Research Article
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Year 2018, Volume: 10 Issue: 2, 1 - 13, 01.06.2018

Abstract

References

  • Arshdeep, K., Sonia, K., & Karanbir, S. (2015), "To Study the Effect of Parental Involvement on Self Esteem in Indian Youth Players". 2(4).
  • Back, M. D., Stopfer, J. M., Vazire, S., Gaddis, S., Schmukle, S. C., Egloff, B., & Gosling, S. D. (2010), "Facebook Profiles Reflect Actual Personality, Not Self-Idealization", Psychological Science, 21(3), 372–374. https://doi.org/10.1177/0956797609360756
  • Barbopoulos, I., & Johansson, L. (2017), "The Consumer Motivation Scale : Development of a multi-dimensional and context-sensitive measure of consumption goals", Journal of Business Research, 76, 118–126. https://doi.org/10.1016/j.jbusres.2017.03.012
  • Baumeister, R. F., Campbell, J. D., Krueger, J. I., Vohs, K. D., Solomon, L. J., Rothblum, E. D., … Fend, H. a. (2013), "Mindfulness and Self-esteem: A Systematic Review. Personality and Individual Differences", 35(2), 213–240. https://doi.org/10.1007/s12671-015-0407-6
  • Bolton, R. N., Parasuraman, A., Hoefnagels, A., Migchels, N., Kabadayi, S., Gruber, T., … Solnet, D. (2013), "Understanding Generation Y and their use of social media : a review and research agenda", 24(3), 245–267. https://doi.org/10.1108/09564231311326987
  • Ferreira, C. (2016), "Social Media Performance Of User-Generated Content And Its Relationship With Conspicuous Consumption: Through The LensOf The Expectation Confirmation Theory ", Social Media.
  • Fotis, J. N. (2015), "The use of social media and its impacts on consumer behaviour : the context of holiday travel", The Use of Socialmedia and Its Impacts on Consumer Behaviour: The Context of Holiday Travel, (May), 1 – 405.
  • Gruzd, A., Wellman, B., & Takhteyev, Y. (2011,."Imagining Twitter as an Imagined Community. American Behavioral Scientist", 55(10), 1294–1318. https://doi.org/10.1177/0002764211409378
  • Jhaveri, A., & Anantharaman, A. (2016). "Royal India food retail : struggling to stay fresh", https://doi.org/10.1108/EEMCS-03-2016-0032
  • Kaus, W. (2013). "Conspicuous consumption and “race”: Evidence from South Africa", Journal of Development Economics, 100(1), 63–73. https://doi.org/10.1016/j.jdeveco.2012.07.004
  • Kotler, P., & Keller, K. L. (2016). Marketing Management (15th Globa). Edinburgh: Pearson Education, Inc.
  • Orth, U., & Robins, R. W. (2014). The Development of Self-Esteem. https://doi.org/10.1177/0963721414547414
  • S, J. C. M., Ph, D., Seo, S., & Assistant, P. D. (2017). ""International Journal of Hospitality Management Goodwill intended for whom ? Examining factors influencing conspicuous prosocial behavior on social media", International Journal of Hospitality Management, 60, 23–32. https://doi.org/10.1016/j.ijhm.2016.09.014
  • Schiffman, L. G., & Wisenblit, J. L. (2015). Consumer Behavior (Eleventh E). New Jersey: Pearson Education, Inc.
  • Setiono, S., Psikologi, F., & Soegijapranata, U. K. (2014). Hubungan Antara Self Esteem Dengan Perilaku Konsumtif Gadget.
  • Shane, M., & Von Glinov. (2015). Organizational Behavior : Emerging Knowledge, Global Reality (Global Edi). New: McGraw-Hill Education.
  • Sharma, R., & Jha, M. (2017). "Values in fl uencing sustainable consumption behaviour : Exploring the contextual relationship", Journal of Business Research, 76, 77–88. https://doi.org/10.1016/j.jbusres.2017.03.010
  • Sheldon, P., & Bryant, K. (2016), "Computers in Human Behavior Instagram : Motives for its use and relationship to narcissism and contextual age", Computers in Human Behavior, 58, 89–97. https://doi.org/10.1016/j.chb.2015.12.059
  • Sugiyono, P. D. (2017). Statistik Untuk Penelitian. Bandung: Alphabeta.
  • Taylor, D. G., & Strutton, D. (2016). "Does Facebook usage lead to conspicuous consumption ? The role of envy , narcissism and self-promotion".
  • Thoumrungroje, A. (2014). "The Influence of Social Media Intensity and EWOM on Conspicuous Consumption", Procedia - Social and Behavioral Sciences, 148(November 2012), 7–15. https://doi.org/10.1016/j.sbspro.2014.07.009
  • Truong, Y., & McColl, R. (2011)," Intrinsic motivations, self-esteem, and luxury goods consumption", Journal of Retailing and Consumer Services, 18(6), 555–561. https://doi.org/10.1016/j.jretconser.2011.08.004
  • Vogel, E., Rose, J. P., Roberts, L., Vogel, E. A., Rose, J. P., Roberts, L. R., & Eckles, K. (2014). "Social comparison , social media , and Social Comparison , Social Media , and Self-Esteem", (January). https://doi.org/10.1037/ppm0000047
  • Wang, Y., & Griskevicius, V. (2015). "Conspicuous Consumption, Relationships, and Rivals: Women’s Luxury Products as Signals to Other Women", 1–63.
  • Weatherford, R. (n.d.). The Role of Conspicuous Consumption in Branding and Positioning, 27–40.
  • Yenicioglu, B., & Suerdem, A. (2015). "Participatory New Product Development–A Framework for Deliberately Collaborative and Continuous Innovation Design", Procedia - Social and Behavioral Sciences, 195, 1443–1452. https://doi.org/10.1016/j.sbspro.2015.06.442

THE IMPACT OF SOCIAL MEDIA USAGE AND SELF-ESTEEM ON CONSPICUOUS CONSUMPTION: INSTAGRAM USER OF HIJABERS COMMUNITY BANDUNG MEMBER

Year 2018, Volume: 10 Issue: 2, 1 - 13, 01.06.2018

Abstract

This research is aimed at finding out the relationship between social media usage, self-esteem, and conspicuous consumption. Appearance of social media has changed the landscape of traditional conspicuous consumption theory, because all consumption has the possibility to be conspicuous consumption based on how individuals use social media. The Usage of social media can increase excessive self esteem. Social media can increase one’s self-esteem. It was revealed that social media usage and self-esteem had impact on conspicuous consumption in Instagram user of Hijabers Community Bandung. This research employed descriptive and verificative study through explanatory survey involving 200 respondents from the Hijabers Community Bandung member by using quota sampling technique. The data were analyzed by using multiple linear regression technique through SPSS 23.0 for Windows. The result indicated that social media usage and self-esteem had a high impact on conspicuous consumption. It also showed that Instagram users of Hijabers Community Bandung member were active social media users, which resulted in a high self-esteem and gave impact on their conspicuous consumption in Instagram.

References

  • Arshdeep, K., Sonia, K., & Karanbir, S. (2015), "To Study the Effect of Parental Involvement on Self Esteem in Indian Youth Players". 2(4).
  • Back, M. D., Stopfer, J. M., Vazire, S., Gaddis, S., Schmukle, S. C., Egloff, B., & Gosling, S. D. (2010), "Facebook Profiles Reflect Actual Personality, Not Self-Idealization", Psychological Science, 21(3), 372–374. https://doi.org/10.1177/0956797609360756
  • Barbopoulos, I., & Johansson, L. (2017), "The Consumer Motivation Scale : Development of a multi-dimensional and context-sensitive measure of consumption goals", Journal of Business Research, 76, 118–126. https://doi.org/10.1016/j.jbusres.2017.03.012
  • Baumeister, R. F., Campbell, J. D., Krueger, J. I., Vohs, K. D., Solomon, L. J., Rothblum, E. D., … Fend, H. a. (2013), "Mindfulness and Self-esteem: A Systematic Review. Personality and Individual Differences", 35(2), 213–240. https://doi.org/10.1007/s12671-015-0407-6
  • Bolton, R. N., Parasuraman, A., Hoefnagels, A., Migchels, N., Kabadayi, S., Gruber, T., … Solnet, D. (2013), "Understanding Generation Y and their use of social media : a review and research agenda", 24(3), 245–267. https://doi.org/10.1108/09564231311326987
  • Ferreira, C. (2016), "Social Media Performance Of User-Generated Content And Its Relationship With Conspicuous Consumption: Through The LensOf The Expectation Confirmation Theory ", Social Media.
  • Fotis, J. N. (2015), "The use of social media and its impacts on consumer behaviour : the context of holiday travel", The Use of Socialmedia and Its Impacts on Consumer Behaviour: The Context of Holiday Travel, (May), 1 – 405.
  • Gruzd, A., Wellman, B., & Takhteyev, Y. (2011,."Imagining Twitter as an Imagined Community. American Behavioral Scientist", 55(10), 1294–1318. https://doi.org/10.1177/0002764211409378
  • Jhaveri, A., & Anantharaman, A. (2016). "Royal India food retail : struggling to stay fresh", https://doi.org/10.1108/EEMCS-03-2016-0032
  • Kaus, W. (2013). "Conspicuous consumption and “race”: Evidence from South Africa", Journal of Development Economics, 100(1), 63–73. https://doi.org/10.1016/j.jdeveco.2012.07.004
  • Kotler, P., & Keller, K. L. (2016). Marketing Management (15th Globa). Edinburgh: Pearson Education, Inc.
  • Orth, U., & Robins, R. W. (2014). The Development of Self-Esteem. https://doi.org/10.1177/0963721414547414
  • S, J. C. M., Ph, D., Seo, S., & Assistant, P. D. (2017). ""International Journal of Hospitality Management Goodwill intended for whom ? Examining factors influencing conspicuous prosocial behavior on social media", International Journal of Hospitality Management, 60, 23–32. https://doi.org/10.1016/j.ijhm.2016.09.014
  • Schiffman, L. G., & Wisenblit, J. L. (2015). Consumer Behavior (Eleventh E). New Jersey: Pearson Education, Inc.
  • Setiono, S., Psikologi, F., & Soegijapranata, U. K. (2014). Hubungan Antara Self Esteem Dengan Perilaku Konsumtif Gadget.
  • Shane, M., & Von Glinov. (2015). Organizational Behavior : Emerging Knowledge, Global Reality (Global Edi). New: McGraw-Hill Education.
  • Sharma, R., & Jha, M. (2017). "Values in fl uencing sustainable consumption behaviour : Exploring the contextual relationship", Journal of Business Research, 76, 77–88. https://doi.org/10.1016/j.jbusres.2017.03.010
  • Sheldon, P., & Bryant, K. (2016), "Computers in Human Behavior Instagram : Motives for its use and relationship to narcissism and contextual age", Computers in Human Behavior, 58, 89–97. https://doi.org/10.1016/j.chb.2015.12.059
  • Sugiyono, P. D. (2017). Statistik Untuk Penelitian. Bandung: Alphabeta.
  • Taylor, D. G., & Strutton, D. (2016). "Does Facebook usage lead to conspicuous consumption ? The role of envy , narcissism and self-promotion".
  • Thoumrungroje, A. (2014). "The Influence of Social Media Intensity and EWOM on Conspicuous Consumption", Procedia - Social and Behavioral Sciences, 148(November 2012), 7–15. https://doi.org/10.1016/j.sbspro.2014.07.009
  • Truong, Y., & McColl, R. (2011)," Intrinsic motivations, self-esteem, and luxury goods consumption", Journal of Retailing and Consumer Services, 18(6), 555–561. https://doi.org/10.1016/j.jretconser.2011.08.004
  • Vogel, E., Rose, J. P., Roberts, L., Vogel, E. A., Rose, J. P., Roberts, L. R., & Eckles, K. (2014). "Social comparison , social media , and Social Comparison , Social Media , and Self-Esteem", (January). https://doi.org/10.1037/ppm0000047
  • Wang, Y., & Griskevicius, V. (2015). "Conspicuous Consumption, Relationships, and Rivals: Women’s Luxury Products as Signals to Other Women", 1–63.
  • Weatherford, R. (n.d.). The Role of Conspicuous Consumption in Branding and Positioning, 27–40.
  • Yenicioglu, B., & Suerdem, A. (2015). "Participatory New Product Development–A Framework for Deliberately Collaborative and Continuous Innovation Design", Procedia - Social and Behavioral Sciences, 195, 1443–1452. https://doi.org/10.1016/j.sbspro.2015.06.442
There are 26 citations in total.

Details

Primary Language English
Journal Section Articles
Authors

Bambang Widjajanta This is me

Syamsul Hadi Senen This is me

Masharyono Masharyono This is me

Lisnawati Lisnawati This is me

Claudita Putri Anggraeni This is me

Publication Date June 1, 2018
Submission Date January 1, 2018
Published in Issue Year 2018 Volume: 10 Issue: 2

Cite

APA Widjajanta, B., Senen, S. H., Masharyono, M., Lisnawati, L., et al. (2018). THE IMPACT OF SOCIAL MEDIA USAGE AND SELF-ESTEEM ON CONSPICUOUS CONSUMPTION: INSTAGRAM USER OF HIJABERS COMMUNITY BANDUNG MEMBER. International Journal of EBusiness and EGovernment Studies, 10(2), 1-13.
AMA Widjajanta B, Senen SH, Masharyono M, Lisnawati L, Anggraeni CP. THE IMPACT OF SOCIAL MEDIA USAGE AND SELF-ESTEEM ON CONSPICUOUS CONSUMPTION: INSTAGRAM USER OF HIJABERS COMMUNITY BANDUNG MEMBER. IJEBEG. June 2018;10(2):1-13.
Chicago Widjajanta, Bambang, Syamsul Hadi Senen, Masharyono Masharyono, Lisnawati Lisnawati, and Claudita Putri Anggraeni. “THE IMPACT OF SOCIAL MEDIA USAGE AND SELF-ESTEEM ON CONSPICUOUS CONSUMPTION: INSTAGRAM USER OF HIJABERS COMMUNITY BANDUNG MEMBER”. International Journal of EBusiness and EGovernment Studies 10, no. 2 (June 2018): 1-13.
EndNote Widjajanta B, Senen SH, Masharyono M, Lisnawati L, Anggraeni CP (June 1, 2018) THE IMPACT OF SOCIAL MEDIA USAGE AND SELF-ESTEEM ON CONSPICUOUS CONSUMPTION: INSTAGRAM USER OF HIJABERS COMMUNITY BANDUNG MEMBER. International Journal of eBusiness and eGovernment Studies 10 2 1–13.
IEEE B. Widjajanta, S. H. Senen, M. Masharyono, L. Lisnawati, and C. P. Anggraeni, “THE IMPACT OF SOCIAL MEDIA USAGE AND SELF-ESTEEM ON CONSPICUOUS CONSUMPTION: INSTAGRAM USER OF HIJABERS COMMUNITY BANDUNG MEMBER”, IJEBEG, vol. 10, no. 2, pp. 1–13, 2018.
ISNAD Widjajanta, Bambang et al. “THE IMPACT OF SOCIAL MEDIA USAGE AND SELF-ESTEEM ON CONSPICUOUS CONSUMPTION: INSTAGRAM USER OF HIJABERS COMMUNITY BANDUNG MEMBER”. International Journal of eBusiness and eGovernment Studies 10/2 (June 2018), 1-13.
JAMA Widjajanta B, Senen SH, Masharyono M, Lisnawati L, Anggraeni CP. THE IMPACT OF SOCIAL MEDIA USAGE AND SELF-ESTEEM ON CONSPICUOUS CONSUMPTION: INSTAGRAM USER OF HIJABERS COMMUNITY BANDUNG MEMBER. IJEBEG. 2018;10:1–13.
MLA Widjajanta, Bambang et al. “THE IMPACT OF SOCIAL MEDIA USAGE AND SELF-ESTEEM ON CONSPICUOUS CONSUMPTION: INSTAGRAM USER OF HIJABERS COMMUNITY BANDUNG MEMBER”. International Journal of EBusiness and EGovernment Studies, vol. 10, no. 2, 2018, pp. 1-13.
Vancouver Widjajanta B, Senen SH, Masharyono M, Lisnawati L, Anggraeni CP. THE IMPACT OF SOCIAL MEDIA USAGE AND SELF-ESTEEM ON CONSPICUOUS CONSUMPTION: INSTAGRAM USER OF HIJABERS COMMUNITY BANDUNG MEMBER. IJEBEG. 2018;10(2):1-13.