id="ref38">
                        <label>38</label>
                        <mixed-citation publication-type="journal">B. Porto De Lima, A.F. Da Silva, and F.A.S. Marins, &quot; New hybrid AHP-QFD-PROMETHEE decision-making support method in the hesitant fuzzy environment: an application in packaging design selection,&quot; Journal of Intelligent &amp; Fuzzy Systems, 42(4), 2881-2897, 2022.</mixed-citation>
                    </ref>
                                    <ref id="ref39">
                        <label>39</label>
                        <mixed-citation publication-type="journal">H.G. Resat, and B.Unsal, &quot;A novel multi-objective optimization approach for sustainable supply chain: A case study in packaging industry,&quot; Sustainable production and consumption, 20, 29-39, 2019.</mixed-citation>
                    </ref>
                                    <ref id="ref40">
                        <label>40</label>
                        <mixed-citation publication-type="journal">J. Rezaei, A. Papakonstantinou, L. Tavasszy, U. Pesch, U., A. Kana, &quot;Sustainable product‐package design in a food supply chain: A multi‐criteria life cycle approach,&quot; Packaging Technology and Science, 32(2), 85-101, 2019.</mixed-citation>
                    </ref>
                                    <ref id="ref41">
                        <label>41</label>
                        <mixed-citation publication-type="journal">H.N. Salwa, S.M. Sapuan, M.T. Mastura, and M.Y.M. Zuhri, &quot;Application of Shannon’s entropy-analytic hierarchy process (AHP) for the selection of the most suitable starch as matrix in green biocomposites for takeout food packaging design,&quot; BioResources, 15(2), 4065-4088, 2020.</mixed-citation>
                    </ref>
                                    <ref id="ref42">
                        <label>42</label>
                        <mixed-citation publication-type="journal">N. Silva, and D. Blumberga, &quot;Why biopolymer packaging materials are better,&quot; Environmental and Climate Technologies, 23(2), 366-384, 2019.</mixed-citation>
                    </ref>
                                    <ref id="ref43">
                        <label>43</label>
                        <mixed-citation publication-type="journal">A. Singh, and S.K. Malik, &quot;Major MCDM Techniques and their application-A Review,&quot; IOSR Journal of Engineering, 4(5), 15-25, 2014.</mixed-citation>
                    </ref>
                                    <ref id="ref44">
                        <label>44</label>
                        <mixed-citation publication-type="journal">J. Zambujal‐Oliveira, and C. Fernandes, &quot;The contribution of sustainable packaging to the circular food supply chain,&quot; Packaging Technology and Science, 37(5), 443-456, 2024.</mixed-citation>
                    </ref>
                                    <ref id="ref45">
                        <label>45</label>
                        <mixed-citation publication-type="journal">J. P. Brans, and P. Vincke, &quot;A preference ranking organisation method: The PROMETHEE method for multiple criteria decision-making,&quot; Management Science, 31(6), 647-656, 1985.</mixed-citation>
                    </ref>
                                    <ref id="ref46">
                        <label>46</label>
                        <mixed-citation publication-type="journal">B. Roy, &quot;Classement et choix en présence de points de vue multiples: La méthode ELECTRE,&quot; Revue Française d&#039;Informatique et de Recherche Opérationnelle, 2(8), 57-75, 1968.</mixed-citation>
                    </ref>
                                    <ref id="ref47">
                        <label>47</label>
                        <mixed-citation publication-type="journal">E. K. Zavadskas, Z. Turskis, J. Antucheviciene, and A. Zakarevicius, &quot;Optimization of weighted aggregated sum product assessment,&quot; Elektronika ir Elektrotechnika, 122(6), 3-6, 2012.</mixed-citation>
                    </ref>
                            </ref-list>
                    </back>
    </article>
