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Estimating the Determinants of Consumers' Electric Vehicle Purchase Intentions: Empirical Evidence from Türkiye

Year 2024, , 177 - 193, 30.11.2024
https://doi.org/10.30613/curesosc.1488966

Abstract

In the present era, environmental concerns like air pollution, the decrease of natural resources (which has led to increased oil prices) and climate change have led to a shift in consumer preferences towards electric vehicles (EVs). The use of electric vehicles is regarded as an effective technology for reducing greenhouse gas emissions from road transportation using fossil fuels. Despite the recent influx of worldwide automotive brands into the Turkish market, the apportion of EV in the developing Turkish automobile market remains limited. It is crucial to identify the variables that influence consumers' intentions to purchase electric vehicles. The objective of this study is investigating the influence of environmental concern, environmental perception, social impact, performance and usage barriers on Turkish individuals' intentions to purchase EV. A survey was conducted online with 340 participants to test the research model and hypotheses derived from the literature. Once the data had been collected using the snowball sampling method, it was analyzed using the SPSS and SmartPLS software packages. The findings of the research indicate that consumers' environmental concerns and environmental perceptions have a significant effect on their purchasing intentions. On the other hand, while social influence and performance had a significant positive impact on the intention to purchase an EV, usage barriers did not have a significant impact.

References

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Tüketicilerin Elektrikli Araç Satın Alma Niyetlerinin Belirleyicilerini Tahmin Etmek: Türkiye’den Ampirik Kanıtlar

Year 2024, , 177 - 193, 30.11.2024
https://doi.org/10.30613/curesosc.1488966

Abstract

Günümüzde hava kirliliği, doğal kaynakların tükenmesi (petrol fiyatlarının artmasıyla sonuçlanan) ve iklim değişikliği gibi çevresel sorunlar, tüketiciler arasında elektrikli araçların tercih edilmesine yol açmıştır. Elektrikli araçlar, fosil yakıtların kullanıldığı karayolu taşımacılığından kaynaklanan sera gazı emisyonlarını azaltan etkili bir teknoloji olarak kabul edilmektedir. Türkiye'de son dönemde birçok küresel marka otomobil pazarına girmiş olsa da, elektrikli araçların gelişmekte olan Türk otomobil pazarındaki payı sınırlı kalmaktadır. Bu nedenle, tüketicilerin elektrikli araç satın alma niyetlerini etkileyen faktörlerin belirlenmesi önemlidir. Bu çalışmanın amacı, çevresel kaygı, çevresel algı, sosyal etki, performans ve kullanım engellerinin Türk tüketicilerin elektrikli araçlara yönelik satın alma niyetleri üzerindeki etkisini araştırmaktır. Araştırma modelini ve literatüre dayalı hipotezleri test etmek için 340 katılımcı ile çevrimiçi bir anket gerçekleştirilmiştir. Veriler kartopu örnekleme yöntemi ile toplandıktan sonra SPSS ve SmartPLS paket programları kullanılarak analiz edilmiştir. Araştırma bulguları, tüketicilerin çevresel kaygıları ile çevresel algılarının satın alma niyeti üzerinde önemli etkisi olduğunu doğrulamaktadır. Öte yandan elektrikli araç satın alma niyeti üzerinde sosyal etki ve performans anlamlı ve pozitif etkiye sahipken, kullanım engellerinin önemli bir etkisi olmadığı görülmüştür.

References

  • Abbasi, H. A., Johl, S. K., Shaari, Z. B. H., Moughal, W., Mazhar, M., Musarat, M. A., ... & Borovkov, A. (2021). Consumer motivation by using unified theory of acceptance and use of technology towards electric vehicles. Sustainability, 13(21), 12177. https://doi.org/10.3390/su132112177
  • Ackaah, W., Kanton, A. T., & Osei, K. K. (2022). Factors influencing consumers’ intentions to purchase electric vehicles in Ghana. Transportation Letters, 14(9), 1031-1042. https://doi.org/10.1080/19427867.2021.1990828
  • Adhikari, M., Ghimire, L. P., Kim, Y., Aryal, P., & Khadka, S. B. (2020). Identification and analysis of barriers against electric vehicle use. Sustainability, 12(12), 4850. https://doi.org/10.3390/su12124850
  • Asadi, S., Nilashi, M., Iranmanesh, M., Ghobakhloo, M., Samad, S., Alghamdi, A., ... & Mohd, S. (2022). Drivers and barriers of electric vehicle usage in Malaysia: A DEMATEL approach. Resources, Conservation and Recycling, 177, 105965. https://doi.org/10.1016/j.resconrec.2021.105965
  • Cohen, J. (1988). Statistical power analysis for the behavioral sciences (2nd ed.). Lawrence Erlbaum Associates, Publishers.
  • Cui, L., Wang, Y., Chen, W., Wen, W., & Han, M. S. (2021). Predicting determinants of consumers' purchase motivation for electric vehicles: An application of Maslow's hierarchy of needs model. Energy Policy, 151, 112167. https://doi.org/ 10.1016/j.enpol.2021.112167
  • Dash, G., & Paul, J. (2021). CB-SEM vs PLS-SEM methods for research in social sciences and technology forecasting. Technological Forecasting and Social Change, 173, 121092. https://doi.org/10.1016/j.techfore.2021.121092
  • Degirmenci, K., & Breitner, M. H. (2017). Consumer purchase intentions for electric vehicles: Is green more important than price and range?. Transportation Research Part D: Transport and Environment, 51, 250-260. https://doi.org/ 10.1016/j.trd.2017.01.001
  • Ding, N., Prasad, K., & Lie, T. T. (2017). The electric vehicle: a review. International Journal of Electric and Hybrid Vehicles, 9(1), 49-66. https://doi.org/10.1504/IJEHV.2017.082816
  • Dunlap, R. E., & Jones, R. E. (2002). Environmental concern: Conceptual and measurement issues. Handbook of Environmental Sociology, 3(6), 482-524.
  • Durdak, A. (2024). Otomotiv pazarı 1 milyon 232 bin 635 satışla 2023'te rekor kırdı. Anadolu Ajansı, Retrieved April 7, 2024, https://www.aa.com.tr/tr/ekonomi/otomotiv-pazari-1-milyon-232-bin-635-satisla-2023te-rekor-kirdi-/3100584
  • Dutta, B., & Hwang, H. G. (2021). Consumers purchase intentions of green electric vehicles: The influence of consumers technological and environmental considerations. Sustainability, 13(21), 12025. https://doi.org/10.3390/su132112025
  • Egbue, O., & Long, S. (2012). Barriers to widespread adoption of electric vehicles: An analysis of consumer attitudes and perceptions. Energy policy, 48, 717-729. https://doi.org/10.1016/j.enpol.2012.06.009
  • Etikan, I., Alkassim, R., & Abubakar, S. (2015). Comparision of snowball sampling and sequential sampling technique. Biometrics and Biostatistics International Journal, 3(1), 00055. https://doi.org/10.15406/bbij.2016.03.00055
  • Fishbein, M. and Ajzen, I. (1975), Belief, attitude, ıntention and behavior: an ıntroduction to theory and research, Addison-Wesley, Reading, MA.
  • Fornell, C., & Larcker, D. F. (1981). Evaluating structural equation models with unobservable variables and measurement error. Journal of Marketing Research, 18(1), 39-50. https://doi.org/10.1177/002224378101800104
  • Güven, S. (1999). Ailelerin satın alma sırasında çevre açısından dikkat ettikleri hususlar. Eğitim ve Bilim, 23(112), 67-74.
  • Habich-Sobiegalla, S., Kostka, G., & Anzinger, N. (2018). Electric vehicle purchase intentions of Chinese, Russian and Brazilian citizens: An international comparative study. Journal of Cleaner Production, 205, 188-200. https://doi.org/ 10.1016/j.jclepro.2018.08.318
  • Hair, J. F., Ringle, C. M., & Sarstedt, M. (2011). PLS-SEM: Indeed a silver bullet. Journal of Marketing Ttheory and Practice, 19(2), 139-152. https://doi.org/10.2753/MTP1069-6679190202
  • Hair, J. F., Risher, J. J., Sarstedt, M., & Ringle, C. M. (2019). When to use and how to report the results of PLS-SEM. European Business Review, 31(1), 2-24. https://doi.org/10.1108/EBR-11-2018-0203
  • Hair, J.F., Hult, G.T.M., Ringle, C.M., & Sarstedt, M. (2017), A Primer on partial least squares structural equation modeling (PLS-SEM), Sage Publications, Inc, Thousand Oaks, California.
  • Hair, J.F., Sarstedt, M., Hopkins, L. & Kuppelwieser, V.G. (2014). Partial least squares structural equation modeling (PLS-SEM): An emerging tool in business research. European Business Review, 26(2), 106-121. https://doi.org/10.1108/ EBR-10-2013-0128
  • Hair, J.J.F., Black, W.C., Babin, B.J., & Anderson, R.E. (2009).Multivariate data analysis (7th ed.), Pearson.
  • Han, L., Wang, S., Zhao, D., & Li, J. (2017). The intention to adopt electric vehicles: Driven by functional and non-functional values. Transportation Research Part A: Policy and Practice, 103, 185-197. https://doi.org/10.1016/j.tra.2017. 05.033
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There are 70 citations in total.

Details

Primary Language English
Subjects Consumer Behaviour, Consumer-Oriented Product or Service Development
Journal Section Research Article
Authors

Ceylan Bozpolat 0000-0002-9672-8308

Early Pub Date November 30, 2024
Publication Date November 30, 2024
Submission Date May 23, 2024
Acceptance Date August 20, 2024
Published in Issue Year 2024

Cite

APA Bozpolat, C. (2024). Estimating the Determinants of Consumers’ Electric Vehicle Purchase Intentions: Empirical Evidence from Türkiye. Current Research in Social Sciences, 10(2), 177-193. https://doi.org/10.30613/curesosc.1488966