RHETORIC AND STYLISTICS IN THE FUNCTION OF EFFECTIVE COMMUNICATION

Year 2018, , 497 - 502, 10.01.2019

Albina Pajo

https://doi.org/10.26809/joa.2018548659

Abstract

Generally
speaking there are two basic considerations related to the definitions given to
the word style.

Firstly,
the term style is used as an evaluation indicator, thus it is commonly used in
syntagmatic relations such as; explicit style, fluent style, energetic style,
plethoric style, dynamic style etc. Based on different and abundant uses of
this word, sometimes there is a call for a perfect replacement with the word
rhetoric. 

Secondly,
the style is always regarded as a reflection of an author’s individuality and
the term rhetoric is associated with the concept ethos, revealing the author’s
character.

Stylistics
analyses human language as namely related to communication, individual and
social requirements, its actual functional usage, practical and vivid more than
an abstraction. It also exploits language usage as a second organization
construction.  While rhetoric provides
necessary and obligatory devices for approach which would indispensably
generate qualitative literary works, contemporary stylistics aims at describing
relevant devices and approaches of linguistics  
expression which are considered as necessary properties for specific
works. Both rhetoric and stylistics, using language properties as fundamental
code, contribute at shaping effective communication giving individual nuances
and stylistic values. The aim of this paper is to analyze issues related to
strategy, style, written expressiveness, ambiguity, as well as to display the
similarities and differences between these linguistics disciplines.

Keywords

stylistics, rhetoric, communication, style, written expressiveness

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