Hacettepe Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi 1301-8752 1309-6338 Hacettepe Üniversitesi 10.17065/huniibf.340691 THE IMPACT OF PROXIMATE ENVIRONMENT ON EXPORT PERFORMANCE: A QUANTITATIVE STUDY ON SMES IN THE NETHERLANDS AND TURKEY YEREL PİYASA KOŞULLARININ İHRACAT PERFORMANSI ÜZERİNE ETKİLERİ: HOLLANDA VE TÜRKİYE'DEKİ KOBİ'LER ÜZERİNE KANTİTATİF BİR ÇALIŞMA Astarlıoğlu Melih 09 29 2017 35 3 1 18 09 29 2017 09 06 2017 Copyright © 1983, Hacettepe Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi 1983 Hacettepe Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi

Inthe research on export performance many researchers focus on the resource-basedview and analyze the effect of firm resources on firms` export performance.This is explained by the fact that firms are able to control their resourcesand can change their strategy accordingly. However, there is also a need toanalyze the effect of both domestic and foreign environmental conditions onexport performance of companies. In this study, contingency approach isutilized and two variables are determined to measure the effect of domesticmarket characteristics on exporting companies: export assistance programs andenvironmental hostility. Moreover, the moderating effect of institutionalquality on these relationships is also investigated throughout the study. Inthe study an online questionnaire is utilized and the data is collected fromexporting SMEs in the Netherlands and Turkey, which differ extensively fromeach other in terms of the institutional quality index. The data collectionprocess delivered 325 usable surveys and at the end of an OLS RegressionAnalysis, the importance of the export assistance programs on exportperformance is confirmed. Moreover, the positive effect of environmentalhostility on exports is found to be strengthened by the institutional quality.

İhracatperformansı üzerine yapılmış çok sayıda çalışma olmakla beraber bunların çoğukaynak bazlı yaklaşım üzerine inşa edilmiş çalışmalardır. Söz konusuçalışmalarda firmaların kaynaklarını kontrol edebilecekleri ve bu sayedestratejilerini belirleyebilecekleri öne sürülmektedir. Mevcut çalışmada isedurumsallık teorisi üzerine bir model oluşturulmuş ve firmaların içindebulundukları çevre koşullarının ihracat performansları üzerindeki etkisi ileilgili bir araştırma gerçekleştirilmiştir. Bu çerçevede oluşturulan modelde, “ihracatdestek programları” ve “çevresel tehdit” ile “ihracat performansı” arasındakiilişki analiz edilmiştir. Buna ek olarak, içinde bulunulan ülkenin “kurumsalkalitesinin”, yukarıda belirtilen ikili ilişki üzerindeki düzenleyici rolü deayrıca ele alınmıştır. Veriler, kurumsal kalite endeksi yönünden birbirindenfarklılaşmış iki ülke olan Hollanda ve Türkiye’deki KOBİ düzeyindekiihracatçılardan çevrimiçi anketler vasıtasıyla toplanmış ve toplam 325 yanıtelde edilmiştir. Bu yanıtların Kısmi En Küçük Kareler Regresyon Yöntemi ileincelenmesi sonucunda ihracat destek programlarının, firmaların ihracatperformansları üzerinde pozitif bir etkisinin olduğu bulunmuştur. Ayrıcakurumsal kalitenin yüksek olduğu ortamlarda çevresel tehdidin ihracatüzerindeki pozitif etkisinin güçlendiği çalışma sonunda ortaya konmuştur.

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