TY - JOUR TT - Transformation of NATO and Increasing Role of PublicDiplomacy AU - Oktay, Emel G. PY - 2012 DA - June JF - Uluslararası İlişkiler Dergisi JO - uidergisi PB - Uluslararası İlişkiler Konseyi Derneği İktisadi İşletmesi WT - DergiPark SN - 1304-7310 SP - 125 EP - 149 VL - 9 IS - 34 KW - NATO KW - Kamu diplomasisi KW - Akıllı Güç KW - Stratejik Konsept KW - Kapsamlı Yaklaşım N2 - This article aims to analyze the problems that NATO, as a multi-national defense organization could face in adapting public diplomacy strategies usually seen within the domain of nationstates to its targets and organizational structure. In this framework, the emphasis will be given to the public diplomacy strategies and activities specifically targeting the publics of the Alliance’s member states and external publics which can be defined as NATO’s two new centers of gravity. The study will also discuss the use of smart power based on civil-military cooperation within the framework of the comprehensive approach to crisis management which is one of the important elements of NATO’s new strategic concept. Conclusion part evaluates the role of public diplomacy in consolidating NATO’s new image emerging within the process of its strategic transformation UR - https://dergipark.org.tr/tr/pub/uidergisi/issue//462600 L1 - https://dergipark.org.tr/tr/download/article-file/540213 ER -