MOTIVATION TOWARD THE EXTENSION OF ORGANIC RICE PRODUCTION IN NORTHEAST THAILAND

Year 2017, , 1 - 7, 30.03.2017

Opal Suwunnamek Poramate Asawaruangpipop

https://doi.org/10.17261/Pressacademia.2017.380

Abstract

Purpose- Organic
rice growers have continued their lives and organic agriculture way of
production firmly, although there is a common way of rice production by using
chemical fertilizers and pesticides in Thailand. Movtivation of these organic
growers will be explored for concerned organizations to encourage more organic
production in the country. Surin and Yasothon provinces were the study area as
there is a large number of organic rice production in these 2 provinces.

Methodology- Descriptive
and quantitative analysis by Multiple regression analysis are applied.

Findings- The results
showed that the most influential factors that motivated organic production was
due to farmer’s opinion that organic agriculture is the way of sustainable
production mode, a good relationship within the household and no excessive
resources compared with chemicals. In addition, government support, health
concern, organic being the new production trend, and cost reduction were also
statistically significant factors.

Conclusion- Facilitation
from concerned organizations to motivate farmers to extend their production
area from these factors are recommended. 

Keywords

Motivation, organic rice, Surin and Yasothon, Thailand, multiple regression analysis

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