Sustainability Criteria for the Malaysia Homestay Programme

Volume: 6 Number: 7 August 1, 2016
  • Maznah Mat Kasim
  • Kalsom Kayat
  • Razamin Ramli
  • Rohaini Ramli
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International Review of Management and Marketing
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Sustainability Criteria for the Malaysia Homestay Programme

Abstract

This article is based on a study that was carried out to identify all the relevant sustainability criteria for the Malaysia Homestay Programmes. The purpose of the study was to come up with the criteria which can be used by the operators to rate their services and to promote their homestays. Once the criteria are identified, they are ranked in order to discover the priority of each of the criteria. The ranking was calculated using two methods which are Modified Pairwise Comparison method and rank order centroid (ROC) method. Twelve criteria were identified as the Malaysia Homestay Programme sustainability criteria. The study established that the programmes’ ‘commitment’, ‘organizational management and ‘cooperative effect’ are found to be ranked as the three most important criteria while ‘maintenance’, ‘hospitality’, and ‘networking’ are ranked as the three least important criteria.

Keywords

Details

Primary Language

English

Subjects

-

Journal Section

-

Authors

Maznah Mat Kasim This is me

Kalsom Kayat This is me

Razamin Ramli This is me

Rohaini Ramli This is me

Publication Date

August 1, 2016

Submission Date

August 1, 2016

Acceptance Date

-

Published in Issue

Year 2016 Volume: 6 Number: 7

IZ

https://izlik.org/JA38ZY44EA

Cite

RIS / Bibtex
APA
Kasim, M. M., Kayat, K., Ramli, R., & Ramli, R. (2016). Sustainability Criteria for the Malaysia Homestay Programme. International Review of Management and Marketing, 6(7), 250-255. https://izlik.org/JA38ZY44EA
AMA
1.Kasim MM, Kayat K, Ramli R, Ramli R. Sustainability Criteria for the Malaysia Homestay Programme. IRMM. 2016;6(7):250-255. https://izlik.org/JA38ZY44EA
Chicago
Kasim, Maznah Mat, Kalsom Kayat, Razamin Ramli, and Rohaini Ramli. 2016. “Sustainability Criteria for the Malaysia Homestay Programme”. International Review of Management and Marketing 6 (7): 250-55. https://izlik.org/JA38ZY44EA.
EndNote
Kasim MM, Kayat K, Ramli R, Ramli R (August 1, 2016) Sustainability Criteria for the Malaysia Homestay Programme. International Review of Management and Marketing 6 7 250–255.
IEEE
[1]M. M. Kasim, K. Kayat, R. Ramli, and R. Ramli, “Sustainability Criteria for the Malaysia Homestay Programme”, IRMM, vol. 6, no. 7, pp. 250–255, Aug. 2016, [Online]. Available: https://izlik.org/JA38ZY44EA
ISNAD
Kasim, Maznah Mat - Kayat, Kalsom - Ramli, Razamin - Ramli, Rohaini. “Sustainability Criteria for the Malaysia Homestay Programme”. International Review of Management and Marketing 6/7 (August 1, 2016): 250-255. https://izlik.org/JA38ZY44EA.
JAMA
1.Kasim MM, Kayat K, Ramli R, Ramli R. Sustainability Criteria for the Malaysia Homestay Programme. IRMM. 2016;6:250–255.
MLA
Kasim, Maznah Mat, et al. “Sustainability Criteria for the Malaysia Homestay Programme”. International Review of Management and Marketing, vol. 6, no. 7, Aug. 2016, pp. 250-5, https://izlik.org/JA38ZY44EA.
Vancouver
1.Maznah Mat Kasim, Kalsom Kayat, Razamin Ramli, Rohaini Ramli. Sustainability Criteria for the Malaysia Homestay Programme. IRMM [Internet]. 2016 Aug. 1;6(7):250-5. Available from: https://izlik.org/JA38ZY44EA