CSR LEVEL OF NGO’S FINANCIAL TARGET GROUPS AND ITS IMPACT ON NGO’S SUSTAINABLE DEVELOPMENT – RESEARCH STUDY FROM NGO IBEC CENTER, SERBIA

Abstract

Aims of Non Government Organizations (NGO’s) in developed countries are sometimes similar or the same with NGO’s in undeveloped countries, but financial resources, possibilities for strategic development, public acceptance of new-democratic approaches, public knowledge and awareness regarding NGO’s purpose is quite different. Financial target groups (FTG’s) of NGO’s are organizations whose role and purpose regarding Corporate Social Responsibility (CSR) is to grant funds for realization of different goals which they support over NGO’s with high expertise in required field. The aim of this paper is to present the CSR level of NGO’s FTG’s by measuring their response on different actions initiated by NGO and how that frequency of responses, positive and negative, influence on NGO’s sustainable development (SD) in highly turbulent economical and political environment

Keywords

• Non Government Organization, Target Groups, Corporate Social Responsibility, Sustainable development

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