Amaç- Zamanlamanın özellikle önemli olduğu lojistik gibi sektörlerde esneklik kavramı ayrıca bir önem kazanmaktadır. Bu çalışmada, esnekliğin 4’üncü Taraf Lojistik işletmeleri üzerinde olan etkileri DHL vakası ile incelenmiştir.
Yöntem- Esnekliğe yönelik özel uygulamaları olan bir işletme ile yapılan vaka çalışması sonucunda veriler toplanmıştır.
Bulgular- Esnekliği arttırmayı amaçlayan lojistik işletmeleri, esnekliğe yönelik özel uyarı uygulamaları ile müşteri memnuniyetini arttırarak yeni ve daha güçlü müşteri tabanı oluşturabilmektedir.
Sonuç- Esnekliğe yönelik sistemler, zaman odaklı endüstriler ve bu endüstrilerin tedarik zincirlerini yöneten 4’üncü Taraf Lojistik işletmeleri için bir zorunluluktur. Tedarik zinciri esnekliğini arttırarak 4’üncü Taraf Lojistik işletmeler müşterileri için katma değer yaratmaktadır
Purpose- In sectors such as logistics where scheduling is Tarafcularly important, the concept of resilience also gains importance. In this study, how resilience measures affect 4’üncü Taraf Lojistik companies examined through DHL case.
Methodology- As a result of case study with a company with special applications for resilience, data were collected.
Findings- Logistics companies aiming to increase resilience can create new and stronger customer base by increasing customer satisfaction with special warning applications for resilience.
Conclusion- Resilience systems are essential for time-driven industries and for 4’üncü Taraf Lojistik companies that are managing supply chain activities for these type of industries. By improving resilience, 4’üncü Taraf Lojistik companies create value for the companies.
Primary Language | English |
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Journal Section | Articles |
Authors | |
Publication Date | December 30, 2018 |
Published in Issue | Year 2018 |
Journal of Management,
Marketing and Logistics (JMML) is a scientific, academic, double blind peer-reviewed,
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the areas of management, marketing, logistics, supply chain management,
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