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The Impact of Covid-19 Pandemic Crisis on Online Shopping

Yıl 2021, Cilt: 1 Sayı: 1, 16 - 25, 23.12.2021

Öz

The coronavirus (COVID-19) epidemic that occurred in Wuhan, China in December 2019 affected the whole world in a short time. The World Health Organization (WHO) declared it as a global pandemic on March 11, 2020. In order to prevent spread of the pandemic, countries worldwide started to impose curfews in whole or in part, and certain changes occurred in the shopping methods of consumers in line with these decisions, and new changes occurred in different sectors. During the pandemic, stores and shopping centers physical sales are adversely affected due to movement restrictions and business shuttering. Considering the crowded environments as the transmission source of the COVID-19, consumers choose online shopping. Since the risk of physical contact with e-commerce has decreased to zero, it has started to attract more intense attention from customers in order to protect their health during the pandemic process. In addition to protecting people’s health with the product they want, it also eliminated the loss of time and comforted people in terms of practicality. As a result, online sellers have seen an opportunity in this crisis and increased their sales volumes at a record level. The overall aim of this study is to examine the effects of COVID-19 on online shopping behaviors and trends, and the impact of COVID-19 on the online shopping of different consumer products.

Kaynakça

  • Abiad, A., Arao, R. M., & Dagli, S. (2020). The economic impact of the COVID-19 outbreak on developing Asia. ADB Briefs No. 128. DOI: http://dx.doi.org/10.22617/BRF200096
  • Akyazi, A. (2018). Dijitalleşen Ticaret: Yaşli Dostu E-Ticaret Siteleri Üzerine Bir Araştirma [Digitalized Commerce: A Research On Senior Friendly E-Commerce Sites]. The Turkish Online Journal of Design Art and Communication, 8(4), 602-614.
  • Baldwin, C. (2020, April 15). Covid-19: Online clothing sales tumble during lockdown. Retrieved from https://www.essentialretail.com/news/covid19-online-clothing-sales/.
  • Bhatti, A., Akram, H., Basit, H. M., Khan, A. U., Raza, S. M., & Naqvi, M. B. (2020). E-commerce trends during COVID-19 Pandemic. International Journal of Future Generation Communication and Networking, 13(2), 1449-1452.
  • Deloitte, (2020). Küresel Covid-19 salgınının Turkiye’de farklı kategorilere etkileri [The effects of the global Covid-19 epidemic on different categories in Turkey]. Retrieved from https://www2.deloitte.com/content/dam/Deloitte/tr/Documents/consulting/kuresel-covid-19-salgininin-turkiyede-farkli-kategorilere-etkileri.pdf
  • Elflein, J. (2021, December 3), Coronavirus (COVID-19) disease pandemic Statistics & Facts. Retrieved from https://www.statista.com/topics/5994/the-coronavirus-disease-covid-19-outbreak
  • Gönültaş, B. (2020, March 24), Lüks tüketim pazarına koronavirüs darbesi. Lüks tüketim pazarına koronavirüs darbesi. Retrieved from https://www.aa.com.tr/tr/ekonomi/luks-tuketim-pazarina-koronavirus-darbesi/1777141
  • Günyol, A. (2020, March 20), Koronavirüs ile birlikte Türkiye’de e-ticaret satışları arttı. Retrieved from https://www.aa.com.tr/tr/ekonomi/koronavirus-ile-birlikte-turkiyede-e-ticaret-satislari-artti-/1772734
  • Güven, H. (2020). Covid-19 pandemik krizi sürecinde e-ticarette meydana gelen değişimler [Changes In E-Commerce In The Covid-19 Pandemic Crisis Process]. Avrasya Sosyal ve Ekonomi Araştırmaları Dergisi, 7(5), 251-268.
  • He, H., & Harris, L. (2020). The impact of Covid-19 pandemic on corporate social responsibility and marketing philosophy. Journal of Business Research, 116, 176-182.
  • iyzico Marketing Team (Blog), (2020, April 15), Corona Virüs, Tüketim Dünyasında Neleri Değiştirdi? Retrieved from https://www.iyzico.com/blog/corona
  • Jones, K. (2020). COVID-19 The pandemic economy: What are shoppers buying online during covid-19? Retrieved from https://www.visualcapitalist.com/shoppers-buying-online ecommerce-covid-19/
  • Karabulut, V. (2020, June 13), Korona sonrası E-Ticaret! Bizi Neler Bekliyor? Retrieved from https://www.hurriyet.com.tr/yazarlar/vedat-karabulut/korona-sonrasi-e-ticaret-bizi-neler-bekliyor-41539722
  • Kastro, Y. (2020), Covid-19 And E-Commerce Findings From A Survey Of Online Consumers İn 9 Countries. United Nations Conference on Trade and Development. Retrieved from https://unctad.org/system/files/official-document/dtlstictinf2020d1_en.pdf
  • Mcdowell, M. (2020, April 14). Digital fashion surges in a sales downturn. Retrieved from https://www.voguebusiness.com/technology/digital-fashion-surges-in-a-sales-downturn-forma-drest.
  • Meral, B. (2020). E-ticarette corona virüs (Covid-19) etkisi. Retrieved from https://www.techinside.com/e-ticarette-corona-virus-covid-19-etkisi/.
  • Meyer, S. (2020), Understanding the COVID-19 effect on online shopping behavior. Retrieved from https://www.bigcommerce.com/blog/covid-19-ecommerce/#understanding-panic-buying-and-coronavirus.
  • OECD, (2020). COVID 19 and international trade: Issues and action. Retrieved from https://www.oecd.org/coronavirus/policy-responses/covid-19-and-international-trade-issues-and-actions-494da2fa/
  • Orendorff, A. (2020, May 11), Coronavirus e-commerce data, ımpact & resources: COVID-19 updates. Retrieved from https://commonthreadco.com/blogs/coachs-corner/coronavirus-ecommerce#coronavirus-ecommerce-data.
  • Orendorff, A. (2021, March 13), 10 Ecommerce Trends for 2021: Growth Strategies, Data & 17 Experts on the Future of Direct-to-Consumer (DTC) Retail. Retrieved from https://commonthreadco.com/blogs/coachs-corner/coronavirus-ecommerce#coronavirus-ecommerce-data.
  • Propars, (2020, April 1), Covid-19 Salgını E-Ticareti Nasıl Etkiledi? [How Has The Covid-19 Outbreak Affected E-Commerce?] Retrieved from https://blog.propars.net/covid-19
  • Rigby, C. (2020, April 9). Naked wines expects full-year turnover to pass expectations as demand rises during pandemic. Retrieved from https://internetretailing.net/strategy-and-innovation/strategy-and-innovation/naked-wines-expects-full-year-turnover-to-pass-expectations-as-demand-rises-during-pandemic-21237.
  • Sakarya P. A. (2020, April 3). Kovid-19 e-ticaret satışlarını arttırdı, talep de değişti: ıİşte liste başı ürünler. Retrieved from https://www.ekonomist.com.tr/aysegul-sakarya-pehlivan/kovid-19-e-ticaret-satislarini-arttirdi-talep-de-degisti-iste-liste-basi-urunler.html.
  • Styrk, J. (2020, March 31). Top 100 fastest growing & declining categories in e-commerce. Retrieved from https://www.stackline.com/news/top-100-gaining-top-100-declining-e- -commerce-categories -march-2020.
  • Ticimax, (2020), Corona Virüsün Ekonomiye Etkisi ve E-Ticaret'in Yükselişi. Retrieved from https://www.ticimax.com/blog/corona-virusunun-e-ticarete-etkisi
  • Ulukan, G. (2020, April 8), Corona virüs salgını süresince online alışverişin en fazla talep gören ürünleri. Retrieved from https://webrazzi.com/2020/04/08/corona-virus-iyzico-online-alisveris
  • UNCTAD, (2020). COVID-19 and e-commerce: Findings from a survey of online consumers in 9 countries. Retrieved from https://unctad.org/system/files/official-document/dtlstictinf2020d1_en.pdf
  • United Nations Conference on Trade and Development. (2020, October 8), COVID-19 has changed online shopping forever, survey shows. Retrieved from https://unctad.org/news/covid-19-has-changed-online-shopping-forever-survey-shows
  • Up Go Blog (2020), Corona (Covid-19) Virüsün SEO ve Dijital Pazarlama Üzerindeki Etkisi Retrieved from https://www.seosefi.com/corona-covid-19-virusun-seoya-etkisi
  • Wang, Y., Hong, A., Li, X., & Gao, J. (2020). Marketing innovations during a global crisis: A study of China firms’ response to COVID-19. Journal of Business Research, 116, 214-220.
  • World Health Organization (WHO), (2020). Coronavirus disease (COVID-19) situation report 111. Retrieved from https://www.who.int/docs/default-source/coronaviruse/situation-reports/20200510covid-19-sitrep-111.pdf?sfvrsn=1896976f_2.
  • Yılmaz, C. (2010), Online Alışverişte Algılanan Değer, Memnuniyet, Güven ve Sadakat Arasındaki İlişki. (Unpublished Master Thesis). Cumhuriyet Üniversitesi Sosyal Bilimler Enstitüsü, Sivas.
Yıl 2021, Cilt: 1 Sayı: 1, 16 - 25, 23.12.2021

Öz

Kaynakça

  • Abiad, A., Arao, R. M., & Dagli, S. (2020). The economic impact of the COVID-19 outbreak on developing Asia. ADB Briefs No. 128. DOI: http://dx.doi.org/10.22617/BRF200096
  • Akyazi, A. (2018). Dijitalleşen Ticaret: Yaşli Dostu E-Ticaret Siteleri Üzerine Bir Araştirma [Digitalized Commerce: A Research On Senior Friendly E-Commerce Sites]. The Turkish Online Journal of Design Art and Communication, 8(4), 602-614.
  • Baldwin, C. (2020, April 15). Covid-19: Online clothing sales tumble during lockdown. Retrieved from https://www.essentialretail.com/news/covid19-online-clothing-sales/.
  • Bhatti, A., Akram, H., Basit, H. M., Khan, A. U., Raza, S. M., & Naqvi, M. B. (2020). E-commerce trends during COVID-19 Pandemic. International Journal of Future Generation Communication and Networking, 13(2), 1449-1452.
  • Deloitte, (2020). Küresel Covid-19 salgınının Turkiye’de farklı kategorilere etkileri [The effects of the global Covid-19 epidemic on different categories in Turkey]. Retrieved from https://www2.deloitte.com/content/dam/Deloitte/tr/Documents/consulting/kuresel-covid-19-salgininin-turkiyede-farkli-kategorilere-etkileri.pdf
  • Elflein, J. (2021, December 3), Coronavirus (COVID-19) disease pandemic Statistics & Facts. Retrieved from https://www.statista.com/topics/5994/the-coronavirus-disease-covid-19-outbreak
  • Gönültaş, B. (2020, March 24), Lüks tüketim pazarına koronavirüs darbesi. Lüks tüketim pazarına koronavirüs darbesi. Retrieved from https://www.aa.com.tr/tr/ekonomi/luks-tuketim-pazarina-koronavirus-darbesi/1777141
  • Günyol, A. (2020, March 20), Koronavirüs ile birlikte Türkiye’de e-ticaret satışları arttı. Retrieved from https://www.aa.com.tr/tr/ekonomi/koronavirus-ile-birlikte-turkiyede-e-ticaret-satislari-artti-/1772734
  • Güven, H. (2020). Covid-19 pandemik krizi sürecinde e-ticarette meydana gelen değişimler [Changes In E-Commerce In The Covid-19 Pandemic Crisis Process]. Avrasya Sosyal ve Ekonomi Araştırmaları Dergisi, 7(5), 251-268.
  • He, H., & Harris, L. (2020). The impact of Covid-19 pandemic on corporate social responsibility and marketing philosophy. Journal of Business Research, 116, 176-182.
  • iyzico Marketing Team (Blog), (2020, April 15), Corona Virüs, Tüketim Dünyasında Neleri Değiştirdi? Retrieved from https://www.iyzico.com/blog/corona
  • Jones, K. (2020). COVID-19 The pandemic economy: What are shoppers buying online during covid-19? Retrieved from https://www.visualcapitalist.com/shoppers-buying-online ecommerce-covid-19/
  • Karabulut, V. (2020, June 13), Korona sonrası E-Ticaret! Bizi Neler Bekliyor? Retrieved from https://www.hurriyet.com.tr/yazarlar/vedat-karabulut/korona-sonrasi-e-ticaret-bizi-neler-bekliyor-41539722
  • Kastro, Y. (2020), Covid-19 And E-Commerce Findings From A Survey Of Online Consumers İn 9 Countries. United Nations Conference on Trade and Development. Retrieved from https://unctad.org/system/files/official-document/dtlstictinf2020d1_en.pdf
  • Mcdowell, M. (2020, April 14). Digital fashion surges in a sales downturn. Retrieved from https://www.voguebusiness.com/technology/digital-fashion-surges-in-a-sales-downturn-forma-drest.
  • Meral, B. (2020). E-ticarette corona virüs (Covid-19) etkisi. Retrieved from https://www.techinside.com/e-ticarette-corona-virus-covid-19-etkisi/.
  • Meyer, S. (2020), Understanding the COVID-19 effect on online shopping behavior. Retrieved from https://www.bigcommerce.com/blog/covid-19-ecommerce/#understanding-panic-buying-and-coronavirus.
  • OECD, (2020). COVID 19 and international trade: Issues and action. Retrieved from https://www.oecd.org/coronavirus/policy-responses/covid-19-and-international-trade-issues-and-actions-494da2fa/
  • Orendorff, A. (2020, May 11), Coronavirus e-commerce data, ımpact & resources: COVID-19 updates. Retrieved from https://commonthreadco.com/blogs/coachs-corner/coronavirus-ecommerce#coronavirus-ecommerce-data.
  • Orendorff, A. (2021, March 13), 10 Ecommerce Trends for 2021: Growth Strategies, Data & 17 Experts on the Future of Direct-to-Consumer (DTC) Retail. Retrieved from https://commonthreadco.com/blogs/coachs-corner/coronavirus-ecommerce#coronavirus-ecommerce-data.
  • Propars, (2020, April 1), Covid-19 Salgını E-Ticareti Nasıl Etkiledi? [How Has The Covid-19 Outbreak Affected E-Commerce?] Retrieved from https://blog.propars.net/covid-19
  • Rigby, C. (2020, April 9). Naked wines expects full-year turnover to pass expectations as demand rises during pandemic. Retrieved from https://internetretailing.net/strategy-and-innovation/strategy-and-innovation/naked-wines-expects-full-year-turnover-to-pass-expectations-as-demand-rises-during-pandemic-21237.
  • Sakarya P. A. (2020, April 3). Kovid-19 e-ticaret satışlarını arttırdı, talep de değişti: ıİşte liste başı ürünler. Retrieved from https://www.ekonomist.com.tr/aysegul-sakarya-pehlivan/kovid-19-e-ticaret-satislarini-arttirdi-talep-de-degisti-iste-liste-basi-urunler.html.
  • Styrk, J. (2020, March 31). Top 100 fastest growing & declining categories in e-commerce. Retrieved from https://www.stackline.com/news/top-100-gaining-top-100-declining-e- -commerce-categories -march-2020.
  • Ticimax, (2020), Corona Virüsün Ekonomiye Etkisi ve E-Ticaret'in Yükselişi. Retrieved from https://www.ticimax.com/blog/corona-virusunun-e-ticarete-etkisi
  • Ulukan, G. (2020, April 8), Corona virüs salgını süresince online alışverişin en fazla talep gören ürünleri. Retrieved from https://webrazzi.com/2020/04/08/corona-virus-iyzico-online-alisveris
  • UNCTAD, (2020). COVID-19 and e-commerce: Findings from a survey of online consumers in 9 countries. Retrieved from https://unctad.org/system/files/official-document/dtlstictinf2020d1_en.pdf
  • United Nations Conference on Trade and Development. (2020, October 8), COVID-19 has changed online shopping forever, survey shows. Retrieved from https://unctad.org/news/covid-19-has-changed-online-shopping-forever-survey-shows
  • Up Go Blog (2020), Corona (Covid-19) Virüsün SEO ve Dijital Pazarlama Üzerindeki Etkisi Retrieved from https://www.seosefi.com/corona-covid-19-virusun-seoya-etkisi
  • Wang, Y., Hong, A., Li, X., & Gao, J. (2020). Marketing innovations during a global crisis: A study of China firms’ response to COVID-19. Journal of Business Research, 116, 214-220.
  • World Health Organization (WHO), (2020). Coronavirus disease (COVID-19) situation report 111. Retrieved from https://www.who.int/docs/default-source/coronaviruse/situation-reports/20200510covid-19-sitrep-111.pdf?sfvrsn=1896976f_2.
  • Yılmaz, C. (2010), Online Alışverişte Algılanan Değer, Memnuniyet, Güven ve Sadakat Arasındaki İlişki. (Unpublished Master Thesis). Cumhuriyet Üniversitesi Sosyal Bilimler Enstitüsü, Sivas.
Toplam 32 adet kaynakça vardır.

Ayrıntılar

Birincil Dil İngilizce
Konular İşletme
Bölüm Research Articles
Yazarlar

Yunus Çiçek Bu kişi benim

Haroon Muzaffaer Bu kişi benim 0000-0002-6268-5020

Yayımlanma Tarihi 23 Aralık 2021
Yayımlandığı Sayı Yıl 2021 Cilt: 1 Sayı: 1

Kaynak Göster

APA Çiçek, Y., & Muzaffaer, H. (2021). The Impact of Covid-19 Pandemic Crisis on Online Shopping. AYBU Business Journal, 1(1), 16-25.
AMA Çiçek Y, Muzaffaer H. The Impact of Covid-19 Pandemic Crisis on Online Shopping. AYBU Business Journal. Aralık 2021;1(1):16-25.
Chicago Çiçek, Yunus, ve Haroon Muzaffaer. “The Impact of Covid-19 Pandemic Crisis on Online Shopping”. AYBU Business Journal 1, sy. 1 (Aralık 2021): 16-25.
EndNote Çiçek Y, Muzaffaer H (01 Aralık 2021) The Impact of Covid-19 Pandemic Crisis on Online Shopping. AYBU Business Journal 1 1 16–25.
IEEE Y. Çiçek ve H. Muzaffaer, “The Impact of Covid-19 Pandemic Crisis on Online Shopping”, AYBU Business Journal, c. 1, sy. 1, ss. 16–25, 2021.
ISNAD Çiçek, Yunus - Muzaffaer, Haroon. “The Impact of Covid-19 Pandemic Crisis on Online Shopping”. AYBU Business Journal 1/1 (Aralık 2021), 16-25.
JAMA Çiçek Y, Muzaffaer H. The Impact of Covid-19 Pandemic Crisis on Online Shopping. AYBU Business Journal. 2021;1:16–25.
MLA Çiçek, Yunus ve Haroon Muzaffaer. “The Impact of Covid-19 Pandemic Crisis on Online Shopping”. AYBU Business Journal, c. 1, sy. 1, 2021, ss. 16-25.
Vancouver Çiçek Y, Muzaffaer H. The Impact of Covid-19 Pandemic Crisis on Online Shopping. AYBU Business Journal. 2021;1(1):16-25.