Purpose and Methods of Public Diplomacy

Year 2017, Volume: 1 Issue: 1, 43 - 51, 07.07.2017

Venera İztayeva , Laura Abzhaparova

https://doi.org/10.30913/alinterisosbil.309219

Abstract

Increase
of a role of public diplomacy is now the indisputable fact which value it is
difficult to overestimate. The historical originality and social uniqueness of
the world, developed in the last decades in connection with contradictions
between huge creative opportunities of scientific and technical revolution and
those aspects of use of its achievements which are connected with super weapon
improvement, uncontrollable destructive impact of technological progress on the
biosphere, imperiously demanded from people of high moral responsibility and
unprecedented practical actions not to allow self-destruction of a human
civilization.

Realizing
all dramatic nature of a modern situation in the world, people of various
professions, different age of all countries and continents started uniting in
movements and the organizations, expressing the concern about future life on
Earth. The genius of the person in his incessant scientific and technical
search called into question immortality of a human race, it is engaged in
process of development of new outlook, replacement of confrontational type of
world development with a nonviolent civilization. Getting into consciousness of
people, being internationalized in time and space, these "history
calls" in huge degree "humanize" all sphere of the international
relations, considerably changing, transforming all their planetary system.

Keywords

Republic of Kazakhstan, Public diplomacy, national and state interests

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