AN ANALYSIS OF STOCKPILING BEHAVIOR AT THE ONSET OF THE COVID-19 PANDEMIC

Yıl 2023, Cilt: 24 Sayı: 3, 342 - 358, 25.09.2023

Ali Umut Güler

https://doi.org/10.53443/anadoluibfd.1271113

Öz

Excessive stockpiling due to panic buying during emergencies such as natural disasters and pandemics can increase pressure on supply chains and exacerbate supply shortages. This study uses household level purchase data from the United States to analyze the extent of stockpiling on dry food (rice and pasta) at the onset of the COVID-19 pandemic period in March 2020. The results show significant differences in the extent and timing of stockpiling among different demographic groups. Among the elderly and low-income households, the increase in purchases is substantially smaller and occurs with a lag compared to other population groups, suggesting that these vulnerable populations may be at a particular disadvantage in accessing essential goods during a crisis. The managerial and public policy implications of this "stockpiling inequality" are discussed.

Anahtar Kelimeler

Consumer Behavior, Stockpiling, Panic Buying, COVID-19, Observational Data, Panel Data Methods, Empirical Methods

COVID-19 PANDEMİSİNİN BAŞLANGICINDAKİ STOKLAMA DAVRANIŞININ ANALİZİ

Öz

Doğal afetler ve pandemiler gibi aciliyet durumlarında hanehalklarının panik alımları tedarik zincirleri üzerindeki baskıyı arttırmakta ve tedarik darboğazlarına yol açabilmektedir. Bu çalışma, Amerika Birleşik Devletleri'nden hane düzeyinde gerçek satın alma verisi kullanarak COVİD-19 pandemi döneminin başlangıcına tekabül eden Mart 2020 döneminde tüketicilerin kuru gıda (pirinç ve makarna) stoklama davranışını analiz etmektedir. Sonuçlar, farklı demografik gruplar arasında stoklama davranışında miktar ve zamanlama açısından önemli farklılıklara işaret etmektedir. Özellikle, satın alımların yaşlılar ve düşük gelirli haneler için diğer demografik gruplara kıyasla önemli ölçüde geride kalması ve gecikmeli olarak gerçekleşmesi, bu hassas toplum kesimlerinin bir kriz sırasında temel mallara erişimde dezavantajlı olabileceğini düşündürmektedir. Çalışmanın sonuç bölümünde bu "stoklama eşitsizliği" ile ilgili işletmeler ve kamu politikası açısından alınabilecek önlemler değerlendirilmektedir.

Anahtar Kelimeler

Tüketici Davranışı, Stoklama, Panik Satın Alma, COVID-19, Gözlemsel Veri, Panel Veri Yöntemleri, Ampirik Yöntemler

Kaynakça

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