TY - JOUR TT - Monitoring of the Effectiveness of Public Relations to Optimize the Website of the Ministry of the Russian Federation for Affairs for Civil Defence, Emergencies and Elimination of Consequences of Natural Disasters AU - Zhdanova, O. S. AU - Deeva, İ. V. AU - Skrynnikova, İ. A. AU - Kadukova, R. R. AU - Leonova, D. V. PY - 2016 DA - March JF - International Journal of Economics and Financial Issues JO - IJEFI PB - İlhan ÖZTÜRK WT - DergiPark SN - 2146-4138 SP - 289 EP - 294 VL - 6 IS - 1 KW - expert survey method KW - website optimization KW - online communications KW - public relations N2 - Development of websites as an important component of PR-collaboration to achieve their audiences in today's information environment has become one of the defining criteria of perception of the effectiveness of state institutions activities. The study presents the initiation of market research to identify advantageous features, tools, and internet communication technologies in the activities of the five public institutions of Rostov region. Data analysis served as the justification for proposals of the expert group on benchmarking for the website of the Southern Regional Center of the Ministry of the Russian Federation for Civil Defense, Emergencies and Elimination of Consequences of Natural Disasters (SRC MES of Russia). UR - https://dergipark.org.tr/tr/pub/ijefi/issue//352586 L1 - https://dergipark.org.tr/tr/download/article-file/363507 ER -