Research Article
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Year 2021, Volume: 8 Issue: 2, 51 - 61, 30.06.2021

Emmanuel A. Ivwurie Ekom Etim Akpan

https://doi.org/10.17261/Pressacademia.2021.1397

Abstract

References

  • Bachman, B. J., Bashyal, S. & Baumann, M. (2012). Sustainability in the plastics industry: concerns, issues, and strategies, Polimeri, 33(1), 6-11.
  • Bashyal, S., Bachman, B. & Baumann, M. H., (2011). Plastic packaging: a current perspective on sustainability. Faculty Research & Creative Works. Paper 666. http://scholarsmine.mst.edu/faculty_work/666.
  • Bauman, C.W. & Skitka, L.J. (2012). Corporate social responsibility as a source of employee satisfaction, Research in Organizational Behavior, http://dx.doi.org/10.1016/j.riob.2012.11.002.
  • Cella-De-Oliveira, F. A. (2013). Indicators of organizational sustainability: A proposition from organizational competences. International Review of Management and Business Research, 2(4), 962-979.
  • Dan-Jumbo C. T. & Akpan E. E. (2018). The promises and perils of multinational corporations: The Nigerian experience. International Journal of Management Science and Business Administration, 4(3), 71-76.
  • Elisa, W. (2002). Globalization, governance, and multinational enterprise responsibility: Corporate codes of conduct in the 21st century. Citing Paul Hawken & William McDonough, Seven Steps to Doing Good Business, INC., Nov. 1993, at 80.
  • Elkington J. (1999). Cannibals with forks: The triple bottom line of 21st century business. Capstone Publishing Limited: Oxford.
  • European Commission (2002). Corporate social responsibility: A business contribution to sustainable development. Office for Official Publications of the European Communities.
  • Fontaine, M. (2013). Corporate social responsibility and sustainability: The new bottom line? International Journal of Business and Social Science, 4(4), 110-119.
  • Freeman, R. E. (1984). Strategic management: A stakeholder approach. Marshfield, MA: Pitman.
  • Friedman, M. (1970). The social responsibility of business is to increase its profits. New York Times Magazine.
  • Gardberg, N. A., Zyglidopoulos, S. C., Symeou, P. C. and Schepers, D. H. (2017). The impact of corporate philanthropy on reputation for corporate social performance. Business and Society, doi:10.1177/0007650317694856
  • Geoffrey, P. L. (2001). The boundaries of strategic corporate social responsibility. Journal of Consumer Marketing, 18(7), 595-632.
  • Herrmann, K. K. (2004). Corporate social responsibility and sustainable development: The European Union Initiative as a case study. Indiana Journal of Global Legal Studies, 11(2), 205-232.
  • Hosmer, L. T. (1995). Trust: The connecting link between organizational theory and philosophical ethics. Academy of Management Review, 20, 379-403.
  • Jensen, M. C. (2002). Value maximization, stakeholder theory, and the corporate objective function. Business Ethics Quarterly, 12, 235-256.
  • Jones, T. M. (1995). Instrumental stakeholder theory: A synthesis of ethics and economics. Academy of Management Review, 20, 404-437.
  • Kesmodel, U. S. (2018). Cross-sectional studies – what are they good for? Acta Obstetricia et Gynecologica Scandinavica, 97(4) 388–393.
  • Khan, E. A., Dewan, M. N. A. & Chowdhury, M. M. H. (2014). Development and validation of a scale for measuring sustainability factors of informal microenterprises. Entrepreneurship Research Journal, 5(4), 347–372.
  • Kim, C. H. & Scullion, H. (2013). The effect of Corporate Social Responsibility (CSR) on employee motivation: A cross-national study. Poznań University of Economics Review. 13(2), 5-30.
  • Kotler, P. & Armstrong, G. (2015). Principles of marketing (16th ed.) UK: Pearson Education, Limited.
  • Levitt, T. (1958). The dangers of social responsibility. Harvard Business Review, 36(5), 38-44.
  • Mahajan, P. (2011). Corporate social responsibility: A new wave in corporate governance. Available at SSRN: https://ssrn.com/abstract=1840601 or http://dx.doi.org/10.2139/ssrn.1840601
  • Martínez, P. & del Bosque, I. R. (2013). CSR and customer loyalty: The roles of trust, customer identification with the company and satisfaction. International Journal of Hospitality Management, 35, 89–99.
  • McWilliams, A., Siegel, D. S., & Wright, P. M. (2006). Corporate social responsibility: Strategic implications. Journal of Management Studies, 43(1), 1-18.
  • Montazeri, A., Talebpour, M., Andam R. & Kazemnejad, A. (2017). Measuring corporate social responsibility in sport industry: Development and validation of measurement scale. Annals of Applied Sport Science, 5(2), 97-114.
  • Nambiar, A. N. (2010). Challenges in sustainable manufacturing. Proceedings of 2010 International Conference on Industrial Engineering and Operations Management, Dhaka, Bangladesh, 9-10.
  • Ndu, O. A. E. & Agbonifoh, B.A. (2014). Corporate social responsibility in Nigeria: A study of the petroleum industry and the Niger Delta Area. International Review of Social Sciences and Humanities, 6(2), 214-238.
  • Orlitzky, M., & Swanson, D. L. (2008). Toward integrative corporate citizenship: Research advances in corporate social performance. London, UK: Palgrave Macmillan.
  • Orlitzky, M., Siegel, D. S. & Waldman, D.A (2011). Strategic corporate social responsibility and environmental sustainability. Business & Society, 50(1), 6 – 27.
  • Oyewole S. O. & Adewale, D. O. (2016). Sustainable development and corporate social responsibility in Sub-Saharan Africa: Evidence from industries in Cameroon. Economies, 4(10), 1-15.
  • Park, S. H., Shin, W. S., & Kim, K. J. (2019). Assessing a social responsibility model for sustainable company growth in the fourth industrial revolution. International Journal of Quality and Service Sciences, doi: 10.1108/IJQSS-11-2017-0108.
  • Pérez, A. & del Bosque, I. R. (2015). An integrative framework to understand how CSR affects customer loyalty through identification, emotions and satisfaction. Journal of Business Ethics, 129(3), 571–84.
  • Pérez, A. & del Bosque, I. R. (2015). Corporate social responsibility and customer loyalty: Exploring the role of identification, satisfaction and type of company. Journal of Service Marketing, 29(1), 15–25.
  • Peter, J., Daphne, C. & David, H. (2014). E-retailers and environmental sustainability. International Journal of Management and Sustainability, 3(7), 457-468.
  • Rosen, M. A. & Kishawy, H. A. (2012). Sustainable manufacturing and design: Concepts, practices and needs. Sustainability, 4, 154-174.
  • Seetha, C. K. (2009). Stakeholder engagement and plastics waste, http://www.plasticbiz360.com/printarticle.aspx.
  • Wakhare, P. & Borhade, S. (2018). Would mandatory CSR the panacea for sustainable development? Indian Perspectives. International Academic Journal of Business Management, 5(2), 10-22.
  • Werther Jr, W.B. & Chandler, D. (2005). Strategic corporate social responsibility as global brand insurance. Business Horizons, 48(4), 317-324.
  • Wood, D. J. (2010). Measuring corporate social performance: A review. International Journal of Management Review, 12(1), 50–84

STRATEGIC CORPORATE SOCIAL RESPONSIBILITY AND SUSTAINABILITY OF MULTINATIONAL CORPORATIONS IN NIGERIA

Year 2021, Volume: 8 Issue: 2, 51 - 61, 30.06.2021

Emmanuel A. Ivwurie Ekom Etim Akpan

https://doi.org/10.17261/Pressacademia.2021.1397

Abstract

Purpose- This paper aims at proffering solutions to the problem of unsustainable practices by multinationals in Nigeria, especially those operating in the oil-rich Niger Delta region. The study looks at strategic corporate social sustainability and how it affects organisational sustainability.
Methodology- The cross sectional research design was followed in this study, while judgmental and snow-balling sampling techniques were used in the process of collecting data. Strategic corporate social responsibility was observed through philanthropic, ethical and legal responsibilities, while organizational sustainability was measured using economic, environmental and social sustainability.
Findings- Results of analyses showed that, and philanthropic, ethical and legal responsibilities significantly affected economic environmental, and social sustainability.
Conclusion- The study empirically proved that, strategic corporate social responsibility influences organisational sustainability positively, therefore multinational corporations should take corporate social responsibility seriously.

Keywords

Strategic corporate social responsibility organisational sustainability philanthropic responsibility ethical responsibility legal responsibility

References

  • Bachman, B. J., Bashyal, S. & Baumann, M. (2012). Sustainability in the plastics industry: concerns, issues, and strategies, Polimeri, 33(1), 6-11.
  • Bashyal, S., Bachman, B. & Baumann, M. H., (2011). Plastic packaging: a current perspective on sustainability. Faculty Research & Creative Works. Paper 666. http://scholarsmine.mst.edu/faculty_work/666.
  • Bauman, C.W. & Skitka, L.J. (2012). Corporate social responsibility as a source of employee satisfaction, Research in Organizational Behavior, http://dx.doi.org/10.1016/j.riob.2012.11.002.
  • Cella-De-Oliveira, F. A. (2013). Indicators of organizational sustainability: A proposition from organizational competences. International Review of Management and Business Research, 2(4), 962-979.
  • Dan-Jumbo C. T. & Akpan E. E. (2018). The promises and perils of multinational corporations: The Nigerian experience. International Journal of Management Science and Business Administration, 4(3), 71-76.
  • Elisa, W. (2002). Globalization, governance, and multinational enterprise responsibility: Corporate codes of conduct in the 21st century. Citing Paul Hawken & William McDonough, Seven Steps to Doing Good Business, INC., Nov. 1993, at 80.
  • Elkington J. (1999). Cannibals with forks: The triple bottom line of 21st century business. Capstone Publishing Limited: Oxford.
  • European Commission (2002). Corporate social responsibility: A business contribution to sustainable development. Office for Official Publications of the European Communities.
  • Fontaine, M. (2013). Corporate social responsibility and sustainability: The new bottom line? International Journal of Business and Social Science, 4(4), 110-119.
  • Freeman, R. E. (1984). Strategic management: A stakeholder approach. Marshfield, MA: Pitman.
  • Friedman, M. (1970). The social responsibility of business is to increase its profits. New York Times Magazine.
  • Gardberg, N. A., Zyglidopoulos, S. C., Symeou, P. C. and Schepers, D. H. (2017). The impact of corporate philanthropy on reputation for corporate social performance. Business and Society, doi:10.1177/0007650317694856
  • Geoffrey, P. L. (2001). The boundaries of strategic corporate social responsibility. Journal of Consumer Marketing, 18(7), 595-632.
  • Herrmann, K. K. (2004). Corporate social responsibility and sustainable development: The European Union Initiative as a case study. Indiana Journal of Global Legal Studies, 11(2), 205-232.
  • Hosmer, L. T. (1995). Trust: The connecting link between organizational theory and philosophical ethics. Academy of Management Review, 20, 379-403.
  • Jensen, M. C. (2002). Value maximization, stakeholder theory, and the corporate objective function. Business Ethics Quarterly, 12, 235-256.
  • Jones, T. M. (1995). Instrumental stakeholder theory: A synthesis of ethics and economics. Academy of Management Review, 20, 404-437.
  • Kesmodel, U. S. (2018). Cross-sectional studies – what are they good for? Acta Obstetricia et Gynecologica Scandinavica, 97(4) 388–393.
  • Khan, E. A., Dewan, M. N. A. & Chowdhury, M. M. H. (2014). Development and validation of a scale for measuring sustainability factors of informal microenterprises. Entrepreneurship Research Journal, 5(4), 347–372.
  • Kim, C. H. & Scullion, H. (2013). The effect of Corporate Social Responsibility (CSR) on employee motivation: A cross-national study. Poznań University of Economics Review. 13(2), 5-30.
  • Kotler, P. & Armstrong, G. (2015). Principles of marketing (16th ed.) UK: Pearson Education, Limited.
  • Levitt, T. (1958). The dangers of social responsibility. Harvard Business Review, 36(5), 38-44.
  • Mahajan, P. (2011). Corporate social responsibility: A new wave in corporate governance. Available at SSRN: https://ssrn.com/abstract=1840601 or http://dx.doi.org/10.2139/ssrn.1840601
  • Martínez, P. & del Bosque, I. R. (2013). CSR and customer loyalty: The roles of trust, customer identification with the company and satisfaction. International Journal of Hospitality Management, 35, 89–99.
  • McWilliams, A., Siegel, D. S., & Wright, P. M. (2006). Corporate social responsibility: Strategic implications. Journal of Management Studies, 43(1), 1-18.
  • Montazeri, A., Talebpour, M., Andam R. & Kazemnejad, A. (2017). Measuring corporate social responsibility in sport industry: Development and validation of measurement scale. Annals of Applied Sport Science, 5(2), 97-114.
  • Nambiar, A. N. (2010). Challenges in sustainable manufacturing. Proceedings of 2010 International Conference on Industrial Engineering and Operations Management, Dhaka, Bangladesh, 9-10.
  • Ndu, O. A. E. & Agbonifoh, B.A. (2014). Corporate social responsibility in Nigeria: A study of the petroleum industry and the Niger Delta Area. International Review of Social Sciences and Humanities, 6(2), 214-238.
  • Orlitzky, M., & Swanson, D. L. (2008). Toward integrative corporate citizenship: Research advances in corporate social performance. London, UK: Palgrave Macmillan.
  • Orlitzky, M., Siegel, D. S. & Waldman, D.A (2011). Strategic corporate social responsibility and environmental sustainability. Business & Society, 50(1), 6 – 27.
  • Oyewole S. O. & Adewale, D. O. (2016). Sustainable development and corporate social responsibility in Sub-Saharan Africa: Evidence from industries in Cameroon. Economies, 4(10), 1-15.
  • Park, S. H., Shin, W. S., & Kim, K. J. (2019). Assessing a social responsibility model for sustainable company growth in the fourth industrial revolution. International Journal of Quality and Service Sciences, doi: 10.1108/IJQSS-11-2017-0108.
  • Pérez, A. & del Bosque, I. R. (2015). An integrative framework to understand how CSR affects customer loyalty through identification, emotions and satisfaction. Journal of Business Ethics, 129(3), 571–84.
  • Pérez, A. & del Bosque, I. R. (2015). Corporate social responsibility and customer loyalty: Exploring the role of identification, satisfaction and type of company. Journal of Service Marketing, 29(1), 15–25.
  • Peter, J., Daphne, C. & David, H. (2014). E-retailers and environmental sustainability. International Journal of Management and Sustainability, 3(7), 457-468.
  • Rosen, M. A. & Kishawy, H. A. (2012). Sustainable manufacturing and design: Concepts, practices and needs. Sustainability, 4, 154-174.
  • Seetha, C. K. (2009). Stakeholder engagement and plastics waste, http://www.plasticbiz360.com/printarticle.aspx.
  • Wakhare, P. & Borhade, S. (2018). Would mandatory CSR the panacea for sustainable development? Indian Perspectives. International Academic Journal of Business Management, 5(2), 10-22.
  • Werther Jr, W.B. & Chandler, D. (2005). Strategic corporate social responsibility as global brand insurance. Business Horizons, 48(4), 317-324.
  • Wood, D. J. (2010). Measuring corporate social performance: A review. International Journal of Management Review, 12(1), 50–84
There are 40 citations in total.

Details

Primary Language English
Subjects Behaviour-Personality Assessment in Psychology
Journal Section Articles
Authors

Emmanuel A. Ivwurie This is me 0000-0003-4554-1751

Ekom Etim Akpan This is me 0000-0002-5501-0180

Publication Date June 30, 2021
Published in Issue Year 2021 Volume: 8 Issue: 2

Cite

APA Ivwurie, E. A., & Akpan, E. E. (2021). STRATEGIC CORPORATE SOCIAL RESPONSIBILITY AND SUSTAINABILITY OF MULTINATIONAL CORPORATIONS IN NIGERIA. Research Journal of Business and Management, 8(2), 51-61. https://doi.org/10.17261/Pressacademia.2021.1397
AMA Ivwurie EA, Akpan EE. STRATEGIC CORPORATE SOCIAL RESPONSIBILITY AND SUSTAINABILITY OF MULTINATIONAL CORPORATIONS IN NIGERIA. RJBM. June 2021;8(2):51-61. doi:10.17261/Pressacademia.2021.1397
Chicago Ivwurie, Emmanuel A., and Ekom Etim Akpan. “STRATEGIC CORPORATE SOCIAL RESPONSIBILITY AND SUSTAINABILITY OF MULTINATIONAL CORPORATIONS IN NIGERIA”. Research Journal of Business and Management 8, no. 2 (June 2021): 51-61. https://doi.org/10.17261/Pressacademia.2021.1397.
EndNote Ivwurie EA, Akpan EE (June 1, 2021) STRATEGIC CORPORATE SOCIAL RESPONSIBILITY AND SUSTAINABILITY OF MULTINATIONAL CORPORATIONS IN NIGERIA. Research Journal of Business and Management 8 2 51–61.
IEEE E. A. Ivwurie and E. E. Akpan, “STRATEGIC CORPORATE SOCIAL RESPONSIBILITY AND SUSTAINABILITY OF MULTINATIONAL CORPORATIONS IN NIGERIA”, RJBM, vol. 8, no. 2, pp. 51–61, 2021, doi: 10.17261/Pressacademia.2021.1397.
ISNAD Ivwurie, Emmanuel A. - Akpan, Ekom Etim. “STRATEGIC CORPORATE SOCIAL RESPONSIBILITY AND SUSTAINABILITY OF MULTINATIONAL CORPORATIONS IN NIGERIA”. Research Journal of Business and Management 8/2 (June 2021), 51-61. https://doi.org/10.17261/Pressacademia.2021.1397.
JAMA Ivwurie EA, Akpan EE. STRATEGIC CORPORATE SOCIAL RESPONSIBILITY AND SUSTAINABILITY OF MULTINATIONAL CORPORATIONS IN NIGERIA. RJBM. 2021;8:51–61.
MLA Ivwurie, Emmanuel A. and Ekom Etim Akpan. “STRATEGIC CORPORATE SOCIAL RESPONSIBILITY AND SUSTAINABILITY OF MULTINATIONAL CORPORATIONS IN NIGERIA”. Research Journal of Business and Management, vol. 8, no. 2, 2021, pp. 51-61, doi:10.17261/Pressacademia.2021.1397.
Vancouver Ivwurie EA, Akpan EE. STRATEGIC CORPORATE SOCIAL RESPONSIBILITY AND SUSTAINABILITY OF MULTINATIONAL CORPORATIONS IN NIGERIA. RJBM. 2021;8(2):51-6.

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