The Expanding Repertoire of Public Diplomacy: Media Literacy and Fact-Checking Platforms

Öz

As digital communication networks increase the spread of disinformation, states, international organizations, non-governmental organizations and other pressure groups have started to fight against the problem of fake news. In addition to that, the deliberate spread of false information has become a tool for the “information war” between states. In this study, fact-checking platforms and associated media literacy initiatives are discussed in the context of the expanding repertoire of public diplomacy with digitalization and communication strategies applied to counteract disinformation. In this framework, the main focus is on the information struggle between Russia and the European Union and thus, the activities of the fact-checking platforms named EUvsDisinfo and StopFake have been analyzed within the context of the public diplomacy. As a result of the study, it is concluded that the fact-checking platforms used as the digital tool of public diplomacy have gone beyond the objective of “seeking the truth” and become part of the information struggle between the Western countries and Russia.

Anahtar Kelimeler

• Disinformation,Fact-Checking,Public Diplomacy,Media Literacy,Social Networks

Kamu Diplomasisinin Genişleyen Repertuarı: Medya Okuryazarlığı ve Doğruluk Kontrol Platformları

Öz

Dijital iletişim ağları dezenformasyonun yayılma hızını arttırmakta; devletler, uluslararası örgütler, sivil toplum örgütleri ve diğer baskı grupları ise ortaya çıkan sahte haber sorununa karşı mücadele etmektedir. Bunun yanında, yanlış bilgilerin kasıtlı olarak dolaşıma sokulması, devletler arasındaki “enformasyon savaşı”nın bir parçası olarak da görülmektedir. Çalışmada, doğruluk kontrol platformları ve buna bağlı medya okuryazarlığı inisiyatifleri, kamu diplomasisinin dijitalleşmeyle beraber genişleyen repertuarı ve dezenformasyona karşı koymada uygulanan iletişim stratejileri bağlamında ele alınmıştır. Bu kapsamda Rusya ile Avrupa Birliği arasındaki enformasyon mücadelesi odağa alınmış, EUvsDisinfo ve StopFake isimli doğruluk platformlarının faaliyetleri kamu diplomasisi teorik çerçevesiyle analiz edilmiştir. Çalışma sonucunda, kamu diplomasisinin dijital aracı olarak kullanılan doğruluk kontrol platformlarının “doğruyu arama” amacının ötesine geçerek, Batılı ülkeler ile Rusya arasındaki enformasyon mücadelesinin bir parçası haline geldikleri ortaya koyulmuştur.

Anahtar Kelimeler

• Dezenformasyon,Doğruluk Kontrolü,Kamu Diplomasisi,Medya Okuryazarlığı,Sosyal Ağlar

Kaynakça

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