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KAHVE KULLANIMININ PERFORMANSA ETKİSİ THE EFFECT OF COFFEE USE ON PERFORMANCE

Year 2019, Issue: 19, 177 - 185, 01.04.2019

Abstract

Bu çalışmanın amacı, performans artırıcı içeceklerden biri olan kahvenin insan hayatındaki önemini ortaya koymaktır. Turizm işletmeleri arasında oldukça yüksek paya sahip olan otellerde performans yönetimi kapsamında araştırmanın temel amacı, Antalya ilinde faaliyetlerini sürdüren 5 yıldızlı otellerin performans yönetimlerinin çalışan performanslarını artırmada kahvenin etkilerinin belirlenmesinde otel çalışanlarının görüşlerinin belirlenmesidir. Bu amaçla Antalya’daki 5 yıldızlı otellerin çalışanları ile yüz yüze görüşülerek hazırlanan anket formu uygulanmıştır. Anket formunda toplam 15 adet soru bulunmaktadır. Veri analizleri SPSS 24.0 paket programı ile gerçekleştirilmiştir. Analiz sonuçları Antalya ilindeki 5 yıldızlı otellerin çalışanlarının performans artışlarında kahve kullanımlarının oldukça yüksek olduğunu ortaya koymuştur. Bununla birlikte özellikle diğer sektörlerde de kahve kullanımı ve performans konularında çalışmalar yapılması önerilmektedir.

References

  • Akarçay, E. (2012). “Kah Kahvehane Kah Cafe: An Institutional Introduction to the Consump- tion of Coffee in a Globalizing Eskişehir”. Galatasaray University Journal of Communi- cation, 2: 182-202.
  • Alyakut, Ö. (2017). “Social Media Usage of Coffee Brands in the Context of Integrated Marke- ting Communication”. Afyon Kocatepe University Journal of Social Sciences, 19 (2): 209- 234.
  • Kim, H. (2008). “Importance-Performance Analysis of Service Quality in Campus Specialty Cof- fee Shop”. J Korean Soc Food Sci Nutr, 37 (8): 1069-1078.
  • Ko, W. and Chiu, C. P. (2008). Relationship The Relationships Between Brand Attitude, Custo- mers ’Satisfaction and Revisiting Intentions of the University Students-A Case Study of Coffee Chain Stores in Taiwan”. Journal of Foodservice Business Research, 11 (1): 79-95.
  • Moldvaer, A. (2015). Passion for coffee. (trans. N. Mestci). Ntv Publications, Istanbul.
  • Nadiri, H. and Gunay, G. N. (2013). “An Empirical Study to Diagnose the Outcomes of Custo- mers' Experiences in Trendy Coffee Shops”. Journal of Business Economics and Mana- gement, 14 (1): 22-53.
  • Pendergrast, M. (1999). The History of Coffee and How it Transformed our World. Perseus Bo- oks Group, New York.
  • Smith, W. G. and Topik, S. (2003). The Global Coffee Economy In Africa, Asia And Latin Ameri- ca. Cambridge University Press, New York.
  • Tucker, M. C. (2011). Coffee Culture; Local Experiences, Global Connections. Routledge, New York.
  • Yan, M. and Li, Q. (2016). Consumer Behavior in Coffee Drinking: Comparison between Chine- se and Swedish University Students. University of Gavle, Sweden.

THE EFFECT OF COFFEE USE ON PERFORMANCE KAHVE KULLANIMININ PERFORMANSA ETKİSİ

Year 2019, Issue: 19, 177 - 185, 01.04.2019

Abstract

The aim of this study is to reveal the importance of coffee as one of the performance enhancing beverages in human life. The main purpose of the research in the scope of performance management in the hotels which have a very high share among the tourism enterprises is to determine the opinions of the hotel employees in determining the effects of coffee in increasing the performance of the performance management of the 5 star hotels operating in the province of Antalya. For this purpose, a questionnaire which was prepared by face to face interview with the employees of 5 star hotels in Antalya was applied. There are a total of 15 questions in the questionnaire form. Data analysis was performed with SPSS 24.0 package program. The results of the analysis revealed that the use of coffee in the 5-star hotels in the province of Antalya is quite high. In addition, it is recommended that studies on coffee use and performance should be carried out especially in other sectors.

References

  • Akarçay, E. (2012). “Kah Kahvehane Kah Cafe: An Institutional Introduction to the Consump- tion of Coffee in a Globalizing Eskişehir”. Galatasaray University Journal of Communi- cation, 2: 182-202.
  • Alyakut, Ö. (2017). “Social Media Usage of Coffee Brands in the Context of Integrated Marke- ting Communication”. Afyon Kocatepe University Journal of Social Sciences, 19 (2): 209- 234.
  • Kim, H. (2008). “Importance-Performance Analysis of Service Quality in Campus Specialty Cof- fee Shop”. J Korean Soc Food Sci Nutr, 37 (8): 1069-1078.
  • Ko, W. and Chiu, C. P. (2008). Relationship The Relationships Between Brand Attitude, Custo- mers ’Satisfaction and Revisiting Intentions of the University Students-A Case Study of Coffee Chain Stores in Taiwan”. Journal of Foodservice Business Research, 11 (1): 79-95.
  • Moldvaer, A. (2015). Passion for coffee. (trans. N. Mestci). Ntv Publications, Istanbul.
  • Nadiri, H. and Gunay, G. N. (2013). “An Empirical Study to Diagnose the Outcomes of Custo- mers' Experiences in Trendy Coffee Shops”. Journal of Business Economics and Mana- gement, 14 (1): 22-53.
  • Pendergrast, M. (1999). The History of Coffee and How it Transformed our World. Perseus Bo- oks Group, New York.
  • Smith, W. G. and Topik, S. (2003). The Global Coffee Economy In Africa, Asia And Latin Ameri- ca. Cambridge University Press, New York.
  • Tucker, M. C. (2011). Coffee Culture; Local Experiences, Global Connections. Routledge, New York.
  • Yan, M. and Li, Q. (2016). Consumer Behavior in Coffee Drinking: Comparison between Chine- se and Swedish University Students. University of Gavle, Sweden.
There are 10 citations in total.

Details

Primary Language Turkish
Journal Section Research Article
Authors

Mustafa Tandoğan This is me

Publication Date April 1, 2019
Published in Issue Year 2019 Issue: 19

Cite

APA Tandoğan, M. (2019). KAHVE KULLANIMININ PERFORMANSA ETKİSİ THE EFFECT OF COFFEE USE ON PERFORMANCE. Kesit Akademi Dergisi(19), 177-185.