The Effect of Digital Transformation on Employee Performance

Year 2024, Volume: 1 Issue: 47, 1 - 22, 13.08.2024

Ayhan Er , Ali Akpınar

https://doi.org/10.35343/kosbed.1477637

Abstract

Digital transformation and employee performance are among the factors that should be given importance in firms. The digital transformation process not only causes a significant transformation in the business models, business methods and business processes of firms, but also enables employees to use their skills and abilities more effectively by using information and communication technologies. The main purpose of this study is to determine the effect of digital transformation on employee performance. Another aim of the study is to determine whether the digital transformation levels of firms differ depending on their size. Survey data obtained from 104 employees working in firms operating in Kocaeli province were analyzed in the SPSS program. According to research findings, the digital transformation level of firms has a significant and positive effect on employee performance. Digital transformation levels of firms show a statistically significant difference depending on their size. The digital transformation levels of large businesses are higher than small ones. Firms should prioritize digital transformation and increase their digital transformation levels to foster employee performance.

Keywords

Digital Transformation, Digial Maturity, Employee Performance

Dijital Dönüşümün İşgören Performansı Üzerindeki Etkisi

Abstract

İşletmelerde dijital dönüşüm ve işgören performansı önem verilmesi gereken unsurlardandır. Dijital dönüşüm süreci işletmelerin iş modelleri, iş yapma yöntemleri ve iş süreçlerinde önemli bir dönüşüme neden olduğu gibi işgörenlerin görev alanları içinde bilgi ve iletişim teknolojilerini kullanarak beceri ve yeteneklerini daha etkin bir şekilde kullanmalarına olanak sağlamaktadır. Bu çalışmanın temel amacı, dijital dönüşümün işgören performansı üzerindeki etkisini belirlemektir. Çalışmanın diğer bir amacı da işletmelerin büyüklüklerine göre dijital dönüşüm düzeylerinin farklılık gösterip göstermediklerini tespit etmektir. Anket yöntemi kullanılan araştırmada Kocaeli ilinde faaliyet gösteren işletmelerdeki 104 çalışandan elde edilen veriler SPSS programında analiz edilmiştir. Araştırma bulgularına göre işletmelerin dijital dönüşüm düzeylerinin işgören performansı üzerinde anlamlı ve pozitif bir etkisi vardır. İşletmelerin dijital dönüşüm düzeyleri işletme büyüklüklerine göre istatistiksel olarak anlamlı bir farklılık göstermektedir. Büyük işletmelerin dijital dönüşüm düzeyleri küçük işletmelerin dijital dönüşüm düzeylerinden daha fazladır. Çalışanlarının performanslarını artırmak isteyen işletmelerin dijital dönüşüme önem vermeleri ve dijital dönüşüm düzeylerini yükseltmeleri gereklidir.

Keywords

Dijital Dönüşüm, Dijital Olgunluk, İşgören Performansı

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