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GÜNÜMÜZ İŞLETMELERİNDE LİDER VE GÜÇ KAVRAMININ PAZARLAMA DAĞITIM KANALI YÖNETİMİ AÇISINDAN ÖNEMİ

Year 1997, Volume: 13 Issue: 1, 81 - 88, 01.12.1997

Çağatay Ünüsan

Abstract

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Keywords

Dağıtım kanalları (Pazarlama) Liderlik

References

  • Beier, F.J. and L.W. Stern 1969. Power in the Channel of Distribution in W. Stern (ed) Distribution Channels: Behavioral Dimensions. Houghton Mifflin Company.
  • Brown, J.R .. R.F. Lusch and l.P. Smith. 1991. Conflict and satisfaction in an industrial channelof distribution. lnternational Journai of Physicial Distribution and logistics Management,Vol. 21, No.6 pp.15-25.
  • Dahi, R.A. 1957. The concept of power, Behavioral Science, Vol. 2 (July), pp.201-215.
  • Drucker. P. F. 1997. Liderler Düşünselliği Harekete Dönüştürürler. Executive Excellence Dergisi, Yıl.1, Sayı 1 .. Rota Yayın Yapım Tanıtım Tic. Ltd. Sti.
  • Erdoğan. İ. 1994. İşletmelerde Davranış, Beta Basım Yayım Dağıtım A.Ş., İstanbul.
  • Emerson, R. M. 1962. Power- Dependence Relations, A m er ic an Sociological Review, Vol. 27 (February), pp. 31-41.
  • Ertürk, M. 1995. İşletmelerde Yönetim ve Organizasyon, Beta Basım Yayım Dağıtım A.Ş., İstanbul.
  • Frazier, G.L, J.D. Gill and S.H. Kale. 1989. Dealer dependence levels and reciprocal actions in a channel of distribution in a developing country, Journal of Marketing, Vol. 53 (January), pp. ,50-69.
  • Gaski, J.F 1984. The theory of power and conflict in channels of distribution, Journal of Marketing, Vol.48 (Summer), pp.9-29.
  • Gattorna, J. 1978. Channels of distribution conceptualisations, A state of the artreview,European Journal of Marketing,Vol.12-7,pp.471--512.
  • Hardy, K.G. and A.J. Magrath. 1988. Marketing Management, Scott, Foresman and Company.
  • Hunt, S.D., N.M. Ray, V.R. Wood. 1985. Behavioral dimensions of channel distribution: review and synthesis, Journal of Academy of Marketing Science, Vol. 13 (Summer), pp. 1-24.
  • Johnson, J.L., T. Sakano and N. Onzo. 1990. Behavioral relations in across- culture distribution systems: influence, control, and conflict in US­Japanese marketing channels, Journal of lnternational Business Studies, Vol.21, pp.639.
  • Johnson, J.L, T. Sakano, J.A. Cote and N. Onzo 1993. The exercise of ınterfirm power and its repercussions in U.S.- Japanese channei relationships, Journal of Marketing, Vo.57 (April), 1-10.
  • Kotler, P. 1988. Marketing Management, Analysis, Planning and Control, Prentice Hali lnternational Editions.
  • Li, G.Z: and R. P. Dant An exploratory study of exclusive dealing in channel relationships, Journal of the Academy of Marketing Science, Vol:25, pp.201-213.
  • Lusch, R.F. 1976. Sources of power: Their impact on intrachannel conflict. Journal of Marketing Research, Vol.13 (November), pp.382-90.
  • Lusch, R.F. 1977. Franchisee satisfacition: causes and consequences, Journal of Physical Distribution, Vol.7 (February), pp.128-140.
  • Lusch, R.F. 1982. A modified model of power. Journal of Marketing Research, Vo.7 (February), pp.382-90.
  • Ong, C., G.I. Elliott and R.W. Armstrong. 1990. Power and conflict in Australian petroleum retailing, The lnternational Review of Retail, Distribution and Consumer Research, Vol. 1, No. 1 (October) pp.
  • Perrot, R. Etkin Liderler . Executive Excellence Dergisi, Yıl.1, Sayı 1.,Rota Yayın Yapım Tanıtım Tic. Ltd. Sti.
  • Raven, B.H. and A. W. Kruglanski 1970. Conflict and Power, in the Structure of Conflict, Paul Swingle (ed.), New York: Holt, Rinehart and Winston, pp.371-382.
  • Robicheaux, R.A. and J. E. Coleman. 1994. The Structure of Marketing Channel Relationships, Journal of the Academy of Marketing Science, Vol.22, Number, pp. 38-52.
  • Rosenbloom,B. 1991. Marketing Channels: Management Approach, Chicago:Dryden Press.
  • Sibley, S.D. and D.A. Michie.1981. Distribution performance and power sources, international Marketing Management, Vol.1 O, pp.59-65.
  • Stern, L.W. and A.I. EI-Ansary. 1992. Marketing Channels, Prentice­Hall.
  • Tenekecioğlu, B. 1974. Pazarlamada Fiziksel Dağıtım ve Türkiyedeki Uygulama, Eskişehir İktisadi ve Ticari İlimler Akademisi Yayınları, No.128/78.
  • Tek, Ö.B. 1997. Pazarlama İlkeleri Türkiye Uygulamaları Global Yönetimsel Yaklaşım, Geliştirilmiş 7. Baskı. lzmir.
  • Ünüsan, Ç, C. Ennew and M. Wright 1993. Power, conflict and deaier satisfaction in distribution channels: the case of automobile distribution in Turkey, World Marketing Congress, Academy of Marketing Science, Vol. VI, 1993 Addendum, pp. 2-6.
  • Wilkinson, I. 1981. Power, conflict and satisfaction in distribution channels. An empirical study. lnternational Journal of Physical Distribution and Materials Management, Vol.11, No.7, pp.20-30.

Year 1997, Volume: 13 Issue: 1, 81 - 88, 01.12.1997

Çağatay Ünüsan

Abstract

References

  • Beier, F.J. and L.W. Stern 1969. Power in the Channel of Distribution in W. Stern (ed) Distribution Channels: Behavioral Dimensions. Houghton Mifflin Company.
  • Brown, J.R .. R.F. Lusch and l.P. Smith. 1991. Conflict and satisfaction in an industrial channelof distribution. lnternational Journai of Physicial Distribution and logistics Management,Vol. 21, No.6 pp.15-25.
  • Dahi, R.A. 1957. The concept of power, Behavioral Science, Vol. 2 (July), pp.201-215.
  • Drucker. P. F. 1997. Liderler Düşünselliği Harekete Dönüştürürler. Executive Excellence Dergisi, Yıl.1, Sayı 1 .. Rota Yayın Yapım Tanıtım Tic. Ltd. Sti.
  • Erdoğan. İ. 1994. İşletmelerde Davranış, Beta Basım Yayım Dağıtım A.Ş., İstanbul.
  • Emerson, R. M. 1962. Power- Dependence Relations, A m er ic an Sociological Review, Vol. 27 (February), pp. 31-41.
  • Ertürk, M. 1995. İşletmelerde Yönetim ve Organizasyon, Beta Basım Yayım Dağıtım A.Ş., İstanbul.
  • Frazier, G.L, J.D. Gill and S.H. Kale. 1989. Dealer dependence levels and reciprocal actions in a channel of distribution in a developing country, Journal of Marketing, Vol. 53 (January), pp. ,50-69.
  • Gaski, J.F 1984. The theory of power and conflict in channels of distribution, Journal of Marketing, Vol.48 (Summer), pp.9-29.
  • Gattorna, J. 1978. Channels of distribution conceptualisations, A state of the artreview,European Journal of Marketing,Vol.12-7,pp.471--512.
  • Hardy, K.G. and A.J. Magrath. 1988. Marketing Management, Scott, Foresman and Company.
  • Hunt, S.D., N.M. Ray, V.R. Wood. 1985. Behavioral dimensions of channel distribution: review and synthesis, Journal of Academy of Marketing Science, Vol. 13 (Summer), pp. 1-24.
  • Johnson, J.L., T. Sakano and N. Onzo. 1990. Behavioral relations in across- culture distribution systems: influence, control, and conflict in US­Japanese marketing channels, Journal of lnternational Business Studies, Vol.21, pp.639.
  • Johnson, J.L, T. Sakano, J.A. Cote and N. Onzo 1993. The exercise of ınterfirm power and its repercussions in U.S.- Japanese channei relationships, Journal of Marketing, Vo.57 (April), 1-10.
  • Kotler, P. 1988. Marketing Management, Analysis, Planning and Control, Prentice Hali lnternational Editions.
  • Li, G.Z: and R. P. Dant An exploratory study of exclusive dealing in channel relationships, Journal of the Academy of Marketing Science, Vol:25, pp.201-213.
  • Lusch, R.F. 1976. Sources of power: Their impact on intrachannel conflict. Journal of Marketing Research, Vol.13 (November), pp.382-90.
  • Lusch, R.F. 1977. Franchisee satisfacition: causes and consequences, Journal of Physical Distribution, Vol.7 (February), pp.128-140.
  • Lusch, R.F. 1982. A modified model of power. Journal of Marketing Research, Vo.7 (February), pp.382-90.
  • Ong, C., G.I. Elliott and R.W. Armstrong. 1990. Power and conflict in Australian petroleum retailing, The lnternational Review of Retail, Distribution and Consumer Research, Vol. 1, No. 1 (October) pp.
  • Perrot, R. Etkin Liderler . Executive Excellence Dergisi, Yıl.1, Sayı 1.,Rota Yayın Yapım Tanıtım Tic. Ltd. Sti.
  • Raven, B.H. and A. W. Kruglanski 1970. Conflict and Power, in the Structure of Conflict, Paul Swingle (ed.), New York: Holt, Rinehart and Winston, pp.371-382.
  • Robicheaux, R.A. and J. E. Coleman. 1994. The Structure of Marketing Channel Relationships, Journal of the Academy of Marketing Science, Vol.22, Number, pp. 38-52.
  • Rosenbloom,B. 1991. Marketing Channels: Management Approach, Chicago:Dryden Press.
  • Sibley, S.D. and D.A. Michie.1981. Distribution performance and power sources, international Marketing Management, Vol.1 O, pp.59-65.
  • Stern, L.W. and A.I. EI-Ansary. 1992. Marketing Channels, Prentice­Hall.
  • Tenekecioğlu, B. 1974. Pazarlamada Fiziksel Dağıtım ve Türkiyedeki Uygulama, Eskişehir İktisadi ve Ticari İlimler Akademisi Yayınları, No.128/78.
  • Tek, Ö.B. 1997. Pazarlama İlkeleri Türkiye Uygulamaları Global Yönetimsel Yaklaşım, Geliştirilmiş 7. Baskı. lzmir.
  • Ünüsan, Ç, C. Ennew and M. Wright 1993. Power, conflict and deaier satisfaction in distribution channels: the case of automobile distribution in Turkey, World Marketing Congress, Academy of Marketing Science, Vol. VI, 1993 Addendum, pp. 2-6.
  • Wilkinson, I. 1981. Power, conflict and satisfaction in distribution channels. An empirical study. lnternational Journal of Physical Distribution and Materials Management, Vol.11, No.7, pp.20-30.
There are 30 citations in total.

Details

Primary Language Turkish
Subjects Business Administration
Journal Section Araştırma Makalesi
Authors

Çağatay Ünüsan This is me

Publication Date December 1, 1997
Submission Date January 31, 1997
Published in Issue Year 1997 Volume: 13 Issue: 1

Cite

APA Ünüsan, Ç. (1997). GÜNÜMÜZ İŞLETMELERİNDE LİDER VE GÜÇ KAVRAMININ PAZARLAMA DAĞITIM KANALI YÖNETİMİ AÇISINDAN ÖNEMİ. Anadolu Üniversitesi İktisadi Ve İdari Bilimler Fakültesi Dergisi, 13(1), 81-88.


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