Recommendation engines analyze ratings data to suggest individuals new products or services based on their past experiences. However, the set of items that an individual has rated and the ratings on these items are critical for protecting individual privacy. Existing work on the problem focus on overly complicated recommendation engines. In this study, we concentrate on the case of a very simple engine protected with a very strong mechanism. Towards this goal, we incorporate differential privacy to an item-based neighborhood predictor. Empirical analyses over large-scale, real-world rating data indicate the efficiency of our proposed solution. Even at very high levels of protection, the rate of loss in prediction accuracy is below 5%, a reasonable trade-off for privacy protection.
Primary Language | English |
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Journal Section | Research Article |
Authors | |
Publication Date | March 1, 2020 |
Published in Issue | Year 2020 Volume: 9 Issue: 1 |