etkileşim Etkileşim 2636-7955 2636-8242 Uskudar University 10.32739/etkilesim.2019.4.63 Communication and Media Studies İletişim ve Medya Çalışmaları Alışveriş Bağımlılığı https://orcid.org/0000-0001-6815-2471 Arıduru Ayazoğlu Beyza ÜSKÜDAR ÜNİVERSİTESİ, SOSYAL BİLİMLER ENSTİTÜSÜ https://orcid.org/0000-0002-8707-0815 Aksu Melisa ÜSKÜDAR ÜNİVERSİTESİ, İNSAN VE TOPLUM BİLİMLERİ FAKÜLTESİ https://orcid.org/0000-0003-4404-6062 Ünübol Hüseyin ÜSKÜDAR ÜNİVERSİTESİ, SOSYAL BİLİMLER ENSTİTÜSÜ https://orcid.org/0000-0002-2514-5682 Hızlı Sayar Gökben ÜSKÜDAR ÜNİVERSİTESİ, SOSYAL BİLİMLER ENSTİTÜSÜ 10 07 2019 4 44 64 08 25 2019 09 13 2019 Copyright © 2018, Etkileşim 2018 Etkileşim

Bir davranış bağımlılığı olan alışveriş bağımlılığının kişilerin kontrol etmekte güçlük çektiği ve içten gelen dürtülere bağlı olan depresyon, anksiyete gibi psikolojik semptomlarla ilişkilendirilen ciddi bir bağımlılık türü olduğu görülmektedir. Alışveriş bağımlılığında sadece kişisel nedenlerin değil; ailenin, internetin, kredi kartı kullanımının, sosyal çevrenin, artan reklamlar ve gelişen pazarlama imkanlarının da etkilerinin olduğu görülmektedir. Alışveriş bağımlılığı belli kuramlar çerçevesinde farklı tanımlamalara sahiptir. Bu yazının temel amacı alışveriş bağımlılığını genel hatlarıyla açıklamak ve satın almaya yol açan kişilik özelliklerini ve psikolojik faktörleri özetleyerek, alışveriş bağımlılığına ilişkin kuramlarını tanıtmaktır.

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