Abstract
Ambalaj tasarımı alanı, ürünü dış faktörlerden korumanın yanı sıra hedef kitleyle de doğru bir tasarım dilinde iletişim kurmaya odaklıdır. Hedef kitleyle iletişim kurma konusuna gelindiğinde ise illüstrasyonun, ambalaj tasarımında tercih edilebilecek tasarım elemanlarından biri olabileceği söylenebilir. Doğal olarak, ambalaj tasarımı ders projelerinde bazı tasarım problemleri illüstratif yaklaşımlarla projelerinde bir iletişim köprüsüne dönüşebilmektedir. Bu çalışmada görsel iletişim tasarımı öğrencilerinin ambalaj tasarımı projelerine illüstratif tasarım çözümlemeleri incelenmiştir
Keywords
References
- REFERENCES (KAYNAKLAR)
- • Ambrose, G. and Harris P. (2012). Grafik Tasarımın Temelleri. (M.E. Uslu, Çev.). İstanbul: İnkılap Kitabevi Baskı Tesisleri. (2009).
- • Ambrose, G. and Harris P. (2013). Grafik Tasarımında İmge. (M.K. İz, Çev.). İstanbul: Literatür Yayınları. (2005).
- • Barnard, M. (2005). Graphic Design As Communication. New York: Routledge.
- • Becer, E. (2002). İletişim ve Grafik Tasarım. Ankara: Dost Kitabevi Yayınları.
- • Cliff, S. (1992). The Best in Specialist Packaging Design. Switzerland: Rotovision.
- • Demir, Ç. (2005). Enhancing Creativity in Art Education Through Brainstorming. International Journal of Education through Art, 1(2), 153-160.
- • Edwards, B., Klimchuk, M., Wallace, R., Werner, S. (2011).Really Good Packaging Explained. MA: Rockport Publishers.
- • Evans, P. and Thomas, M. (2008). Exploring the Elements of Design. New York: Delmar Cengage Learning.
- • Groth, C. (2006). Exploring Package Design. New York: Thomson Delmar Learning.
- • Heller, S. and Fink, A. (1999). Less is More: The New Simplicity in Graphic Design. Ohio: North Light Books.
- • Landa, R. (1998). Thinking Creatively: New Ways to Unlock Your Visual Imagination. Cincinnati, Ohio: North Light Books.
- • Newark, Q. (2007). What is Graphic Design? Switzerland: Rotovision.
- • Shaughnessy, A. (2009). Graphic Design: A User’s Manual. London: Laurence King Publishing Ltd.
THE ANALYSIS OF THE ROLE AND IMPORTANCE OF THE USAGE OF ILLUSTRATION IN PACKAGING DESIGN COURSE PROJECTS
Abstract
The packaging design area focuses on not only protecting the product from outside factors but also communicating with the target audience with proper design language. When it comes to visually communicating with the target audience, illustration is one of the design elements that can preferentially be used in packaging design. Within the scope of education, the packaging design course projects some of the design problems are solved by illustrative approaches. Illustration can turn into a communication bridge in packaging design projects. In this study, the illustrative solutions of the visual communication design students for the packaging design projects are examined.
References
- REFERENCES (KAYNAKLAR)
- • Ambrose, G. and Harris P. (2012). Grafik Tasarımın Temelleri. (M.E. Uslu, Çev.). İstanbul: İnkılap Kitabevi Baskı Tesisleri. (2009).
- • Ambrose, G. and Harris P. (2013). Grafik Tasarımında İmge. (M.K. İz, Çev.). İstanbul: Literatür Yayınları. (2005).
- • Barnard, M. (2005). Graphic Design As Communication. New York: Routledge.
- • Becer, E. (2002). İletişim ve Grafik Tasarım. Ankara: Dost Kitabevi Yayınları.
- • Cliff, S. (1992). The Best in Specialist Packaging Design. Switzerland: Rotovision.
- • Demir, Ç. (2005). Enhancing Creativity in Art Education Through Brainstorming. International Journal of Education through Art, 1(2), 153-160.
- • Edwards, B., Klimchuk, M., Wallace, R., Werner, S. (2011).Really Good Packaging Explained. MA: Rockport Publishers.
- • Evans, P. and Thomas, M. (2008). Exploring the Elements of Design. New York: Delmar Cengage Learning.
- • Groth, C. (2006). Exploring Package Design. New York: Thomson Delmar Learning.
- • Heller, S. and Fink, A. (1999). Less is More: The New Simplicity in Graphic Design. Ohio: North Light Books.
- • Landa, R. (1998). Thinking Creatively: New Ways to Unlock Your Visual Imagination. Cincinnati, Ohio: North Light Books.
- • Newark, Q. (2007). What is Graphic Design? Switzerland: Rotovision.
- • Shaughnessy, A. (2009). Graphic Design: A User’s Manual. London: Laurence King Publishing Ltd.
Details
| Primary Language | English |
|---|---|
| Journal Section | Applied Arts |
| Authors | |
| Publication Date | January 27, 2015 |
| Published in Issue | Year 2015 |