THE POWER OF COMMUNİCATİON İN CREATİNG AWARENESS

Year 2018, , 653 - 660, 10.01.2019

Engin Çağlak

https://doi.org/10.26809/joa.2018548677

Abstract

In
the age of communication, information is bombarded, and every day small
information is received. To create awareness among so much information
pollution is seen as a serious issue. The good things for the future are lost
among the masses of information. On the other hand, social orientation or
perception operations are also used for misinformation purposes and covering up
reality. On the other hand, social responsibility projects are carried out in
many corners of the world to solve socio-economic problems. It is possible to
increase the awareness of such projects to wider masses and areas and to use
the communication channels correctly.

In
this study, it is aimed to show how awareness is created by communication. The
importance of the study is that these projects can be used more effectively and
effectively with communication. Literature survey, field studies and
questionnaire were conducted in the study. Evren was limited to Çanakkale and
random sample was chosen.

As a
result, it has been tried to reveal the power of communication in order for
social responsibility projects to be effective and more effective and to raise
awareness

Keywords

Communication, Social Responsibility, Awareness, Social Media, News.

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