Sosyal medya kullanıcısı annelerde çevrimiçi sosyal destek algısının emzirme öz-yeterliliğine etkisi: aracı ve koşullu değişkenlerin rolü

Abstract

Amaç: Bu çalışmada, sosyal medya aracılığıyla algılanan çevrimiçi sosyal desteğin annelerin emzirme öz-yeterliliği üzerindeki etkisini ve bu ilişkide rol oynayan aracı ile koşullu değişkenleri incelemek amaçlanmıştır. Yöntem: Çalışma, tanımlayıcı ve ilişki arayıcı tipte olup, Türkiye’de aktif olarak emziren 342 anneyle yürütülmüştür. Veriler SPSS 25.0 ve PROCESS v4.3 kullanılarak analiz edilmiştir. Bulgular: Çevrimiçi sosyal destek ile emzirme öz-yeterliliği arasında pozitif ve anlamlı bir ilişki bulunmuştur (r=0.582; p<0.001). Regresyon analizine göre çevrimiçi sosyal destek, emzirme öz-yeterliliğinin güçlü bir yordayıcısıdır (β=0.541; p<0.001). Sosyal medya bilgisini kontrol etme davranışı bu ilişkiye aracılık ederken, doğumdan sonra erken emzirmeye başlama zamanı bu etkide koşullu bir değişken olarak anlamlı bulunmuştur. Sonuç: Sosyal medyadan algılanan çevrimiçi sosyal destek, annelerin emzirme öz yeterliliğini artırmak için değerli bir kaynaktır. Bu platformlarda sunulan bilgilendirici, duygusal ve profesyonel desteğin birleşimi, emzirme öz yeterliliğini artırarak, daha iyi emzirme sonuçlarına katkıda bulunabilir.

Keywords

• Emzirme
• Öz-yeterlilik
• Sosyal Medya
• Dijital Annelik
• Çevrimiçi Sosyal Destek

Supporting Institution

yok

Ethical Statement

Araştırmaya başlamadan önce, Nevşehir Hacı Bektaş Veli Üniversitesi Girişimsel Olmayan Araştırmalar Etik Kurulu’ndan etik onay alınmıştır (Karar no: 2024.04.14, Tarih: 25.07.2024).

Thanks

Araştırmamızda yer alan ve değerli katkılarını sunan tüm katılımcılara teşekkür ederiz.

The effect of perceived online social support on breastfeeding self-efficacy among mothers who use social media: the role of mediating and moderating variables

Abstract

Aim: This study aimed to examine the effect of online social support perceived through social media on mothers’ breastfeeding self-efficacy, as well as the mediating and moderating variables underlying in this relationship. Method: This descriptive, correlational study was conducted with 342 mothers in Turkey who were actively breastfeeding. Data were analyzed using SPSS 25.0 and PROCESS v4.3. Results: A positive and significant correlation was found between online social support and breastfeeding self-efficacy (r = 0.582; p < 0.001). Regression analysis indicated that online social support is a strong predictor of breastfeeding self-efficacy (β = 0.541; p <0.001). Social media information-checking behavior mediated this relationship, while the timing of the initiation of breastfeeding after birth was identified as a significant moderator of this relationship. Conclusion: Perceived online social support from social media constitutes a valuable resource for enhancing mothers’ breastfeeding self-efficacy. The combination of informational, emotional, and professional support provided through these platforms may foster more positive breastfeeding attitudes and behaviors, ultimately contributing to improved breastfeeding outcomes. Keywords: Breastfeeding, self-efficacy, social media, online social support, digital motherhood

Keywords

• Breastfeeding
• Self-efficacy
• Social Media
• Digital Motherhood
• Online Social Support

Ethical Statement

Prior to the commencement of the study, ethical approval was obtained from the Non-Interventional Research Ethics Committee of Nevşehir Hacı Bektaş Veli University (Decision No: 2024.04.14, Date: July 25, 2024).

Thanks

We would like to thank all the participants who took part in our study and contributed their valuable insights.

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