Yıl 2021, Cilt , Sayı , Sayfalar 0 - 0 2021-01-06

The Mediating Role of Real-Time Information Between Location-Based User-Generated Content and Tourist Gift Purchase Intention

Mustafa KHAN [1] , Haseeb KHAN [2] , Maya VACHKOVA [3] , Arsalan GHOURI [4]

The global use of Web 2.0 applications has generated enormous volumes of user content. Drawing on cognitive load theory, this study examines unexplored factors that influence gift purchase intention of tourists. The authors identify localization and real-time information for shaping tourists' gift purchase intention, which is facilitated by reduced cognitive overload. Analyzes of the study relies on a sample of 273 foreign tourists in Malaysia. A cross-sectional quantitative study is conducted using partial least square structural equation modeling. Results showed that location-based user-generated content and real-time information significantly affect gift purchase intention of tourists. Moreover, real-time information partially mediates the relationship between location-based user-generated content and gift purchase intention.
Web 2.0, user generated content, location based content, real time information, tourists’ gift purchase intention
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Birincil Dil en
Konular Otelcilik, Konaklama, Spor ve Turizm
Bölüm Araştırma Makalesi

Orcid: 0000-0002-0250-9092
Yazar: Mustafa KHAN (Sorumlu Yazar)
Kurum: Universiti Pendidikan Sultan Idris
Ülke: Malaysia

Orcid: 0000-0001-9454-6626
Yazar: Haseeb KHAN
Kurum: Universiti Pendidikan Sultan Idris
Ülke: Malaysia

Orcid: 0000-0002-4135-1611
Yazar: Maya VACHKOVA
Kurum: Leeds Trinity University
Ülke: United Kingdom

Orcid: 0000-0001-5419-8946
Yazar: Arsalan GHOURI
Kurum: University Pendidikan Sultan Idris
Ülke: Malaysia


Başvuru Tarihi : 24 Eylül 2020
Kabul Tarihi : 28 Ocak 2021
Yayımlanma Tarihi : 6 Ocak 2021

Bibtex @araştırma makalesi { ahtr799716, journal = {Advances in Hospitality and Tourism Research (AHTR)}, issn = {2147-9100}, eissn = {2148-7316}, address = {Akdeniz University, Tourism Faculty Dumlupınar Boulevard Post Code: 07058 Campus ANTALYA, TURKEY}, publisher = {Akdeniz Üniversitesi}, year = {2021}, volume = {}, pages = {0 - 0}, doi = {10.30519/ahtr.799716}, title = {The Mediating Role of Real-Time Information Between Location-Based User-Generated Content and Tourist Gift Purchase Intention}, key = {cite}, author = {Khan, Mustafa and Khan, Haseeb and Vachkova, Maya and Ghourı, Arsalan} }
APA Khan, M , Khan, H , Vachkova, M , Ghourı, A . (2021). The Mediating Role of Real-Time Information Between Location-Based User-Generated Content and Tourist Gift Purchase Intention . Advances in Hospitality and Tourism Research (AHTR) , , 0-0 . DOI: 10.30519/ahtr.799716
MLA Khan, M , Khan, H , Vachkova, M , Ghourı, A . "The Mediating Role of Real-Time Information Between Location-Based User-Generated Content and Tourist Gift Purchase Intention" . Advances in Hospitality and Tourism Research (AHTR) (2021 ): 0-0 <https://dergipark.org.tr/tr/pub/ahtr/issue/59492/799716>
Chicago Khan, M , Khan, H , Vachkova, M , Ghourı, A . "The Mediating Role of Real-Time Information Between Location-Based User-Generated Content and Tourist Gift Purchase Intention". Advances in Hospitality and Tourism Research (AHTR) (2021 ): 0-0
RIS TY - JOUR T1 - The Mediating Role of Real-Time Information Between Location-Based User-Generated Content and Tourist Gift Purchase Intention AU - Mustafa Khan , Haseeb Khan , Maya Vachkova , Arsalan Ghourı Y1 - 2021 PY - 2021 N1 - doi: 10.30519/ahtr.799716 DO - 10.30519/ahtr.799716 T2 - Advances in Hospitality and Tourism Research (AHTR) JF - Journal JO - JOR SP - 0 EP - 0 VL - IS - SN - 2147-9100-2148-7316 M3 - doi: 10.30519/ahtr.799716 UR - https://doi.org/10.30519/ahtr.799716 Y2 - 2021 ER -
EndNote %0 Advances in Hospitality and Tourism Research (AHTR) The Mediating Role of Real-Time Information Between Location-Based User-Generated Content and Tourist Gift Purchase Intention %A Mustafa Khan , Haseeb Khan , Maya Vachkova , Arsalan Ghourı %T The Mediating Role of Real-Time Information Between Location-Based User-Generated Content and Tourist Gift Purchase Intention %D 2021 %J Advances in Hospitality and Tourism Research (AHTR) %P 2147-9100-2148-7316 %V %N %R doi: 10.30519/ahtr.799716 %U 10.30519/ahtr.799716
ISNAD Khan, Mustafa , Khan, Haseeb , Vachkova, Maya , Ghourı, Arsalan . "The Mediating Role of Real-Time Information Between Location-Based User-Generated Content and Tourist Gift Purchase Intention". Advances in Hospitality and Tourism Research (AHTR) / (Ocak 2021): 0-0 . https://doi.org/10.30519/ahtr.799716
AMA Khan M , Khan H , Vachkova M , Ghourı A . The Mediating Role of Real-Time Information Between Location-Based User-Generated Content and Tourist Gift Purchase Intention. Advances in Hospitality and Tourism Research (AHTR). 2021; 0-0.
Vancouver Khan M , Khan H , Vachkova M , Ghourı A . The Mediating Role of Real-Time Information Between Location-Based User-Generated Content and Tourist Gift Purchase Intention. Advances in Hospitality and Tourism Research (AHTR). 2021; 0-0.
IEEE M. Khan , H. Khan , M. Vachkova ve A. Ghourı , "The Mediating Role of Real-Time Information Between Location-Based User-Generated Content and Tourist Gift Purchase Intention", Advances in Hospitality and Tourism Research (AHTR), ss. 0-0, Oca. 2021, doi:10.30519/ahtr.799716