Kamu Diplomasisinin Uygulama Alanı Olarak Sağlık Diplomasisi

Year 2019, , 60 - 71, 26.06.2019

Nida Kahraman , Melda Cinman

https://doi.org/10.33817/muhakeme.551365

Cited By: 2

Abstract

Kamu diplomasisi; dış politika hedeflerini gerçekleştirmek amacıyla bir
ülkenin yabancı kamuoyunu etkilemeye yönelik kullandığı iletişim yöntemidir.
Bir ülkenin imajını olumlu yönde arttırmak, işbirliği ve diyaloğu sağlamak için
günümüzde kültür, insani, vatandaş, inanç ve sağlık gibi birçok farklı alanda
uygulanmaktadır. Sağlık diplomasisi çok yönlü bir konu olmakla beraber sağlık
diplomasisi ve yumuşak güçle bağlantısı bulunmaktadır. Sağlık diplomasisi; sağlık
meseleleri ve dış politika arasında arayüz görevi görmektedir. Küresel çapta
yayılma tehlikesi barındıran salgın hastalıklar, ilaç patentleri ile ilgili
fikri mülkiyet hakları, kalkınma hedefleri, savaşlar ve artan mültecilik sorunu
sağlığın dış politikaya eklemlenmesini zorunlu kılmıştır. Sağlık ile dış
politika arasındaki ilişki dört aşamalı bir modelle açıklanmaktadır. Uluslar bu
modelleri, dış politikalarında kullanmaktadır. Kamu diplomasisi projeleri ve
yumuşak güç üretmesi nedeniyle sağlık ve dış politika arasındaki ilişki “dış
politikanın aracı olarak sağlık modeli” ile açıklanacaktır. Bu doğrultuda ABD
ve Çin’in sağlık diplomasisi uygulamalarına yer verilerek Türkiye’ye yönelik
bir sağlık diplomasisi modeli önerilecektir.

Keywords

kamu diplomasisi, sağlık diplomasisi, iletişim, yumuşak güç, dış politika, dış politika

Health Diplomacy as an Implemantation Area of Public Diplomacy

Abstract

As a new sphere of politics, health diplomacy is an implementation area
of public diplomacy. The latter is a government-sponsored efforts aimed at
communicating with foreign publics in order to attain its foreign politics.
Public diplomacy had a quite wide range of implementation areas from culture to
humanitarian, civil to belief and health related topics in order to keep a good
image, enable cooperation and dialogue. As a versatile subject, health
diplomacy is connected with public diplomacy and soft power. Health diplomacy
functions as an interface in between health issues and foreign policy. Global
epidemics that pose a risk of spread, intellectual property rights in
pharmaceutical patents, proprietary rights, development targets, warfare and
immigration issues entail that health and foreign politics are interconnected.
The relationship between health and foreign policy is explained on a four-step
model. Nations make use of this model in their foreign policies practices. The
relationship between health and foreign policy will be explained based on a
"health model as a means of foreign policy" as it generates health
diplomacy projects and soft power. Health diplomacy practices in USA and China
will be discussed, and national health diplomacy will be recommended for
Turkey.

Keywords

public diplomacy, health diplomacy, communication, soft power, foreign policy

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