Dairy Products Consumption Attributes of Consumers: A Survey Study in Adana and Mersin Provinces

Year 2017, , 21 - 27, 29.12.2017

Osman İnanç Güney , Levent Sangün , Suat Dikel

https://doi.org/10.31797/vetbio.343037

Cited By: 1

Abstract

This research aims to determine consumption attitudes
and preferences of dairy products and effect of main demographic factors of the
consumers living in Adana and Mersin provinces which were located in the
south-east part of Turkey. In this context, a face-to-face survey was conducted
with 518 people in Adana and Mersin provinces and 505 of these individuals were
determined as milk and dairy products consumers. Since the obtained data did
not show normal distribution (p <0.01), nonparametric tests were used to
analyse the data. The results of the research show that there is a consumption
concentration on some dairy products and 35-44 age group is the most dairy
products consumed group among all. Income levels also effects the consumption
and the supermarkets are the most preferred place for purchasing dairy
products. 

Keywords

consumer preferences, dairy products, purchase behaviour, consumption

References

• Yrd. Doç. Dr. Ufuk GÜLTEKİN, [e-mail]