TY - JOUR T1 - The Impact of Artificial Intelligence on Journalistic Content in The New Media Environment TT - Yeni Medya Ortamında Yapay Zekânın Gazetecilik İçeriği Üzerindeki Etkisi AU - Izzatli, Sabina Y2 - 2025 DO - 10.58724/assam.1736607 JF - ASSAM Uluslararası Hakemli Dergi JO - ASSAM-UHAD PB - Adaleti Savunanlar Stratejik Araştırmalar Merkezi Derneği WT - DergiPark SN - 2148-5879 SP - 1 EP - 11 IS - “MASS COMMUNICATION" SPECIAL ISSUE LA - en AB - This research focuses on the issue of Artificial Intelligence (AI) in journalism and its implications for the digital media ecosystem. AI has become an indispensable asset in contemporary journalism as digital paradigms shift the processes of news production, distribution, and consumption. This article aims to address the manner in which media companies apply AI, including Natural Language Processing (NLP), deep learning, and recommendation algorithms, to improve productivity and expand audience size. It also explores the growing significance of AI in data-driven journalism, where vast amounts of data are processed to discover patterns and validate investigative stories. Through case studies and analysis of current trends, this research emphasizes the importance of maintaining human oversight in journalistic workflows. It argues that while AI can augment journalism, it must be guided by professional standards, ethical principles, and a commitment to public interest.Ultimately, this study contributes to ongoing discussions about the future of journalism in a digital society. It calls for balanced integration of AI in newsrooms' policy by leveraging its capabilities without compromising journalistic integrity, credibility, and democratic values. KW - Artificial Intelligence KW - Journalism KW - New Media KW - Algorithmic Bias KW - News Automation N2 - Bu çalışma, Yapay Zekâ’nın (YZ) değişen yeni medya ortamında gazetecilik içeriğini nasıl dönüştürdüğünü incelemektedir. Dijital teknolojiler haberin üretilme, dağıtılma ve tüketilme biçimlerini yeniden tanımlarken, YZ modern gazetecilikte kritik bir araç olarak öne çıkmaktadır. Otomatik haber yazımı ve veri analitiğinden, kişiselleştirilmiş içerik sunumu ve izleyici etkileşimine kadar birçok alanda YZ, haber odası pratiklerini ve editoryal karar alma süreçlerini yeniden şekillendirmektedir.Makale, medya kuruluşlarının doğal dil üretimi, makine öğrenimi ve algoritmik öneri sistemleri gibi YZ araçlarını nasıl kullandığını inceleyerek, verimliliği ve izleyici erişimini artırma çabalarını ele almaktadır. Ayrıca, büyük veri kümelerinin işlenerek eğilimlerin ortaya çıkarıldığı ve araştırmacı gazeteciliğe katkı sağladığı veri gazeteciliğinde YZ’nin artan rolüne dikkat çekilmektedir. Hız, ölçeklenebilirlik ve kişiselleştirme gibi avantajlara rağmen, çalışmada algoritmik önyargılar, editoryal şeffaflığın azalması ve YZ üretimi içeriklerin özgünlüğüne dair etik kaygılar gibi olası sakıncalar da değerlendirilmektedir. Vaka analizleri ve güncel eğilimler ışığında bu araştırma, gazetecilik süreçlerinde insan denetiminin sürdürülmesinin önemini vurgulamaktadır. Sonuç olarak, bu çalışma dijital toplumda gazeteciliğin geleceğine dair devam eden tartışmalara katkı sunmakta; YZ’nin yeteneklerinden yararlanırken gazetecilik etiği, güvenilirlik ve demokratik değerlerden ödün verilmemesi gerektiğini savunmaktadır. CR - Carlson, M. (2018). Automated journalism: A critical inquiry into emerging algorithms and news production in the digital era. Digital Journalism, 6(3), pp. 354–367. https://doi.org/10.1080/21670811.2017.1343642 CR - Chesney, R., & Citron, D. K. (2019). Deep fakes: A looming challenge for privacy, democracy, and national security. California Law Review, 107(6), pp. 1753–1819. CR - Culver, K. B., & Whipple, A. (2020). AI in journalism: Ethical challenges and policy considerations. Journalism & Mass Communication Quarterly, 97(1), pp. 220–239. https://doi.org/10.1177/1077699019872243 CR - Diakopoulos, N. (2019). Automating the news: How algorithms are rewriting the media. Harvard University Press. CR - European Union. (2018). General Data Protection Regulation (GDPR). Official Journal of the European Union. CR - Reuters Institute for the Study of Journalism. (2024). Digital News Report 2024. https://reutersinstitute.politics.ox.ac.uk/digital-news-report/2024 CR - Reuters Institute for the Study of Journalism. (2024). Public attitudes towards the use of AI and journalism. https://reutersinstitute.politics.ox.ac.uk/digital-news-report/2024/public-attitudes-towards-use-ai-and-journalism CR - Faggella, D. (2018, July 31). News organization leverages AI to generate automated narratives from big data. Emerj Artificial Intelligence Research. https://emerj.com/news-organization-leverages-ai-generate-automated-narratives-big-data/ CR - Flaxman, S., Goel, S., & Rao, J. M. (2016). Filter bubbles, echo chambers, and online news consumption. Public Opinion Quarterly, 80(S1), pp. 298–320. https://doi.org/10.1093/poq/nfw006 CR - Gorwa, R. (2020). The platform governance triangle: Conceptualizing the informal regulation of online content. Internet Policy Review, 9(4). https://doi.org/10.14763/2020.4.1531 CR - Gray, J., Bounegru, L., & Chambers, L. (2012). The data journalism handbook: How journalists can use data to improve the news. O'Reilly Media. CR - Graves, L. (2018). Understanding the promise and limits of automated fact-checking. Reuters Institute for the Study of Journalism. CR - Lazer, D. M. J., Baum, M. A., Benkler, Y., Berinsky, A. J., Greenhill, K. M., Menczer, F., ... & Zittrain, J. L. (2018). The science of fake news. Science, 359(6380), pp. 1094–1096. https://doi.org/10.1126/science.aao2998 CR - Lewis, S. C., & Westlund, O. (2015). Actors, actants, audiences, and activities in cross-media news work. Digital Journalism, 3(1), 19–37. https://doi.org/10.1080/21670811.2014.999668 CR - Liu, Y., & Sundar, S. S. (2018). Should machines express sympathy and empathy? Experiments with a health advice chatbot. Cyberpsychology, Behavior, and Social Networking, 21(10), pp. 625–636. https://doi.org/10.1089/cyber.2018.0250 CR - Marconi, F. (2020). Newsmakers: Artificial intelligence and the future of journalism. Columbia University Press. CR - Mitova, M., van Drunen, M., Helberger, N., & Moeller, J. (2024). User control and transparency in news recommender systems: A five-country study. Digital Journalism, Advance online publication. https://doi.org/10.1177/14648849231222099 CR - Napoli, P. M. (2014). Automated media: An institutional theory perspective on algorithmic media production and consumption. Communication Theory, 24(3), pp. 340–360. https://doi.org/10.1111/comt.12039 CR - Napoli, P. M. (2019). Navigating algorithmic news: Artificial intelligence and the changing dynamics of news consumption. Digital Journalism, 7(8), pp. 1039–1050. https://doi.org/10.1080/21670811.2019.1639489 CR - Napoli, P. M. (2019). Social media and the public interest: Media regulation in the disinformation age. Columbia University Press. CR - Nieman Lab. (2024, June 16). People don’t trust the news media to use generative AI responsibly, Reuters finds. https://www.niemanlab.org/2024/06/people-dont-trust-the-news-media-to-use-generative-ai-responsibly-reuters-finds/ CR - Obermayer, B., & Obermaier, F. (2016). The Panama Papers: Breaking the story of how the rich and powerful hide their money. Oneworld Publications. CR - Pariser, E. (2011). The filter bubble: What the internet is hiding from you. Penguin Press. CR - Shu, K., Sliva, A., Wang, S., Tang, J., & Liu, H. (2017). Fake news detection on social media: A data mining perspective. ACM SIGKDD Explorations Newsletter, 19(1), pp. 22–36. https://doi.org/10.1145/3137597.3137600 CR - Sunstein, C. R. (2017). #Republic: Divided democracy in the age of social media. Princeton University Press. CR - Tandoc, E. C., Jr., & Maitra, J. (2022). AI and the future of journalism: Risks and opportunities. Journalism Studies, 23(4), pp. 521–537. https://doi.org/10.1080/1461670X.2021.1974203 CR - Thomson Reuters Foundation. (2025). Journalism in the AI Era: Opportunities and Challenges in the Global South. https://www.trust.org/wp-content/uploads/2025/01/TRF-Insights-Journalism-in-the-AI-Era.pdf CR - Tufekci, Z. (2015). Algorithmic harms beyond Facebook and Google: Emergent challenges of computational agency. Colorado Technology Law Journal, 13, pp. 203–218. CR - Wang, W. Y., Su, H., & Kambhampati, S. (2020). Explainable fact-checking. Proceedings of the AAAI Conference on Artificial Intelligence, 34(5), pp. 9540–9547. https://doi.org/10.1609/aaai.v34i05.6282 CR - Ward, S. J. A. (2010). Ethics and the media: An introduction (2nd ed.). Cambridge University Press. UR - https://doi.org/10.58724/assam.1736607 L1 - https://dergipark.org.tr/tr/download/article-file/5030796 ER -