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            <front>

                <journal-meta>
                                                                <journal-id>taühfd</journal-id>
            <journal-title-group>
                                                                                    <journal-title>Türk-Alman Üniversitesi Hukuk Fakültesi Dergisi</journal-title>
            </journal-title-group>
                            <issn pub-type="ppub">2687-3923</issn>
                                        <issn pub-type="epub">2687-461X</issn>
                                                                                            <publisher>
                    <publisher-name>Türk-Alman Üniversitesi</publisher-name>
                </publisher>
                    </journal-meta>
                <article-meta>
                                        <article-id pub-id-type="doi">10.59933/tauhfd.1610500</article-id>
                                                                <article-categories>
                                            <subj-group  xml:lang="en">
                                                            <subject>Private Law and Civil Obligations (Other)</subject>
                                                    </subj-group>
                                            <subj-group  xml:lang="tr">
                                                            <subject>Özel Hukuk ve Medeni Yükümlülükler (Diğer)</subject>
                                                    </subj-group>
                                    </article-categories>
                                                                                                                                                        <title-group>
                                                                                                                        <trans-title-group xml:lang="de">
                                    <trans-title>Die Mercedes-Entscheidung des Europäischen Gerichtshofs: Eine neue Phase im Europäischen Recht</trans-title>
                                </trans-title-group>
                                                                                                                                                                                                <article-title>Mercedes-Decision of the European Court of Justice: A New Phase in European Law</article-title>
                                                                                                                                                                                                <trans-title-group xml:lang="tr">
                                    <trans-title>Adalet Divanı’nın Mercedes Kararı: Avrupa Hukuku’nda Yeni Bir Safha</trans-title>
                                </trans-title-group>
                                                                                                    </title-group>
            
                                                    <contrib-group content-type="authors">
                                                                        <contrib contrib-type="author">
                                                                    <contrib-id contrib-id-type="orcid">
                                        https://orcid.org/0009-0004-0232-8074</contrib-id>
                                                                <name>
                                    <surname>Börklüce</surname>
                                    <given-names>Cihat</given-names>
                                </name>
                                                                    <aff>TÜRK-ALMAN ÜNİVERSİTESİ, HUKUK FAKÜLTESİ, ÖZEL HUKUK BÖLÜMÜ, MEDENİ HUKUK ANABİLİM DALI</aff>
                                                            </contrib>
                                                                                </contrib-group>
                        
                                        <pub-date pub-type="pub" iso-8601-date="20241231">
                    <day>12</day>
                    <month>31</month>
                    <year>2024</year>
                </pub-date>
                                        <volume>6</volume>
                                        <issue>2</issue>
                                        <fpage>542</fpage>
                                        <lpage>562</lpage>
                        
                        <history>
                                    <date date-type="received" iso-8601-date="20240721">
                        <day>07</day>
                        <month>21</month>
                        <year>2024</year>
                    </date>
                                                    <date date-type="accepted" iso-8601-date="20240829">
                        <day>08</day>
                        <month>29</month>
                        <year>2024</year>
                    </date>
                            </history>
                                        <permissions>
                    <copyright-statement>Copyright © 2019, Türk-Alman Üniversitesi Hukuk Fakültesi Dergisi</copyright-statement>
                    <copyright-year>2019</copyright-year>
                    <copyright-holder>Türk-Alman Üniversitesi Hukuk Fakültesi Dergisi</copyright-holder>
                </permissions>
            
                                                                                                                        <abstract><p>The European Court of Justice&#039;s 2023 ruling in the Mercedes case has upheld an individual compensation claim even without explicit legislative provisions for such compensation. This landmark decision has reignited the longstanding debate in Europe regarding the interplay between public policy regulation and national private law. This paper analyses the case, delves into the historical and political debates underpinning it, and explores its implications for positive law. It offers three key contributions to the ongoing discourse: First, the ECJ&#039;s ruling establishes a new pathway for individual claims based on breaches of European law, prompting Member States to implement appropriate remedial measures. Second, the decision elevates a nearly century-old debate on balancing public interest regulation and individual protection to new heights. Third, the ruling has already begun to shape the European and German legal landscapes, provoking similar discussions in Turkish law, particularly in unfair competition law.</p></abstract>
                                                                                                                                    <trans-abstract xml:lang="tr">
                            <p>Avrupa Adalet Divanı&#039;nın 2023 tarihli Mercedes davası kararı, açık yasal hükümlerin yokluğunda bile davacının bireysel tazminat talebini onaylamıştır. Dönüm noktası niteliğindeki bu karar, Avrupa&#039;da kamu politikası düzenlemeleri ile ulusal özel hukuk arasındaki etkileşime ilişkin uzun süredir devam eden tartışmayı da yeniden alevlendirmiştir. Bu makale işbu davayı analiz etmekte, davanın temelini oluşturan tarihi ve siyasi tartışmaları incelemekte ve pozitif hukuk açısından sonuçlarını araştırmaktadır. Makalenin temel üç önemli bulgusu şunlardır: İlk olarak, AAD&#039;nin kararı, Avrupa hukukunun ihlaline dayalı bireysel talepler için yeni bir yol oluşturmakta ve Üye Devletleri uygun iyileştirici tedbirleri hayata geçirmeye sevk etmektedir. İkincisi, karar kamu yararı düzenlemesi ile bireysel koruma arasındaki dengeye ilişkin neredeyse yüzyıllık bir tartışmayı yeni bir boyuta taşımaktadır. Üçüncüsü, karar şimdiden Avrupa ve Almanya&#039;daki hukuki çerçeveyi şekillendirmeye başlamış olup, Türk hukukunda da özellikle de haksız rekabet hukuku alanında benzer tartışmaları tetikleme potansiyeline sahiptir.</p></trans-abstract>
                                                            
            
                                                                                        <kwd-group>
                                                    <kwd>European contract law</kwd>
                                                    <kwd>  Turkish unfair commercial practices law</kwd>
                                                    <kwd>  regulation and national private law</kwd>
                                                    <kwd>  unfair practices within TBK</kwd>
                                            </kwd-group>
                                                        
                                                                                                        <kwd-group xml:lang="tr">
                                                    <kwd>Avrupa sözleşme hukuku</kwd>
                                                    <kwd>  Türk hukukunda haksız ticari uygulamalar</kwd>
                                                    <kwd>  regülasyon-iç özel hukuk ilişkisi</kwd>
                                                    <kwd>  borçlar hukuku bağlamında haksız rekabet</kwd>
                                            </kwd-group>
                                                                                                            </article-meta>
    </front>
    <back>
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