Year 2015, Volume 3 , Issue 2, Pages 89 - 115 2015-10-01

TOURISTS’ SATISFACTION AT TRIJUGINARAYAN, INDIA: AN IMPORTANCE-PERFORMANCE ANALYSIS

Satish Chandra BAGRI [1] , Devkant KALA [2]


Satisfaction is an excellent predictor of tourist behaviour as it influences the choice of destination, consumption of products and services, the decision to return and maintain lasting relationships. This paper analyzes the level of tourist satisfaction with destination attributes using the Importance-Performance Analysis (IPA), based on the information obtained from 200 domestic tourists visiting Trijuginarayan, an emerging spiritual and adventure tourist destination located in Garhwal Himalaya in Uttarakhand state of India. The results obtained show that attributes related to tourism product of spiritual and cultural nature, atmosphere and climate, a variety of tourist activities, hospitality and safety are significant factors in determining tourist satisfaction, whereas basic facilities such infrastructure and hygiene and sanitation at destination are of significant importance in satisfaction evaluation. Findings also reveal that tourists were satisfied with the core products, but were dissatisfied with basic tourist facilities offered at the destination. Based on the results, the paper concludes that tourism stakeholders must outline effective strategies for holistic development and improving performance of attributes in the given destination
Tourist satisfaction, Importance Performance, Analysis, Trijuginarayan, India
Other ID JA27AC56EE
Journal Section Research Article
Authors

Author: Satish Chandra BAGRI

Author: Devkant KALA

Dates

Application Date : October 1, 2015
Acceptance Date : June 16, 2021
Publication Date : October 1, 2015

Bibtex @ { ahtr359067, journal = {Advances in Hospitality and Tourism Research (AHTR)}, issn = {2147-9100}, eissn = {2148-7316}, address = {Akdeniz University, Tourism Faculty Dumlupınar Boulevard Post Code: 07058 Campus ANTALYA, TURKEY}, publisher = {Akdeniz University}, year = {2015}, volume = {3}, pages = {89 - 115}, doi = {}, title = {TOURISTS’ SATISFACTION AT TRIJUGINARAYAN, INDIA: AN IMPORTANCE-PERFORMANCE ANALYSIS}, key = {cite}, author = {Bagrı, Satish Chandra and Kala, Devkant} }
APA Bagrı, S , Kala, D . (2015). TOURISTS’ SATISFACTION AT TRIJUGINARAYAN, INDIA: AN IMPORTANCE-PERFORMANCE ANALYSIS . Advances in Hospitality and Tourism Research (AHTR) , 3 (2) , 89-115 . Retrieved from https://dergipark.org.tr/en/pub/ahtr/issue/32311/359067
MLA Bagrı, S , Kala, D . "TOURISTS’ SATISFACTION AT TRIJUGINARAYAN, INDIA: AN IMPORTANCE-PERFORMANCE ANALYSIS" . Advances in Hospitality and Tourism Research (AHTR) 3 (2015 ): 89-115 <https://dergipark.org.tr/en/pub/ahtr/issue/32311/359067>
Chicago Bagrı, S , Kala, D . "TOURISTS’ SATISFACTION AT TRIJUGINARAYAN, INDIA: AN IMPORTANCE-PERFORMANCE ANALYSIS". Advances in Hospitality and Tourism Research (AHTR) 3 (2015 ): 89-115
RIS TY - JOUR T1 - TOURISTS’ SATISFACTION AT TRIJUGINARAYAN, INDIA: AN IMPORTANCE-PERFORMANCE ANALYSIS AU - Satish Chandra Bagrı , Devkant Kala Y1 - 2015 PY - 2015 N1 - DO - T2 - Advances in Hospitality and Tourism Research (AHTR) JF - Journal JO - JOR SP - 89 EP - 115 VL - 3 IS - 2 SN - 2147-9100-2148-7316 M3 - UR - Y2 - 2021 ER -
EndNote %0 Advances in Hospitality and Tourism Research (AHTR) TOURISTS’ SATISFACTION AT TRIJUGINARAYAN, INDIA: AN IMPORTANCE-PERFORMANCE ANALYSIS %A Satish Chandra Bagrı , Devkant Kala %T TOURISTS’ SATISFACTION AT TRIJUGINARAYAN, INDIA: AN IMPORTANCE-PERFORMANCE ANALYSIS %D 2015 %J Advances in Hospitality and Tourism Research (AHTR) %P 2147-9100-2148-7316 %V 3 %N 2 %R %U
ISNAD Bagrı, Satish Chandra , Kala, Devkant . "TOURISTS’ SATISFACTION AT TRIJUGINARAYAN, INDIA: AN IMPORTANCE-PERFORMANCE ANALYSIS". Advances in Hospitality and Tourism Research (AHTR) 3 / 2 (October 2015): 89-115 .
AMA Bagrı S , Kala D . TOURISTS’ SATISFACTION AT TRIJUGINARAYAN, INDIA: AN IMPORTANCE-PERFORMANCE ANALYSIS. Advances in Hospitality and Tourism Research (AHTR). 2015; 3(2): 89-115.
Vancouver Bagrı S , Kala D . TOURISTS’ SATISFACTION AT TRIJUGINARAYAN, INDIA: AN IMPORTANCE-PERFORMANCE ANALYSIS. Advances in Hospitality and Tourism Research (AHTR). 2015; 3(2): 89-115.
IEEE S. Bagrı and D. Kala , "TOURISTS’ SATISFACTION AT TRIJUGINARAYAN, INDIA: AN IMPORTANCE-PERFORMANCE ANALYSIS", Advances in Hospitality and Tourism Research (AHTR), vol. 3, no. 2, pp. 89-115, Oct. 2015