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Platform Enterprises: Rethinking The Role Of Digital Platforms As Quasi-Governmental Institutions In The Age Of Digital Governance

Year 2025, Volume: 10 Issue: 2, 473 - 482

Abstract

As digital platforms increasingly mediate the provision of basic public services, their role is transforming from commercial intermediaries to semi-public infrastructures. This paper examines this transformation through the case of Alipay in China. Although Alipay is a privately owned platform, it is now widely used in many areas such as social security payments, access to healthcare, legal transactions and public services. In this context, a key question is whether such platforms should still be regulated according to traditional private enterprise frameworks or whether their public functions require a new regulatory approach. Drawing on the framework of governance theory, public value theory and infrastructure studies, this paper develops the Digital Semi-Publicity Model, which positions platforms such as Alipay as semi-public enterprises that are privately owned but functionally public. The findings reveal an urgent need for hybrid regulatory models that combine market-based oversight and public accountability principles. This study contributes to current debates on platform governance, digital sovereignty and the restructuring of state capacity in the digital age.

References

  • Aristovnik, A., Murko, E., & Ravšelj, D. (2022). From Neo-Weberian to Hybrid Governance Models in Public Administration: Differences between State and Local Self-Government. Administrative Sciences 12: 26. https://doi.org/10.3390/ admsci12010026
  • Bozeman, B. (1987). All Organizations Are Public: Bridging Public and Private Organizational Theories. Jossey-Bass.
  • Crawford, K. (2021). The atlas of AI: Power, politics, and the planetary costs of artificial intelligence. Yale University Press.
  • Creemers, R. (2018). China’s Social Credit System: An Evolving Practice of Control. SSRN. https://www.iberchina.org/files/2018/social_credit_china.pdf
  • European Commission, (2022). Regulation (EU) 2022/2065 of the European Parliament and of the Council of 19 October 2022 on a Single Market For Digital Services and amending Directive 2000/31/EC (Digital Services Act). https://eur-lex.europa.eu/legal-content/EN/TXT/?uri=CELEX%3A32022R2065
  • Ferrari, V. (2023). Money after money: Disassembling value/information infrastructures (PhD Thesis). Amsterdam University of Applied Sciences. https://dare.uva.nl/search?identifier=30904422-2233-4400-bc5f-e7971b33f758
  • Gjaltema, J., Biesbroek, R., & Termeer, K. (2020). From government to governance… to meta-governance: a systematic literature review. Public management review, 22(12), 1760-1780.
  • Gong, X., Zhang, H., & Zhang, J. (2024). Digital wallet, happy heart: An analysis based on the economic–social–environmental perspective. Journal of Theoretical and Applied Electronic Commerce Research, 19(2), 1222-1242.
  • Maurer, B. (2012). Mobile money: Communication, consumption and change in the payments space. Journal of Development Studies, 48(5), 589-604.
  • Mayer, M., & Nock, P. J. (2025). Digital fragmentations, technological sovereignty and new perspectives on the global digital political economy. Global political economy, 4(1), 2-13.
  • Mokhammad, A. (2025). Networks as part of strategy design for digital platform development in China. BRICS Journal of Economics, 6(1), 73–90. https://doi.org/10.3897/brics-econ.6.e136888
  • Moore, M. H. (1995). Creating Public Value: Strategic Management in Government. Cambridge, Mass: Harvard University Press.
  • Perevoshchikova, E. (2020). Open banking and competition in the payment markets: Access regulations as a remedial blueprint (PhD Thesis). University of Southampton. https://eprints.soton.ac.uk/456858/1/PhD_thesis_EPerevoshchikova_with_amendments.pdf
  • Plantin, J. C., Lagoze, C., Edwards, P. N., & Sandvig, C. (2018). Infrastructure studies meet platform studies in the age of Google and Facebook. New media & society, 20(1), 293-310.
  • Plantin, J. C., & Punathambekar, A. (2019). Digital media infrastructures: pipes, platforms, and politics. Media, culture & society, 41(2), 163-174.
  • Rao, U., & Nair, V. (2019). Aadhaar: governing with biometrics. South Asia: Journal of South Asian Studies, 42(3), 469-481.
  • Rhodes, R. A. W. (1996). The new governance: governing without government. Political studies, 44(4), 652-667.
  • Srnicek, N. (2017). Platform Capitalism. Polity Press.
  • Sun, Y., & Wang, W. Y. (2022). Governing with health code: Standardising China's data network systems during COVID‐19. Policy & Internet, 14(3), 673-689.
  • World Bank (2024). Digital Progress and Trends Report 2023. Washington. https://documents1.worldbank.org/curated/en/099031924192524293/pdf/P180107173682d0431bf651fded74199f10.pdf
  • Zhu, C., & Chu, J. (2023). The impact of chinese big tech on the traditional financial market: evidence from Ant Group. Electronic Commerce Research, 1-27.
  • Zuboff, S. (2019). The Age of Surveillance Capitalism – The Fight for a Human Future at the New Frontier of Power. PublicAffairs. New York.

Platform Girişimleri: Dijital Yönetişim Çağında Dijital Platformların Yarı-Kamusal Kurumlar Olarak Rolünü Yeniden Düşünmek

Year 2025, Volume: 10 Issue: 2, 473 - 482

Abstract

Dijital platformlar giderek daha fazla temel kamu hizmetlerinin sunumuna aracılık ettikçe, rolleri ticari aracılardan yarı-kamusal altyapılara doğru dönüşmektedir. Bu çalışma, Çin'deki Alipay örneği üzerinden bu dönüşümü incelemektedir. Alipay, özel mülkiyete sahip bir platform olmasına rağmen, günümüzde sosyal güvenlik ödemeleri, sağlık hizmetlerine erişim, hukuki işlemler ve kamu hizmetleri gibi pek çok alanda yaygın şekilde kullanılmaktadır. Bu bağlamda, temel sorulardan biri, bu tür platformların hâlâ geleneksel özel girişim çerçevelerine göre mi düzenlenmesi gerektiği, yoksa kamusal işlevleri nedeniyle yeni bir düzenleyici yaklaşım mı gerektirdiğidir. Yönetişim teorisi, kamusal değer teorisi ve altyapı çalışmaları çerçevesinden hareketle bu makale, Alipay gibi platformları özel mülkiyete sahip fakat işlevsel olarak kamusal olan yarı-kamusal girişimler olarak konumlandıran Dijital Yarı-Kamusallık Modelini geliştirmektedir. Bulgular, piyasa temelli denetim ile kamusal hesap verebilirlik ilkelerini birleştiren hibrit düzenleyici modellere acil ihtiyaç olduğunu ortaya koymaktadır. Bu çalışma, platform yönetişimi, dijital egemenlik ve dijital çağda devlet kapasitesinin yeniden yapılandırılması konularındaki güncel tartışmalara katkı sunmaktadır.

References

  • Aristovnik, A., Murko, E., & Ravšelj, D. (2022). From Neo-Weberian to Hybrid Governance Models in Public Administration: Differences between State and Local Self-Government. Administrative Sciences 12: 26. https://doi.org/10.3390/ admsci12010026
  • Bozeman, B. (1987). All Organizations Are Public: Bridging Public and Private Organizational Theories. Jossey-Bass.
  • Crawford, K. (2021). The atlas of AI: Power, politics, and the planetary costs of artificial intelligence. Yale University Press.
  • Creemers, R. (2018). China’s Social Credit System: An Evolving Practice of Control. SSRN. https://www.iberchina.org/files/2018/social_credit_china.pdf
  • European Commission, (2022). Regulation (EU) 2022/2065 of the European Parliament and of the Council of 19 October 2022 on a Single Market For Digital Services and amending Directive 2000/31/EC (Digital Services Act). https://eur-lex.europa.eu/legal-content/EN/TXT/?uri=CELEX%3A32022R2065
  • Ferrari, V. (2023). Money after money: Disassembling value/information infrastructures (PhD Thesis). Amsterdam University of Applied Sciences. https://dare.uva.nl/search?identifier=30904422-2233-4400-bc5f-e7971b33f758
  • Gjaltema, J., Biesbroek, R., & Termeer, K. (2020). From government to governance… to meta-governance: a systematic literature review. Public management review, 22(12), 1760-1780.
  • Gong, X., Zhang, H., & Zhang, J. (2024). Digital wallet, happy heart: An analysis based on the economic–social–environmental perspective. Journal of Theoretical and Applied Electronic Commerce Research, 19(2), 1222-1242.
  • Maurer, B. (2012). Mobile money: Communication, consumption and change in the payments space. Journal of Development Studies, 48(5), 589-604.
  • Mayer, M., & Nock, P. J. (2025). Digital fragmentations, technological sovereignty and new perspectives on the global digital political economy. Global political economy, 4(1), 2-13.
  • Mokhammad, A. (2025). Networks as part of strategy design for digital platform development in China. BRICS Journal of Economics, 6(1), 73–90. https://doi.org/10.3897/brics-econ.6.e136888
  • Moore, M. H. (1995). Creating Public Value: Strategic Management in Government. Cambridge, Mass: Harvard University Press.
  • Perevoshchikova, E. (2020). Open banking and competition in the payment markets: Access regulations as a remedial blueprint (PhD Thesis). University of Southampton. https://eprints.soton.ac.uk/456858/1/PhD_thesis_EPerevoshchikova_with_amendments.pdf
  • Plantin, J. C., Lagoze, C., Edwards, P. N., & Sandvig, C. (2018). Infrastructure studies meet platform studies in the age of Google and Facebook. New media & society, 20(1), 293-310.
  • Plantin, J. C., & Punathambekar, A. (2019). Digital media infrastructures: pipes, platforms, and politics. Media, culture & society, 41(2), 163-174.
  • Rao, U., & Nair, V. (2019). Aadhaar: governing with biometrics. South Asia: Journal of South Asian Studies, 42(3), 469-481.
  • Rhodes, R. A. W. (1996). The new governance: governing without government. Political studies, 44(4), 652-667.
  • Srnicek, N. (2017). Platform Capitalism. Polity Press.
  • Sun, Y., & Wang, W. Y. (2022). Governing with health code: Standardising China's data network systems during COVID‐19. Policy & Internet, 14(3), 673-689.
  • World Bank (2024). Digital Progress and Trends Report 2023. Washington. https://documents1.worldbank.org/curated/en/099031924192524293/pdf/P180107173682d0431bf651fded74199f10.pdf
  • Zhu, C., & Chu, J. (2023). The impact of chinese big tech on the traditional financial market: evidence from Ant Group. Electronic Commerce Research, 1-27.
  • Zuboff, S. (2019). The Age of Surveillance Capitalism – The Fight for a Human Future at the New Frontier of Power. PublicAffairs. New York.
There are 22 citations in total.

Details

Primary Language English
Subjects International Corporation, Technology Management, Institutional Governance
Journal Section Research Article
Authors

Kaan Yiğenoğlu 0000-0002-1961-6601

Celal Kızıldere 0000-0001-9904-0472

Early Pub Date December 8, 2025
Publication Date December 13, 2025
Submission Date June 22, 2025
Acceptance Date December 8, 2025
Published in Issue Year 2025 Volume: 10 Issue: 2

Cite

APA Yiğenoğlu, K., & Kızıldere, C. (2025). Platform Enterprises: Rethinking The Role Of Digital Platforms As Quasi-Governmental Institutions In The Age Of Digital Governance. JOEEP: Journal of Emerging Economies and Policy, 10(2), 473-482.

JOEEP is published as two issues per year June and December and all publication policies and processes are conducted according to the international standards. JOEEP accepts and publishes the research articles in the fields of economics, political economy, fiscal economics, applied economics, business economics, labour economics and econometrics. JOEEP, without depending on any institution or organization, is a non-profit journal that has an International Editorial Board specialist on their fields. All “Publication Process” and “Writing Guidelines” are explained in the related title and it is expected from authors to Show a complete match to the rules. JOEEP is an open Access journal.