BibTex RIS Cite

Year 2016, Volume: 6 Issue: 7, 116 - 120, 01.08.2016

Azilah Kasim Levent Altinay

Abstract

How Does Firm Strategy Affect the Relationship between Entrepreneurial Strategic Orientation and Firm Growth? A Preliminary Analysis on Small and Medium Size Hotels in Peninsular Malaysia

Year 2016, Volume: 6 Issue: 7, 116 - 120, 01.08.2016

Azilah Kasim Levent Altinay

Abstract

This paper presents a preliminary analysis on how firm strategy affects the relationship between entrepreneurial strategic orientation and firm growth within the context of small and medium size hotels in Peninsular Malaysia. The hypotheses were tested using 254 completed questionnaires from hotel representatives at managerial level. Regression analysis results showed that the hypothesis on positive effect of entrepreneurial orientation on growth of small and medium size hotels could not be accepted. On the other hand, the hypothesis on the moderating effect of firm strategy on the relationship between entrepreneurial orientation and growth of small and medium size hotels was confirmed. Based on the findings, several implications are proposed.

Keywords

Firm Strategy Entrepreneurial Orientation Firm Growth

There are 0 citations in total.

Details

Other ID JA66NY87FP
Journal Section Research Article
Authors

Azilah Kasim This is me

Levent Altinay This is me

Publication Date August 1, 2016
Published in Issue Year 2016 Volume: 6 Issue: 7

Cite

APA Kasim, A., & Altinay, L. (2016). How Does Firm Strategy Affect the Relationship between Entrepreneurial Strategic Orientation and Firm Growth? A Preliminary Analysis on Small and Medium Size Hotels in Peninsular Malaysia. International Review of Management and Marketing, 6(7), 116-120.
AMA Kasim A, Altinay L. How Does Firm Strategy Affect the Relationship between Entrepreneurial Strategic Orientation and Firm Growth? A Preliminary Analysis on Small and Medium Size Hotels in Peninsular Malaysia. IRMM. August 2016;6(7):116-120.
Chicago Kasim, Azilah, and Levent Altinay. “How Does Firm Strategy Affect the Relationship Between Entrepreneurial Strategic Orientation and Firm Growth? A Preliminary Analysis on Small and Medium Size Hotels in Peninsular Malaysia”. International Review of Management and Marketing 6, no. 7 (August 2016): 116-20.
EndNote Kasim A, Altinay L (August 1, 2016) How Does Firm Strategy Affect the Relationship between Entrepreneurial Strategic Orientation and Firm Growth? A Preliminary Analysis on Small and Medium Size Hotels in Peninsular Malaysia. International Review of Management and Marketing 6 7 116–120.
IEEE A. Kasim and L. Altinay, “How Does Firm Strategy Affect the Relationship between Entrepreneurial Strategic Orientation and Firm Growth? A Preliminary Analysis on Small and Medium Size Hotels in Peninsular Malaysia”, IRMM, vol. 6, no. 7, pp. 116–120, 2016.
ISNAD Kasim, Azilah - Altinay, Levent. “How Does Firm Strategy Affect the Relationship Between Entrepreneurial Strategic Orientation and Firm Growth? A Preliminary Analysis on Small and Medium Size Hotels in Peninsular Malaysia”. International Review of Management and Marketing 6/7 (August 2016), 116-120.
JAMA Kasim A, Altinay L. How Does Firm Strategy Affect the Relationship between Entrepreneurial Strategic Orientation and Firm Growth? A Preliminary Analysis on Small and Medium Size Hotels in Peninsular Malaysia. IRMM. 2016;6:116–120.
MLA Kasim, Azilah and Levent Altinay. “How Does Firm Strategy Affect the Relationship Between Entrepreneurial Strategic Orientation and Firm Growth? A Preliminary Analysis on Small and Medium Size Hotels in Peninsular Malaysia”. International Review of Management and Marketing, vol. 6, no. 7, 2016, pp. 116-20.
Vancouver Kasim A, Altinay L. How Does Firm Strategy Affect the Relationship between Entrepreneurial Strategic Orientation and Firm Growth? A Preliminary Analysis on Small and Medium Size Hotels in Peninsular Malaysia. IRMM. 2016;6(7):116-20.