TY  - JOUR
TT  - TÜKETİCİ DAVRANIŞINI ETKİLEYEN BİR FAKTÖR OLARAK YAŞAM TARZI: ÇUKUROVA ÜNİVERSİTESİNDE OKUYAN KIZ ÖĞRENCİLERİN YAŞAM TARZI TİPLERİNİN BELİRLENMESİNE YÖNELİK BİR ARAŞTIRMA
AU  - Madran, Canan
AU  - Kabakçı, Şahsenem
PY  - 2016
DA  - July
JF  - Dokuz Eylül Üniversitesi İktisadi İdari Bilimler Fakültesi Dergisi
PB  - Dokuz Eylül Üniversitesi
WT  - DergiPark
SN  - 1302-504X
SP  - 0
EP  - 0
VL  - 17
IS  - 1
KW  - Yaşam Tazı
KW  - Kadın Yaşam Tarzı
KW  - Psikografi
KW  - Türk Tüketicisi
N2  - In Turkey, women  began to move out  from the house-focused  life-styles which is an expected result of the trend in enlarging  number of working women. The main objective of this  research is to create  a reliable scale for  the woman life-style researches in Turkey. With this research, it is aimed to identify lifestyle types of the female students at Cukurova University. This field survey has been  conducted as a  pilot study for a  larger regional survey. At the end of the research it has been concluded that, there are  five factors explaining the lifestyle perceptions of the female university students.
UR  - https://dergipark.org.tr/tr/pub/deuiibfd/issue//242957
L1  - https://dergipark.org.tr/tr/download/article-file/211358
ER  -