DOES DEMOGRAPHY MATTER IN NONVERBAL COMMUNICATION BETWEEN PHYSICIAN AND PATIENT

Abstract

Previous studies show that the effective nonverbal communication in therapeutic communication plays important role to influence the optimal level of patient’s healthiness through patient’s satisfaction due to asymmetry information between physician and patients. However, which variables of nonverbal communicationsthat are suitable to meet the need of different demography characteristics is still poorly understood. This research analyze the significances of each non-verbal communication variables consisting of artifact, haptic, kinesics, chronemics, proxemics, and vocalic to satisfy patients with different demography classification based on age, gender, ward type, ethnic, education, and occupation. The result shows that demography characteristics are really matter in explaining the influence of nonverbal communication variables to patients’ satisfaction.
Keywords : Nonverbal communication, demography characteristics, patient’s satisfaction.
JEL Classification: D82, M30, M31

Keywords

• Nonverbal communication,demography characteristics,patient’s satisfaction

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