Research Article

Analysis of satisfaction perceptions through online comments: The case of Artvin

Volume: 23 Number: 2026 June 24, 2026
EN TR

Analysis of satisfaction perceptions through online comments: The case of Artvin

Abstract

Social media and online review platforms provide valuable data for monitoring public perceptions of local environments, services, and everyday experiences. This study examines the sentiment orientation, temporal variation, and thematic structure of online comments related to Artvin through a multi-platform dataset collected from Facebook, Twitter/X, TikTok, Google Maps, Instagram, and YouTube. Artvin was selected as the research context because its natural and cultural attractions, mountainous geography, transportation and infrastructure conditions, environmental transformation processes, and everyday service experiences generate a multidimensional local digital discourse. After meaningless and duplicate content was removed, the comments were classified as negative, neutral, and positive using a BERT-based Turkish sentiment analysis model, and very short comments were additionally filtered at the topic modeling stage. Monthly sentiment scores were analyzed through time series and change point analyses, while BERTopic outputs were interpreted by grouping representative terms and comments under higher-order themes. The findings indicate that negative comments were more dominant in the digital discourse related to Artvin and that a statistically significant structural break occurred in February 2023. Topic modeling showed that negative discourse mainly focused on artificial or automatically generated content, transportation and infrastructure problems, local administration and political discussions, dam/expropriation processes, environmental impacts, and economic difficulties. Positive discourse clustered around gratitude, good wishes, natural beauty, scenery appreciation, and cultural values. The study shows that multi-platform social media analysis can support local public perception monitoring and contribute to data-driven regional decision-making processes.

Keywords

Social media analysis, sentiment analysis, time series analysis, topic modeling, BERT, Artvin

Supporting Institution

This study was supported under the TÜBİTAK 2209-A University Students Research Projects Support Program (Project No: 1919B012425078).

Project Number

1919B012425078

Ethical Statement

This study was reviewed by the Scientific Research and Publication Ethics Committee of Artvin Coruh University on June 13, 2025, under decision number E-18457941-050.99-181928, and was found ethically appropriate.

Thanks

Preliminary findings of the study were presented as an oral presentation abstract at the Çukurova International Congress on Basic and Applied Sciences on March 13, 2026.

References

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APA
Aksu, M. Ç., Soyar, S., İlkutlu, E. N., Çiftçi, I., & Uludere, B. (2026). Analysis of satisfaction perceptions through online comments: The case of Artvin. OPUS Journal of Society Research, 23(2026), 1-17. https://doi.org/10.26466/opusjsr.1933468
AMA
1.Aksu MÇ, Soyar S, İlkutlu EN, Çiftçi I, Uludere B. Analysis of satisfaction perceptions through online comments: The case of Artvin. OPUS JSR. 2026;23(2026):1-17. doi:10.26466/opusjsr.1933468
Chicago
Aksu, Muhammed Çağrı, Sılanur Soyar, Emine Nisa İlkutlu, Işıl Çiftçi, and Berra Uludere. 2026. “Analysis of Satisfaction Perceptions through Online Comments: The Case of Artvin”. OPUS Journal of Society Research 23 (2026): 1-17. https://doi.org/10.26466/opusjsr.1933468.
EndNote
Aksu MÇ, Soyar S, İlkutlu EN, Çiftçi I, Uludere B (June 1, 2026) Analysis of satisfaction perceptions through online comments: The case of Artvin. OPUS Journal of Society Research 23 2026 1–17.
IEEE
[1]M. Ç. Aksu, S. Soyar, E. N. İlkutlu, I. Çiftçi, and B. Uludere, “Analysis of satisfaction perceptions through online comments: The case of Artvin”, OPUS JSR, vol. 23, no. 2026, pp. 1–17, June 2026, doi: 10.26466/opusjsr.1933468.
ISNAD
Aksu, Muhammed Çağrı - Soyar, Sılanur - İlkutlu, Emine Nisa - Çiftçi, Işıl - Uludere, Berra. “Analysis of Satisfaction Perceptions through Online Comments: The Case of Artvin”. OPUS Journal of Society Research 23/2026 (June 1, 2026): 1-17. https://doi.org/10.26466/opusjsr.1933468.
JAMA
1.Aksu MÇ, Soyar S, İlkutlu EN, Çiftçi I, Uludere B. Analysis of satisfaction perceptions through online comments: The case of Artvin. OPUS JSR. 2026;23:1–17.
MLA
Aksu, Muhammed Çağrı, et al. “Analysis of Satisfaction Perceptions through Online Comments: The Case of Artvin”. OPUS Journal of Society Research, vol. 23, no. 2026, June 2026, pp. 1-17, doi:10.26466/opusjsr.1933468.
Vancouver
1.Muhammed Çağrı Aksu, Sılanur Soyar, Emine Nisa İlkutlu, Işıl Çiftçi, Berra Uludere. Analysis of satisfaction perceptions through online comments: The case of Artvin. OPUS JSR. 2026 Jun. 1;23(2026):1-17. doi:10.26466/opusjsr.1933468