The Influences of the Interactive Systems on Museum Visitors’ Experience: A Comparative Study from Turkey

Year 2019, Volume: 2 Issue: 1, 27 - 38, 28.06.2019

Sebahattin Emre Dilek Mustafa Doğan Gülriz Kozbe

Abstract

To the effect, technologically advanced interactive
systems, settled in modern-day museums research new ways to offer a positive
experience to the visitors and encourage them to return, using modern
communication and learning tools. This paper examines user interaction
applications of a recent digital cultural heritage exploration project
concerning of the most popular three museums (Mardin, Şanlıurfa, Gaziantep
Museums) that are located in different cities of the southeast region of Turkey.
The project aims at enriching the visitor experiences through modern digital
technologies. Main modules include 3D scanning of the artifacts, information
screens and mobile interaction with Augmented Reality (AR). In this paper, it
is explored and compared the visitor perceptions and experiences for three
museums. For this purpose, two scales were used for data collection. In
accordance with the first aim of the study, the scale adapted by Chung, Han
& Joun (2015) which is to explain visitors’ acceptance of based on the
interactive systems. Secondly, Lee & Smith’s (2015) multiple-item scale was
used to measure tourists’ visiting experiences at the selected museums.
Moreover, the findings explain the influences of interactive applications on visitor
experiences according to the museums and comparatively. The study supports that
the interactive systems provide a functional role to learn about the heritage and
manifest important practical implications for museums in relation to
interactive systems.

Keywords

Museum, interactive systems, augmented reality, visitor experience, Turkey

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