@article{article_562477, title={LEADING FACTORS CONTRIBUTING INTERNATIONAL ORGANIZATIONS TO BE AGILE AND BLUE OCEAN STRATEGY; AN EVIDENCE FROM TURKISH CIVIL AVIATION SECTOR}, journal={Stratejik ve Sosyal Araştırmalar Dergisi}, volume={3}, pages={465–490}, year={2019}, DOI={10.30692/sisad.562477}, author={Baykal, Elif and Mızrak, Filiz}, keywords={Çeviklik,Mavi okyanus stratejisi,Havacılık sektörü}, abstract={<p class="MsoNormal" style="margin-bottom:6pt;text-align:justify;"> <span lang="en-us" style="font-size:11pt;" xml:lang="en-us">International <b> </b>companies have to change and develop very rapidly in order to find
their place in the fierce competition environment of today’s world. It is
important, a privilege and a key to success to be able to make this change
quickly and systematically. Agile development; is a systematic perspective
developed to respond quickly to changes and developments that have occurred in
the sector in which an operator operates. If marketing cannot give immediate reactions
to the changes in the sector, the activities of the business are affected, and
this brings failure. The purpose of this study is to determine significant
factors that support companies to be agile in harsh conditions.  In this regard, the case of Pegasus Airlines
has been analyzed using annual report of the company starting from 2013 when
the company went public. As a consequence of this study, it has been proved
that Pegasus Airlines is an agile company by confronting the key factors that
contribute to agility. This study contributes to literature well since it tries
to offer strategies concerning business operations to overcome harsh conditions
and competition in the market. The study can be improved by an empirical study including
a satisfactory number of samples. </span> </p> <p> </p>}, number={3}, publisher={Mehmet Ali KARAMAN}