susbed Selçuk Üniversitesi Sosyal Bilimler Enstitüsü Dergisi 2667-4750 Selcuk University 10.52642/susbed.1854030 Business and Labour History Small Business Organisation and Management Organisation and Management Theory Organizational Culture İş ve İşgücü Tarihi Küçük İşletme Organizasyonu ve Yönetimi Organizasyon ve Yönetim Teorisi Örgüt Kültürü Tarihi Türk İşletmelerinde Örgütsel İz Bırakma ve Anlatı Belleği: Asırlık Lezzetçiler Belgeseli Üzerine Bir İnceleme Organizational Imprinting and Narrative Memory in Historical Turkish Businesses: Insights from Asırlık Lezzetçiler Documentary https://orcid.org/0000-0001-5809-8459 Durmuş Gökmen GAZİANTEP ÜNİVERSİTESİ, İKTİSADİ VE İDARİ BİLİMLER FAKÜLTESİ, İŞLETME BÖLÜMÜ 04 30 2026 59 245 263 01 02 2026 03 24 2026 Copyright © 1992, The Journal of Selcuk University Social Sciences Institute 1992 The Journal of Selcuk University Social Sciences Institute

Bu çalışma, asırlık aile işletmelerinin örgütsel damgaları (izleri) geriye dönük anlatılar aracılığıyla nasıl oluşturduklarını ve yeniden ürettiklerini, bir örgütsel bellek biçimi olarak dijital belgesel kaynakları aracılığıyla incelemektedir. Bu bağlamda, asırlık aile işletmelerinin kuruluş geçmişlerini nasıl anlattıklarına ve bu anlatıları güncel örgütsel kimlikleriyle nasıl kaynaştırdıklarına odaklanmaktadır. Araştırma, TRT’nin Asırlık Lezzetçiler belgesel dizisinin 26 bölümünün tematik analizine dayanmaktadır. Çalışma kapsamında Türkiye genelinde faaliyet gösteren köklü işletmeleri konu alan, kamuya açık bu görsel-işitsel dijital materyal analize tabi tutulmuştur. Bulgular, örgütsel damgaların; mesleğe adanmışlık, mesleğe sadakat ve mesleki mükemmeliyet vurgusu gibi yinelenen anlatı temaları aracılığıyla ifade edildiğini göstermektedir. Bu anlatılar, işletmelerin kurucu değerleri ile güncel uygulamaları arasında sembolik bağlar kurmasını sağlamaktadır. Ayrıca anlatılar; gelenek, kalite ve sürekliliğin bir zorunluluktan ziyade nasıl yorumlandığını şekillendiren anlam pencereleri sunmaktadır. Örgütsel iz bırakmayı belirleyici bir mekanizma yerine anlatısal bir bellek biçimi olarak kavramsallaştıran bu çalışma, örgütsel damgalanma yazınına yorumlayıcı ve geriye dönük boyutları olan bir vurguyla katkı sunmaktadır. Yöntemsel açıdan ise makale, dijital belgesel kaynaklarının işletme tarihi ve örgüt kuramı çalışmaları alanlarındaki nitel araştırmalar için kamusal tarihi bir veri potansiyeli taşıdığını ortaya koymaktadır.

This study examines how century-old family businesses construct and reproduce organizational imprints through retrospective narratives, using digital documentary sources as a form of organizational memory. In this context, the study focuses on how century-old family businesses narrate their founding past and embed these narratives into contemporary organizational identities. The study drew on a qualitative thematic analysis of 26 episodes from TRT’s Asırlık Lezzetçiler (Century-Old Gourmets) documentary series. The research analyzes these publicly available audiovisual materials featuring long-established businesses across Türkiye. The results reveal that organizational imprints are narratively reproduced through recurring themes of passion for profession, loyalty to profession, and professional excellence in century-old businesses. These narratives function as symbolic anchors through which organizations link founding values to present-day practices, shaping how tradition, quality, and continuity are interpreted rather than causally enforced. By conceptualizing imprinting as a form of narrative memory rather than a deterministic mechanism, this study contributes to organizational imprinting research by highlighting its interpretive and retrospective dimensions. Methodologically, the article demonstrates the potential of digital documentary sources as public historical data for qualitative research in business history and organization studies.

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